The Asia Pacific Beetroot Powder Market would witness market growth of 9.7% CAGR during the forecast period (2024-2031). In the year 2022, the Asia Pacific market's volume surged to 41,853.2 Tonnes, showcasing a growth of 12.9% (2020-2023).
In the Beetroot Powder Market, the Food & Beverage application is a significant and growing segment due to the versatile uses of this powder in culinary creations. Beetroot powder is increasingly utilized as a natural colorant and flavor enhancer in various food and beverage products, including smoothies, juices, baked goods, and snacks. Its vibrant red color and earthy flavor add aesthetic appeal and nutritional value, making it a popular choice for health-conscious consumers and manufacturers seeking clean label ingredients. Thus, the Food & Beverage in China market consumed 228.25 Tonnes in 2023.
The China market dominated the Asia Pacific Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $60.31 millions by 2031. The Japan market is registering a CAGR of 9% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 10.3% during (2024 - 2031).
Nitrates in this powder improve oxygen efficiency during exercise, allowing muscles to function more effectively with less fatigue. This leads to improved stamina and endurance, making this powder a popular supplement in the sports nutrition industry. Athletes and active individuals are constantly searching for natural performance enhancers, and this powder offers a scientifically backed option for boosting energy and improving recovery.
The expansion of this market is inextricably linked to the impact of health influencers and social media. Platforms such as Instagram, YouTube, and TikTok have given rise to a new generation of wellness influencers who regularly promote the benefits of superfoods to their followers. The vibrant red color of the powder and its numerous health benefits make it a visually attractive and compelling product for influencers to showcase.
Australia has seen a marked increase in the demand for this powder, fueled by the country’s robust fitness culture and the rising interest in sports nutrition. Australian consumers are highly focused on performance-enhancing supplements, and this powder has become popular for its ability to improve endurance and athletic recovery. The country’s fitness and wellness industries have embraced this powder, especially among athletes and fitness enthusiasts looking for natural solutions to boost their physical performance. Furthermore, the rise of plant-based and clean-label products in Australia has driven demand for this powder as a versatile and nutrient-rich ingredient. Increasing awareness about the environmental benefits of plant-based diets has also contributed to the market’s expansion. Thus, these factors play major roles in the market’s growth, making the Asia Pacific region a crucial player in this market.
Based on Product, the market is segmented into Conventional, and Organic. Based on Application, the market is segmented into Food & Beverage, Nutraceuticals & Dietary Supplements, Cosmetics & Personal Care, and Other Applications. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Convenience Stores, Online, and Other Distribution Channels. Based on countries, the market is segmented into China, Japan, India, South Korea, Australia, Malaysia, and Rest of Asia Pacific.
In the Beetroot Powder Market, the Food & Beverage application is a significant and growing segment due to the versatile uses of this powder in culinary creations. Beetroot powder is increasingly utilized as a natural colorant and flavor enhancer in various food and beverage products, including smoothies, juices, baked goods, and snacks. Its vibrant red color and earthy flavor add aesthetic appeal and nutritional value, making it a popular choice for health-conscious consumers and manufacturers seeking clean label ingredients. Thus, the Food & Beverage in China market consumed 228.25 Tonnes in 2023.
The China market dominated the Asia Pacific Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $60.31 millions by 2031. The Japan market is registering a CAGR of 9% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 10.3% during (2024 - 2031).
Nitrates in this powder improve oxygen efficiency during exercise, allowing muscles to function more effectively with less fatigue. This leads to improved stamina and endurance, making this powder a popular supplement in the sports nutrition industry. Athletes and active individuals are constantly searching for natural performance enhancers, and this powder offers a scientifically backed option for boosting energy and improving recovery.
The expansion of this market is inextricably linked to the impact of health influencers and social media. Platforms such as Instagram, YouTube, and TikTok have given rise to a new generation of wellness influencers who regularly promote the benefits of superfoods to their followers. The vibrant red color of the powder and its numerous health benefits make it a visually attractive and compelling product for influencers to showcase.
Australia has seen a marked increase in the demand for this powder, fueled by the country’s robust fitness culture and the rising interest in sports nutrition. Australian consumers are highly focused on performance-enhancing supplements, and this powder has become popular for its ability to improve endurance and athletic recovery. The country’s fitness and wellness industries have embraced this powder, especially among athletes and fitness enthusiasts looking for natural solutions to boost their physical performance. Furthermore, the rise of plant-based and clean-label products in Australia has driven demand for this powder as a versatile and nutrient-rich ingredient. Increasing awareness about the environmental benefits of plant-based diets has also contributed to the market’s expansion. Thus, these factors play major roles in the market’s growth, making the Asia Pacific region a crucial player in this market.
Based on Product, the market is segmented into Conventional, and Organic. Based on Application, the market is segmented into Food & Beverage, Nutraceuticals & Dietary Supplements, Cosmetics & Personal Care, and Other Applications. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Convenience Stores, Online, and Other Distribution Channels. Based on countries, the market is segmented into China, Japan, India, South Korea, Australia, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
- Biofinest LLC
- Supergarden
- Nature's Way Products LLC (Dr. Willmar Schwabe GmbH & Co. KG)
- PharmaCare (New Zealand) Ltd.
- GO Superfoods Ltd.
- Natures Aid
- Botanical Ingredients Ltd.
- Terrasoul Superfoods
- Yesraj Agro Exports Pvt. Ltd.
- Cultivator Natural Products Pvt. Ltd.
Market Report Segmentation
By Product (Volume, Tonnes, USD Million, 2020-2031)
- Conventional
- Organic
By Application (Volume, Tonnes, USD Million, 2020-2031)
- Food & Beverage
- Nutraceuticals & Dietary Supplements
- Cosmetics & Personal Care
- Other Applications
By Distribution Channel (Volume, Tonnes, USD Million, 2020-2031)
- Supermarkets/Hypermarkets
- Convenience Stores
- Online
- Other Distribution Channels
By Country (Volume, Tonnes, USD Million, 2020-2031)
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Asia Pacific Beetroot Powder Market by Product
Chapter 5. Asia Pacific Beetroot Powder Market by Application
Chapter 6. Asia Pacific Beetroot Powder Market by Distribution Channel
Chapter 7. Asia Pacific Beetroot Powder Market by Country
Chapter 8. Company Profiles
Companies Mentioned
- Biofinest LLC
- Supergarden
- Nature's Way Products LLC (Dr. Willmar Schwabe GmbH & Co. KG)
- PharmaCare (New Zealand) Ltd.
- GO Superfoods Ltd.
- Natures Aid
- Botanical Ingredients Ltd.
- Terrasoul Superfoods
- Yesraj Agro Exports Pvt. Ltd.
- Cultivator Natural Products Pvt. Ltd.
Methodology
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