- Book
- May 2021
- 304 Pages
The Radio Broadcasting market is a sector of the media industry that involves the transmission of audio content over radio waves. It is a form of mass communication that has been around since the early 20th century and continues to be a popular medium for entertainment and news. Radio broadcasting is typically divided into two categories: commercial and non-commercial. Commercial radio stations are typically owned by large media companies and generate revenue through advertising. Non-commercial radio stations are typically owned by non-profit organizations and rely on donations and grants for funding.
Notable companies in the Radio Broadcasting market include iHeartMedia, Entercom Communications, Cumulus Media, and Sirius XM. These companies own and operate a variety of radio stations across the United States, providing listeners with a wide range of music, news, and talk programming. Show Less Read more