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Asia Pacific Air Freshener Market Size, Share & Industry Trends Analysis Report By Application (Residential, Cars, Corporate Offices), By Customer Type (Individual, and Enterprise), By Product Type, By Country and Growth Forecast, 2023 - 2030

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    Report

  • 149 Pages
  • November 2023
  • Region: Asia Pacific
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 5916960
The Asia Pacific Air Freshener Market would witness market growth of 5.4% CAGR during the forecast period (2023-2030). In the year 2021, the Asia Pacific market's volume surged to 662.4 million units, showcasing a growth of 5.4% (2019-2022).

A growing interest in well-being and aromatherapy has led to using these fresheners that incorporate essential oils and natural fragrances, contributing to emotional and physical well-being. Lavender, chamomile, and bergamot are essential oils with calming properties that assist in reducing tension and anxiety. Lavender and chamomile essential oils are widely utilized to enhance sleep quality and promote relaxation. Infusing these scents into the air via air fresheners can help create a sleep-conducive environment. Certain scents, like rosemary or eucalyptus, are believed to aid in mental clarity and focus. They are incorporating these essential oils may promote a more alert and focused environment, ideal for workspaces.

Furthermore, the application of the fresheners extends to various commercial spaces, including offices, retail establishments, hospitality venues, and healthcare facilities. Creating a favorable customer experience is paramount in the retail and hospitality sectors. Pleasant scents can influence customers' perception of a brand and positively impact their stay or shopping experience. Pleasant scents evoke positive emotions, making customers feel comfortable, relaxed, or excited. A welcoming and pleasant-smelling environment contributes to a more positive overall experience. A distinctive or pleasant aroma can create lasting memories and associations with a particular brand or establishment, enhancing customer recall and loyalty.

Japan has implemented policies to promote urbanization and sustainable development. Cities like Tokyo have grown significantly, supported by well-planned infrastructure, efficient public services, and government business incentives. As per the data from India’s Ministry of Housing and Urban Affairs, India's urban system ranks the second largest worldwide, accommodating 11% of the urban population worldwide. The quality of life in one hundred smart cities has been significantly improved by citizen-centric initiatives implemented as part of India's Smart Cities Mission. Thus, growing urbanization in Asia Pacific countries will boost the demand for the fresheners as residential and corporate zones have high demand.

The China market dominated the Asia Pacific Air Freshener Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $1,349 Million by 2030. The Japan market is registering a CAGR of 4.6% during (2023 - 2030). Additionally, The India market would showcase a CAGR of 5.9% during (2023 - 2030).

Based on Application, the market is segmented into Residential, Cars, Corporate Offices, and Others. Based on Customer Type, the market is segmented into Individual, and Enterprise. Based on Product Type, the market is segmented into Sprays/Aerosols, Gel, Electric, Candles, and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter & Gamble Company (P&G), Reckitt Benckiser Group Plc, Henkel AG & Company, KGaA, Church & Dwight Co., Inc., S. C. JOHNSON & SON, INC., Godrej Consumer Products Ltd., Newell Brands, Inc., Amway Corporation, Kobayashi Pharmaceutical Co. Ltd. and Farcent Enterprise Co. Ltd.

Scope of the Study

Market Segments Covered in the Report:

By Application (Volume, Million Unit, USD Billion, 2019-30)
  • Residential
  • Cars
  • Corporate Offices
  • Others
By Customer Type (Volume, Million Unit, USD Billion, 2019-30)
  • Individual
  • Enterprise
By Product Type (Volume, Million Unit, USD Billion, 2019-30)
  • Sprays/Aerosols
  • Gel
  • Electric
  • Candles
  • Others
By Country (Volume, Million Unit, USD Billion, 2019-30)
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific

Key Market Players

List of Companies Profiled in the Report:

  • The Procter & Gamble Company (P&G)
  • Reckitt Benckiser Group Plc
  • Henkel AG & Company, KGaA
  • Church & Dwight Co., Inc.
  • S.C. JOHNSON & SON, INC.
  • Godrej Consumer Products Ltd.
  • Newell Brands, Inc.
  • Amway Corporation
  • Kobayashi Pharmaceutical Co. Ltd.
  • Farcent Enterprise Co. Ltd

Unique Offerings

  • Exhaustive coverage
  • The highest number of Market tables and figures
  • Subscription-based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Air Freshener Market, by Application
1.4.2 Asia Pacific Air Freshener Market, by Customer Type
1.4.3 Asia Pacific Air Freshener Market, by Product Type
1.4.4 Asia Pacific Air Freshener Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter’s Five Forces Analysis
Chapter 4. Asia Pacific Air Freshener Market by Application
4.1 Asia Pacific Residential Market by Country
4.2 Asia Pacific Cars Market by Country
4.3 Asia Pacific Corporate Offices Market by Country
4.4 Asia Pacific Others Market by Country
Chapter 5. Asia Pacific Air Freshener Market by Customer Type
5.1 Asia Pacific Individual Market by Country
5.2 Asia Pacific Enterprise Market by Country
Chapter 6. Asia Pacific Air Freshener Market by Product Type
6.1 Asia Pacific Sprays/Aerosols Market by Country
6.2 Asia Pacific Gel Market by Country
6.3 Asia Pacific Electric Market by Country
6.4 Asia Pacific Candles Market by Country
6.5 Asia Pacific Others Market by Country
Chapter 7. Asia Pacific Air Freshener Market by Country
7.1 China Air Freshener Market
7.1.1 China Air Freshener Market by Application
7.1.2 China Air Freshener Market by Customer Type
7.1.3 China Air Freshener Market by Product Type
7.2 Japan Air Freshener Market
7.2.1 Japan Air Freshener Market by Application
7.2.2 Japan Air Freshener Market by Customer Type
7.2.3 Japan Air Freshener Market by Product Type
7.3 India Air Freshener Market
7.3.1 India Air Freshener Market by Application
7.3.2 India Air Freshener Market by Customer Type
7.3.3 India Air Freshener Market by Product Type
7.4 South Korea Air Freshener Market
7.4.1 South Korea Air Freshener Market by Application
7.4.2 South Korea Air Freshener Market by Customer Type
7.4.3 South Korea Air Freshener Market by Product Type
7.5 Singapore Air Freshener Market
7.5.1 Singapore Air Freshener Market by Application
7.5.2 Singapore Air Freshener Market by Customer Type
7.5.3 Singapore Air Freshener Market by Product Type
7.6 Malaysia Air Freshener Market
7.6.1 Malaysia Air Freshener Market by Application
7.6.2 Malaysia Air Freshener Market by Customer Type
7.6.3 Malaysia Air Freshener Market by Product Type
7.7 Rest of Asia Pacific Air Freshener Market
7.7.1 Rest of Asia Pacific Air Freshener Market by Application
7.7.2 Rest of Asia Pacific Air Freshener Market by Customer Type
7.7.3 Rest of Asia Pacific Air Freshener Market by Product Type
Chapter 8. Company Profiles
8.1 The Procter & Gamble Company
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Product Launches and Product Expansions:
8.1.6 SWOT Analysis
8.2 Reckitt Benckiser Group PLC
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expenses
8.2.5 Recent strategies and developments:
8.2.5.1 Product Launches and Product Expansions:
8.2.6 SWOT Analysis
8.3 Henkel AG & Company, KGaA
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expenses
8.3.5 SWOT Analysis
8.4 Church and Dwight Co., Inc.
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental Analysis
8.4.4 Research & Development Expense
8.4.5 SWOT Analysis
8.5 S. C. Johnson & Son, Inc.
8.5.1 Company Overview
8.5.2 SWOT Analysis
8.6 Godrej Consumer Products Ltd. (Godrej Group)
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental Analysis
8.6.4 SWOT Analysis
8.7 Newell Brands, Inc.
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental and Regional Analysis
8.7.4 Research & Development Expenses
8.7.5 Recent strategies and developments:
8.7.5.1 Partnerships, Collaborations, and Agreements:
8.7.5.2 Product Launches and Product Expansions:
8.7.6 SWOT Analysis
8.8 Amway Corporation
8.8.1 Company Overview
8.8.2 SWOT Analysis
8.9 Kobayashi Pharmaceutical Co. Ltd.
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental and Regional Analysis
8.9.4 Research & Development Expenses
8.9.5 Recent strategies and developments:
8.9.5.1 Acquisition and Mergers:
8.9.6 SWOT Analysis
8.10. Farcent Enterprise Co. Ltd
8.10.1 Company Overview
8.10.2 SWOT Analysis

Companies Mentioned

  • The Procter & Gamble Company (P&G)
  • Reckitt Benckiser Group Plc
  • Henkel AG & Company, KGaA
  • Church & Dwight Co., Inc.
  • S. C. JOHNSON & SON, INC.
  • Godrej Consumer Products Ltd.
  • Newell Brands, Inc.
  • Amway Corporation
  • Kobayashi Pharmaceutical Co. Ltd.
  • Farcent Enterprise Co. Ltd

Methodology

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