Asia-Pacific Anti Aging Market Outlook, 2028

Aging is defined as a series of biochemical processes in the body caused by internal and external factors that lead to deterioration and affect a person's beauty, health, and overall eminence. Anti-aging products and services help to restore and maintain beauty, health, and overall well-being while also increasing longevity. Furthermore, the Asia-Pacific region is expected to grow the most of any region. The rising number of cosmetic surgeries, an ageing population, and increased consumer awareness are key factors driving market growth in the area. Because of its large population and changing lifestyle, Asia-Pacific is the most important anti-aging market. In addition, investment in R&D activities is increasing the market for anti-aging products. Moreover, Rising disposable incomes and changing consumer lifestyles are driving growth in the Asia Pacific region. More business opportunities are likely as the number of online retail platforms grows and health and fitness awareness grows. The increasing emphasis on corporate life and rising awareness of men's grooming, particularly among the youth, are expected to drive demand for cosmetics products, thereby driving demand for anti-aging ingredients in this region. Furthermore, the growing geriatric population and the rapid advancement of anti-aging products are the primary factors driving market growth. Furthermore, the growing demand among geriatric millennials for these products, which include rejuvenating beauty, health, and overall well-being, has accelerated the market. In addition, new product launches and innovative marketing strategies by Market Players are capturing consumer attention and extending market acceleration.

According to the research report Asia Pacific Anti-Aging Market Overview, 2028 the market is expected to grow at more than 8.37% CAGR from 2023 to 2028. The surging popularity of anti-ageing products has resulted in early adoption of the products even in the younger population, resulting in the expansion of the customer base of consumers to a younger audience, opening new growth opportunities for the market. Furthermore, the spreading popularity of minimally invasive and non-invasive treatments such as enhancement of skin, pigment reduction, and refurbishment of damage caused by UV rays is further accelerating market demand. Moreover, the Asia-Pacific region is becoming a popular destination for medical tourism, including anti-ageing treatments, due to the availability of high-quality healthcare facilities and lower costs. In addition, the adoption of unhealthy lifestyle habits such as smoking, alcohol consumption, and a poor diet is leading to premature ageing and an increased demand for anti-ageing products and services. Furthermore, the development of medical advancements, such as stem cell therapy and hormone replacement therapy, is also contributing to the growth of the anti-ageing market, as these treatments offer more advanced and effective solutions for ageing concerns. Moreover, the increasing demand for natural and organic ingredients in anti-ageing products is also driving the growth of the market, as consumers are becoming more health-conscious and environmentally aware.

The anti-aging market is divided into two types: by product and by treatment. Among them, the treatment segment is expected have the highest market share at more than 50% in 2022. In many Asian cultures, youthfulness and beauty are highly valued, and there is a strong desire to maintain a youthful appearance as one age. This cultural emphasis on youthfulness is driving the demand for anti-ageing treatments in the region. In addition, based on treatment, the market is divided into adult acne therapy, anti-pigmentation, hair restoration, breast augmentation, liposuction, chemical peels, and others (radiofrequency treatment). The adult acne therapy segment is estimated to have the highest market share in 2022. Furthermore, acne is a common skin condition in the Asia-Pacific region, affecting both adolescents and adults. However, adult acne is more prevalent in the region due to factors such as pollution, stress, and lifestyle changes. As a result, there is a high demand for acne treatment among adults in the region. Furthermore, the popularity of K-Beauty, or Korean Beauty, has had a significant impact on the skincare industry in the Asia-Pacific region. K-Beauty places a strong emphasis on achieving clear, flawless skin, and many of the skincare products and treatments developed in Korea are targeted at adult acne. This has led to a growing demand for K-Beauty-inspired acne treatments in the region. The hair restoration segment has the highest CAGR during the forecast period. While surgical hair restoration options like hair transplants are still popular in the Asia-Pacific region, there is also a growing demand for non-surgical options such as hair loss medications, platelet-rich plasma (PRP) therapy, and low-level laser therapy. These non-surgical options are less invasive and can be more affordable than surgical options, making them more appealing to consumers.

However, rejuvenation centres offer a range of anti-ageing treatments, including injectable, dermal fillers, and laser treatments, that require professional expertise to administer. Consumers in the Asia-Pacific region are willing to pay a premium for these treatments to be performed by trained professionals, which makes rejuvenation centres an attractive option. For instance, some of the leading rejuvenation centres in the Asia Pacific region include the Clifford Clinic, the Face Aesthetic Clinic, the Kowayo Aesthetic Clinic, the Dr. Lanzer Clinic, the Wellness Clinic, the Tokyo Garden Clinic, the Shonan Beauty Clinic, and more. In addition, Beauty salons and wellness centers tend to offer skin treatments at a more affordable price point than traditional medical clinics, making these treatments more accessible to a wider range of consumers. For instance, There are many beauty salons and wellness centers in Asia Pacific that offer skin treatments at an affordable price point like Strip, Spa Ceylon, Heyday, Flawless, My Cozy Room and more.

On the other hand, anti-aging products had the highest CAGR during the forecast period. The market for anti-ageing products is constantly evolving, with new and innovative products being introduced. This includes products with advanced ingredients, such as peptides and stem cells, as well as those with unique delivery systems, such as microneedling patches and LED masks. These advancements in technology are driving the growth of the product segment. In addition, based on product type, the market is divided into anti-wrinkle, hair colour, ultraviolet (UV) absorption, anti-stretch mark, and others (retinoids, peptides, antioxidants, and exfoliants). With the rise in the ageing population, there is a growing awareness and concern about the signs of ageing, including wrinkles. Consumers in Asia-Pacific are becoming more conscious of their appearance and are willing to invest in anti-wrinkle products to maintain a youthful look. In addition, the anti-stretch mark segment is expected to have the highest CAGR during the forecast period. With the rise in the ageing population and changes in body shape due to factors such as pregnancy and weight gain or loss, there is a growing awareness and concern about stretch marks. Consumers in Asia Pacific are becoming more conscious of their appearance and are willing to invest in anti-stretch mark products to reduce the appearance of these marks.

Based on product type, distribution channel is divided into specialty stores, pharmacies and drug stores, hypermarkets and supermarkets, online, and others. Specialty stores are retail outlets that focus on a specific product category, such as beauty and skincare products. These stores offer a wide range of anti-ageing products and are staffed by knowledgeable sales associates who can provide advice and recommendations to customers. For instance, specialty stores in Asia-Pacific include Sephora, Watsons, and Guardian. In addition, the online channel is becoming increasingly important for the distribution of anti-ageing products in Asia and the Pacific. Online retailers offer a convenient and accessible way for consumers to purchase products from the comfort of their homes. For instance, online retailers in Asia Pacific include Lazada, Shopee, and Amazon.

Based on demography, the market is divided into Generation X, Baby Boomers, Generation Y, and Generation Z. The Generation X demographic group includes people born between the mid-1960s and the early 1980s. They are typically aged between 40 and 55 and are entering middle age. Generation X is a significant market segment for anti-ageing products because they are starting to experience the visible signs of ageing, such as wrinkles and fine lines. They are also more likely to have disposable income and are willing to invest in anti-ageing products and treatments. In addition, Generation Y Also known as Millennials, this demographic group includes people born between the early 1980s and the mid-1990s, and they are now aged between 26 and 40 years old. This demographic group is increasingly interested in preventative skincare, such as using anti-ageing products to delay the visible signs of ageing. They are also more likely to be tech-savvy and use social media to research and purchase anti-ageing products. However, Baby Boomers are increasingly interested in non-invasive anti-ageing treatments such as facial rejuvenation, chemical peels, and laser therapies. These treatments are less painful and require less downtime than surgical procedures, making them a more attractive option for Baby Boomers who want to maintain a youthful appearance without undergoing surgery.

Companies Mentioned in this Report:

Unilever plc, L'Oréal S.A., The Estée Lauder Companies Inc., Beiersdorf AG, Shiseido Company Limited, Procter & Gamble, Candela Medical Corporation, Johnson & Johnson, Nu Skin Enterprises Inc., Pierre Fabre S.A., Amore Pacific, Henkel AG & Co. KGaA, Revlon Inc., Chanel Ltd, AbbVie Inc., Kao Corporation, Lotus Herbals Pvt Ltd., Natura&Co, Oriflame Cosmetics AG, Coty Inc

Considered in this report

• Geography: Asia-Pacific
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Asia-Pacific Anti-Aging Market with its value and forecast along with its segments
• Country-wise Anti-Aging market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:

• China
• Japan
• India
• Australia
• South Korea

By Types

• Product
• Treatment

By Product

• Anti-Wrinkle
• Hair Color
• Ultraviolet (UV) Absorption
• Anti-Stretch Mark
• Others

By Distribution channel

• Specialty Store
• Pharmacy & Drug Stores
• Hypermarket & Supermarket
• Online
• Others

By Treatment

• Adult Acne Therapy
• Anti Pigmentation
• Hair Restoration
• Breast Augmentation
• Liposuction
• Chemical Peel
• Others

By Distribution channel

• Hospitals, Pharmacies, Drugstores
• Dermatology Clinics
• Rejuvenation Centers
• Others

By Demography

• Generation X
• Baby Boomers
• Generation Y
• Generation Z

By end-user

• Men
• Women

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this; the author has started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Anti-Aging industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.