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US P&C Insurance Trends to Watch in 2024: To Regain Profitability, Insurers Go Beyond Digitization to Explore Innovative Tech

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    Report

  • April 2024
  • Region: United States
  • Emarketer
  • ID: 5982249

P&C insurers haven’t seen a market as hard as this one for a generation. Those willing to rework their business model from a reactive to a more proactive approach stand a better chance of returning to profitability.

Property and casualty (P&C) insurers face the hardest market in a generation thanks to rising expenses, big claims payouts, and price-shopping policyholders. To renew growth, they must shift to a more proactive strategy and exploit new developments in auto, homeowners’, and renters’ insurance.

Key Question: What key trends are affecting P&C insurers’ profitability in 2024, and how should they respond?

Key Stat: Penetration in auto insurance has hit a ceiling just short of 77% in the US, pushing insurers toward innovative technology like AI underwriting and claim settling technology to retain customers.

Key Report Features:

  • 2 Exportable files for easy reading, analysis and sharing.
  • 1 Chart: Reliable data in simple displays for presentations and quick decision making.

Table of Contents

  • Executive Summary
  • P&C insurers are prioritizing profitability ahead of customer retention
  • Rising auto premiums are pushing drivers to pare back on coverage or switch carriers
  • Climate risk pushes property insurers from ‛detect and repair’ to ‛predict and prevent’
  • Raising awareness of renters’ insurance will give insurers an on-ramp to future business
  • P&C insurance marketers need to zero in on Gen Z’s preferences now
  • Sources
  • Media Gallery

Charts

  • US Gen Z Adults' Functional Financial Knowledge Across Key Categories, Jan 2023 (% of questions answered correctly )