The installed base of FM systems to reach 26.5 million units by 2027
Fleet management is an ambiguous term used in reference to a wide range of solutions for different vehicle-related applications. The definition of a fleet management solution is a vehicle-based system that incorporates data logging, satellite positioning and data communications to a backoffice application. The history of fleet management solutions goes back several decades. On-board vehicle computers first emerged in the 1980s and were soon connected to various networks. Today mobile networks can provide ubiquitous online connectivity at a reasonable cost and mobile computing technology delivers very high performance, as well as excellent usability. All of these components combined enable the delivery of vehicle management, transport management, driver management and mobile workforce management applications linking vehicles and enterprise IT systems.
The installed base of FM systems to reach 27.6 million units by 2028
Commercial vehicle fleets play an essential role in the European economy. According to official statistics there were 44.8 million commercial vehicles in use in EU25+3 in 2022. The 7.4 million medium and heavy trucks accounted for more than 75 percent of all inland transports, forming a € 250 billion industry. Approximately 0.8 million buses and coaches stood for 9.3 percent of all passenger kilometres. The greater part of the 36.6 million light commercial vehicles (LCV) in Europe was used by mobile workers and for activities such as distribution of goods and parcels. Last but not least, there are an estimated 23.4 million passenger cars owned by companies and governments in EU27+3.
The analyzer forecasts that the European fleet management market has entered a growth period that will last for several years to come. Individual markets may however suffer temporary setbacks, depending on the development of the general economy in the region and Ukraine crisis. The number of fleet management systems in active use is forecasted to grow at a compound annual growth rate of 11.1 percent from 16.3 million units at the end of 2023 to 27.6 million by 2028.
The penetration rate in the total population of non-privately owned commercial vehicles and cars is estimated to increase from 23.9 percent in 2023 to 38.5 percent in 2028. The top-39 vendors have today more than 100,000 active units in Europe. A group of international aftermarket solution providers have emerged as the leaders on the European fleet management market. The analyzer ranks Targa Telematics as the largest vendor in Europe at the end of 2023 with 801,000 subscribers in the region, followed by Webfleet and Verizon Connect with 735,000 and 500,000 subscribers respectively. AddSecure Smart Transport is ranked as the largest player in the aftermarket heavy trucks segment with an estimated 270,000 active units installed.
Other significant players include European companies such as Radius Telematics, ABAX, Microlise, Bornemann, SCALAR by ZF, MICHELIN Connected Fleet, Gurtam, Eurowag Telematics, GSFleet, Quartix, Océan (Orange), Linqo, Macnil, RAM Tracking, AROBS Transilvania Software, Shiftmove, Optimum Automotive, Infobric Fleet and Mapon and international players like Trimble, Teletrac Navman, Inseego and Calamp from the US, Fleet Complete and Geotab from Canada and the South African telematics providers Cartrack and MiX Telematics.
All major truck manufacturers on the European market offer OEM telematics solutions as part of their product portfolio. A major trend in the past years has been the announcements of standard line fitment of fleet management solutions. Since the end of 2011, Scania is rolling out the Scania Communicator as standard on all European markets and includes a ten-year basic service subscription. All medium and heavy duty trucks from Daimler Truck contains the Fleetboard vehicle computer as standard and the buses are equipped with OMNIplus ON. Volvo offers Volvo Connect as standard in Europe. New MAN trucks are now equipped with RIO as standard. DAF launched its new PACCAR Connect as standard in 2024 and includes 10 years of connectivity. The leading OEMs in Europe are Scania, Volvo Group, MAN and Daimler with 418,000, 260,000, 205,000 and 170,000 active FM subscribers respectively at the end of 2023.
Highlights from the report
- Insights from 50 new executive interviews with market leading companies.
- New data on vehicle populations and commercial fleets in Europe.
- Comprehensive overview of the fleet management value chain and key applications.
- In-depth analysis of market trends and key developments.
- Updated and new profiles of 125 aftermarket fleet management solution providers.
- Summary of OEM propositions from truck, trailer and construction equipment brands.
- Revised market forecasts lasting until 2028.
This report answers the following questions
- What are the key drivers behind the adoption of FMS in Europe?
- Who are the leading providers of aftermarket fleet management solutions in Europe?
- What offerings are available from truck, trailer and construction equipment OEMs?
- What are the FMS vendors’ hardware strategies and thoughts on BYOD?
- How has the FMS market coped with the current economic situation in Europe?
- What impact will standard factory installed FM systems from the OEMs have on the market?
- Will the FM industry consolidate further during 2025?
- How will the commercial vehicle telematics industry evolve in the future?
Table of Contents
Executive Summary
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Daimler Truck Group and Mercedes-Benz Group
- Volvo Group (including Renault Trucks)
- Scania
- MAN Truck & Bus
- DAF Trucks
- Iveco
- Construction equipment manufacturers
- Bobcat
- Caterpillar
- Deere & Company
- HD Hyundai Construction Equipment
- JCB
- Komatsu
- Volvo CE
- Trailer manufacturers
- Schmitz Cargobull
- Krone
- Kögel
- Wielton Group
- OE suppliers
- Actia
- Continental
- Knorr-Bremse
- Stoneridge Electronics
- ZF
- Hardware and software providers
- Advantech
- Aplicom
- ERM Advanced Telematics
- Jimi (Concox)
- John Deere Electronic Solutions
- Lantronix
- Micronet
- Munic
- Powerfleet
- Quake Global
- Queclink Wireless Solutions
- Ruptela
- Squarell Technology
- Teltonika
- Video-based driver monitoring solution vendors
- CameraMatics
- Exeros Technologies
- Idrive
- Lytx
- Solera Fleet Solutions
- Sensata INSIGHTS
- Streamax
- SureCam
- VisionTrack
- VUE
- ABAX
- AddSecure
- Astrata Europe
- CalAmp
- Cartrack (Karooooo)
- Fleet Complete
- Geotab
- Gurtam
- Inseego
- MICHELIN Connected Fleet
- MiX by Powerfleet
- ORBCOMM
- Samsara
- SCALAR by ZF
- Targa Telematics
- Teletrac Navman
- Trackunit
- Trimble
- Verizon Connect
- Webfleet
- Benelux and France
- Actia Telematics Services
- CLS Group
- Eliot
- FleetGO
- GeoDynamics
- GPS-Buddy
- Inter-Data
- Linqo
- Micpoint
- MobiCoach
- Océan (Orange Business)
- Optimum Automotive Group
- Prometheus Informatics
- Rietveld
- Route42
- RouteVision
- Simpliciti
- SoFleet (Synox)
- Strada
- SuiviDeFlotte.net
- Suivo
- T Comm Telematics
- TEKSAT
- Truckonline
- Ubiwan (Coyote Group)
- Vehizen
- Germany and Central Europe
- ArealControl
- AROBS Transilvania Software
- Bornemann
- CCS (Fleetcor)
- Commander
- ENAiKOON
- ETA Automatizari Industriale
- Eurowag Telematics
- Fleet Services (GPS Bulgaria)
- Flotman
- GEONAVI
- i-Cell
- iData
- Idem Telematics
- Infis
- Logifleet
- Logisat
- Mapon
- Mireo
- mobileObjects
- Naviman Telematics
- Sherlog Technology
- Shiftmove
- Spedion
- TIS
- VISPIRON
- YellowFox
- ZF Bus Connect
- The Mediterranean
- Atlantis Global System (Schmitz Cargobull)
- Frotcom International
- G4S Telematix
- Gesinflot
- GMV
- Infogestweb (Golia)
- Locatel
- Macnil
- Satdata
- Sateliun (Fagor Electronica)
- Tecmic
- Trackysat
- Vodafone Automotive
- Wemob
- Nordic countries
- ECIT Autogear
- EcoMobility
- GpsGate
- GSFleet
- GSMvalve
- Infobric Fleet
- Locus Solutions
- Total Car
- Tramigo
- Triona
- Vialumina
- Zeekit
- UK and Ireland
- 3Dtracking
- Axscend (SAF-Holland)
- BigChange
- CMS SupaTrak
- Crystal Ball
- GreenRoad
- Lightfoot
- Matrix iQ
- Microlise
- Quartix
- Radius Telematics
- RAM Tracking
- Satmo
- Trakm8
- Transpoco
Methodology
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