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Achieving the Triple Play: Technologies and Business Models for Success
IEC Publications, March 2006, Pages: 445
The phenomenal growth of broadband access has fueled demand for converged voice, video, and data services-now known as the 'triple play.'
For service providers today, simply offering broadband Internet is no longer enough. To garner new customers, hold on to current ones, and ensure revenue growth, today's providers must continue to move toward offering the triple play as a value-added service bundle. With this opportunity, however, come many economic, technological, and operational challenges. How are providers currently tackling these difficulties? What benefits have been realized to date for both providers and customers?
Achieving the Triple Play: Technologies and Business Models for Success focuses on current and future directions for the delivery of converged voice, video, and data services, and the resulting impacts on service providers and customers worldwide.
Features
Achieving the Triple Play: Technologies and Business Models for Success addresses the following topics and more:
- Viable triple-play deployment strategies and timelines - Current and potential network architectures - The advantages and disadvantages of IP VPNs - The use of Ethernet as an infrastructure technology - The roles of broadband wireless technologies and WiMAX - DSL vs. fiber vs. HFC in the last-mile - Service bundling, content, and pricing - The market potential of IPTV and the triple play - Meeting customer demands and assuring quality of service - Case studies of actual deployments: Implementation details and lessons learned - Challenges faced by service providers in delivering the triple play - The economic considerations in providing converged voice, video, and data services
Companies and Organizations Represented
Individuals from the following companies, organizations, and universities contributed to this report:
Acterna Alcatel Applied Learning Solutions Atreus Systems BearingPoint Corning Cable Systems DePaul University Ericsson Network Services Italy Fujitsu Siemens Computers George Mason University Glenayre Messaging Himachal Futuristic Communications Ltd. Huawei Technologies Co., Ltd. IBM Business Consulting Services IBM Corporation IBM Global Services Iskratel Lucent Technologies Lyse Motorola, Inc. Nayna Networks Nortel Networks Ohio University PacketFront Pandatel AG Paul Budde Communication Pty Ltd. PCCW Redback Networks Riverstone Networks Siemens Communications SupportSoft TDG Research; Motive, Inc. Telefónica Investigación y Desarrollo Tellabs Telsey Texas Instruments The Consultant Registry The Pennsylvania State University U4EA Technologies Ltd Universität Göttingen University of Dortmund University of South Alabama Verizon Wave7 Optics, Inc. Westell Technologies
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