Analysis of destination markets, infrastructure, and attractions, as well as risks and opportunities in East Africa. This report explores the types of travelers that visit the region as well as a SWOT analysis.
Key Highlights
- Publisher forecasts showing that overall inbound trips in East Africa increased by 120% YoY from 3.2 million to 7 million in 2022.
- The region's GDP is expected to grow, which will mean more jobs and money to spend. During this time, economies will move away from being based on agriculture and towards being based on industry and services.
- 57% of global respondents to a 2021 Consumer survey said they take sun and beach vacations, making it the most popular type of tourism in the poll. VFR (40%), City Breaks (38%) and Culture (33%) are other prominent kinds of travel.
- Inbound business trips fell between 2019-2021 in East Africa. However, in 2022 and 2023, publisher projections show signs of a strong recovery, with the total inbound tourists increasing in 2023 .
Scope
This report is part of the publisher's Destination Market Insights Series. These reports provide an in-depth analysis of a tourist destination and its key source markets, as well as an assessment of the trends and issues in the covered destination market, in this case the East Africa.Reasons to Buy
- Obtain a clear and detailed insight into new developments in a highly popular tourist destination.
- Use data and analysis to explore future trends related to international arrivals, airlines, niche tourism, and hotel developments.
- Gain a strong understanding of the opportunities in the market, as well as the risks, to support better business decisions.
Table of Contents
- Overview
- Key Trends
- Tourism Construction Projects
- COVID-19 Impact
- Types of Tourism
- Destination Focus
- Risk & SWOT Analysis
- Appendix
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Fastjet
- Kulula.com
- Airbnb
- Vrbo
