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LAMEA Electric Iron Market Size, Share & Trends Analysis Report By Function (Automatic, and Non-Automatic), By Product (Steam, and Dry), By Application, By Distribution Channel, By Country and Growth Forecast, 2024 - 2031

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    Report

  • 137 Pages
  • October 2024
  • Region: Africa, Middle East
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 6020359
The Latin America, Middle East and Africa Electric Iron Market is expected to witness market growth of 9.2% CAGR during the forecast period (2024-2031). In the year 2027, the LAMEA market's volume is expected to surge to 2.82 million Units, showcasing a growth of 7.4% (2024-2031).

Dry irons are a traditional type of electric iron designed primarily for pressing and smoothing fabrics without the use of steam. They are typically lightweight, compact, and easy to handle, making them an excellent choice for everyday ironing tasks. Dry irons operate by heating a flat metal soleplate that glides over fabric surfaces, effectively removing wrinkles and creases. Thus, the Dry segment in Brazil market consumed 356.84 Thousand Units in 2023.



The Brazil market dominated the LAMEA Electric Iron Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $62.9 Million by 2031. The Argentina market is showcasing a CAGR of 9.8% during 2024-2031. Additionally, the UAE market would register a CAGR of 8.2% during 2024-2031.

The expansion of this market has been substantially influenced by the proliferation of e-commerce and online retail, which has offered consumers a higher degree of convenience, variety, and accessibility. Online platforms have simplified the process of browsing a diverse selection of these irons, reading reviews, comparing prices, and making informed purchasing decisions from the convenience of their homes.

The convenience of mobile commerce (m-commerce) is further accelerating the growth of this market. UNCTAD highlights that mobile commerce is becoming the dominant form of online shopping, particularly in developing regions where smartphones are more prevalent than desktops. The growing use of mobile technology for online purchases, promotional offers, and flexible payment options has made these irons more accessible to consumers.

South Africa has seen a growing demand for these irons driven by increasing urbanization and the rise of middle-income households. Urbanization in South Africa has been significant, with the World Bank noting that around 69% of the population resided in urban areas in 2023. This has led to more households requiring basic appliances such as electric irons. Moreover, as electrification has improved across rural areas, more households now have access to electricity, which has contributed to increased demand for these irons in previously underserved areas. With South Africa’s growing retail and e-commerce sectors, particularly during the pandemic, affordable irons have become more accessible, increasing overall sales. Hence, all these developments support the growth of the regional market.

List of Key Companies Profiled

  • Koninklijke Philips N.V.
  • Bajaj Electricals Limited
  • Panasonic Holdings Corporation
  • Crompton Greaves Consumer Electricals Limited
  • Havells India Ltd.
  • Orient Electric Limited (CK Birla Group)
  • GE Appliances
  • Eveready Industries India Ltd.
  • BSH Hausgeräte GmbH (Robert Bosch Group)
  • Hamilton Beach Brands, Inc. (Hamilton Beach Brands Holding Company)

Market Report Segmentation

By Function (Volume, Thousand Units, USD Billion, 2020-2031)
  • Automatic
  • Non-Automatic
By Product (Volume, Thousand Units, USD Billion, 2020-2031)
  • Steam
  • Dry
By Application (Volume, Thousand Units, USD Billion, 2020-2031)
  • Commercial
  • Residential
By Distribution Channel (Volume, Thousand Units, USD Billion, 2020-2031)
  • Offline
  • Online
By Country (Volume, Thousand Units, USD Billion, 2020-2031)
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA Electric Iron Market, by Function
1.4.2 LAMEA Electric Iron Market, by Product
1.4.3 LAMEA Electric Iron Market, by Application
1.4.4 LAMEA Electric Iron Market, by Distribution Channel
1.4.5 LAMEA Electric Iron Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. LAMEA Electric Iron Market by Function
4.1 LAMEA Automatic Market by Country
4.2 LAMEA Non-Automatic Market by Country
Chapter 5. LAMEA Electric Iron Market by Product
5.1 LAMEA Steam Market by Country
5.2 LAMEA Dry Market by Country
Chapter 6. LAMEA Electric Iron Market by Application
6.1 LAMEA Commercial Market by Country
6.2 LAMEA Residential Market by Country
Chapter 7. LAMEA Electric Iron Market by Distribution Channel
7.1 LAMEA Offline Market by Country
7.2 LAMEA Online Market by Country
Chapter 8. LAMEA Electric Iron Market by Country
8.1 Brazil Electric Iron Market
8.1.1 Brazil Electric Iron Market by Function
8.1.2 Brazil Electric Iron Market by Product
8.1.3 Brazil Electric Iron Market by Application
8.1.4 Brazil Electric Iron Market by Distribution Channel
8.2 Argentina Electric Iron Market
8.2.1 Argentina Electric Iron Market by Function
8.2.2 Argentina Electric Iron Market by Product
8.2.3 Argentina Electric Iron Market by Application
8.2.4 Argentina Electric Iron Market by Distribution Channel
8.3 UAE Electric Iron Market
8.3.1 UAE Electric Iron Market by Function
8.3.2 UAE Electric Iron Market by Product
8.3.3 UAE Electric Iron Market by Application
8.3.4 UAE Electric Iron Market by Distribution Channel
8.4 Saudi Arabia Electric Iron Market
8.4.1 Saudi Arabia Electric Iron Market by Function
8.4.2 Saudi Arabia Electric Iron Market by Product
8.4.3 Saudi Arabia Electric Iron Market by Application
8.4.4 Saudi Arabia Electric Iron Market by Distribution Channel
8.5 South Africa Electric Iron Market
8.5.1 South Africa Electric Iron Market by Function
8.5.2 South Africa Electric Iron Market by Product
8.5.3 South Africa Electric Iron Market by Application
8.5.4 South Africa Electric Iron Market by Distribution Channel
8.6 Nigeria Electric Iron Market
8.6.1 Nigeria Electric Iron Market by Function
8.6.2 Nigeria Electric Iron Market by Product
8.6.3 Nigeria Electric Iron Market by Application
8.6.4 Nigeria Electric Iron Market by Distribution Channel
8.7 Rest of LAMEA Electric Iron Market
8.7.1 Rest of LAMEA Electric Iron Market by Function
8.7.2 Rest of LAMEA Electric Iron Market by Product
8.7.3 Rest of LAMEA Electric Iron Market by Application
8.7.4 Rest of LAMEA Electric Iron Market by Distribution Channel
Chapter 9. Company Profiles
9.1 Koninklijke Philips N.V.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expense
9.1.5 Recent strategies and developments:
9.1.5.1 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 Bajaj Electricals Limited
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental Analysis
9.2.4 Research & Development Expenses
9.3 Panasonic Holdings Corporation
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Segmental and Regional Analysis
9.3.4 Research & Development Expenses
9.3.5 SWOT Analysis
9.4 Crompton Greaves Consumer Electricals Limited
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 SWOT Analysis
9.5 Havells India Ltd.
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental Analysis
9.5.4 Research & Development Expenses
9.5.5 SWOT Analysis
9.6 Orient Electric Limited (CK Birla Group)
9.6.1 Company Overview
9.7 GE Appliances
9.7.1 Company Overview
9.8 Eveready Industries India Ltd.
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Regional Analysis
9.8.4 Research & Development Expenses
9.9 BSH Hausgerate GmbH (Robert Bosch Gmbh)
9.9.1 Company Overview
9.9.2 Financial Analysis
9.9.3 Segmental and Regional Analysis
9.9.4 Research & Development Expense
9.10. Hamilton Beach Brands, Inc. (Hamilton Beach Brands Holding Company)
9.10.1 Company Overview
9.10.2 Financial Analysis
9.10.3 Product and Regional Analysis
9.10.4 Regional Analysis
9.10.5 SWOT Analysis

Companies Mentioned

Some of the key companies profiled in this LAMEA Electric Iron Market include:
  • Koninklijke Philips N.V.
  • Bajaj Electricals Limited
  • Panasonic Holdings Corporation
  • Crompton Greaves Consumer Electricals Limited
  • Havells India Ltd.
  • Orient Electric Limited (CK Birla Group)
  • GE Appliances
  • Eveready Industries India Ltd.
  • BSH Hausgeräte GmbH (Robert Bosch Group)
  • Hamilton Beach Brands, Inc. (Hamilton Beach Brands Holding Company)

Methodology

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