The most effective content intelligence solutions have tools for each stage of the cycle, from creating briefs to customizing CTAs. Some people can even evaluate a company's success against its most formidable rivals. Since voice assistants and smart speakers use anonymized data to enhance their expertise outside of the web, it is unsurprising if relevant advertisements appear in social feeds after a viewer has watched similar content elsewhere.
Although the technologies enabling strong content intelligence require human monitoring, they free up marketing professionals to concentrate on the big picture and an overarching plan rather than manually creating customized subject lines and calls to action. They have a once-in-a-lifetime chance to do what they do best - promote the businesses they represent in fresh, more lucrative ways - due to Content Intelligence. After all, this is why they applied for the position in the first place. Managers who want to implement content intelligence must also emphasize this if they want their team to buy in.
The key factors driving the Indian advertising industry's growth are the country's rapid urbanization, increased technological acceptance, growing population, and favorable local government regulations. Due to the increased market emergence of cutting-edge digital technologies, the Indian advertising sector is poised to reach new heights. The now significant sector industry of advertising in India has its sights set on being Asia's second-fastest growing advertising market.
The nation has discovered a means to stay connected as internet penetration spreads to deeper markets. To reach their target demographic, brands and marketers utilize digital magazines for advertising through quick actions. Digital advertising is growing rapidly and contributing significantly to India's unrivaled expansion.
The China market dominated the Asia Pacific Content Intelligence Market by Country in 2022 and would continue to be a dominant market till 2029; thereby, achieving a market value of $585.4 million by 2029. The Japan market is poised to grow at a CAGR of 30.9% during (2023-2029). Additionally, The India market would exhibit a CAGR of 32.5% during (2023-2029).
Based on Component, the market is segmented into Solution and Services. Based on Deployment Mode, the market is segmented into Cloud, On-premise and Hybrid. Based on Enterprises Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on Vertical, the market is segmented into IT & Telecom, Retail & Consumer Goods, Healthcare, Manufacturing, Government & Public Sector, Travel & Hospitality, BFSI, Media & Entertainment, and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., OpenText Corporation, M-Files, Curata, Inc., Scoop.it (Meltwater N.V), Emplifi, Inc., OneSpot, Rad Technologies, Inc., Vennli, Inc., and Optimizely, Inc.
Scope of the Study
By Component
- Solution
- Services
By Deployment Mode
- Cloud
- On-premise
- Hybrid
By Enterprises Size
- Large Enterprises
- Small & Medium Enterprises
By Vertical
- IT & Telecom
- Retail & Consumer Goods
- Healthcare
- Manufacturing
- Government & Public Sector
- Travel & Hospitality
- BFSI
- Media & Entertainment
- Others
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Key Market Players
List of Companies Profiled in the Report:
- Adobe, Inc.
- OpenText Corporation
- M-Files
- Curata, Inc.
- it (Meltwater N.V)
- Emplifi, Inc.
- OneSpot
- Rad Technologies, Inc.
- Vennli, Inc.
- Optimizely, Inc.
Unique Offerings
- Exhaustive coverage
- The highest number of Market tables and figures
- Subscription-based model available
- Guaranteed best price
- Assured post sales research support with 10% customization free
Table of Contents
Companies Mentioned
- Adobe, Inc.
- OpenText Corporation
- M-Files
- Curata, Inc.
- Scoop.it (Meltwater N.V)
- Emplifi, Inc.
- OneSpot
- Rad Technologies, Inc.
- Vennli, Inc.
- Optimizely, Inc.
Methodology
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