Asia-Pacific Dishwasher Market Outlook, 2028

As the economies of many countries in the Asia-Pacific region continue to grow, more and more consumers are able to afford dishwashers. This is especially true in urban areas, where people have higher incomes and are more likely to invest in modern home appliances. Furthermore, the changing lifestyles of Asia Pacific consumers, less time spent cleaning dishes, and less water waste are the primary factors driving the installation of dishwashers in the residential and commercial sectors. Product innovation in the dishwasher, such as voice control systems, pre-soak cycles, adjustable shelves, better spray guns, and improved wash and dry systems, is expected to drive market development. However, manual labour is less expensive in the Asia-Pacific region. On the other hand, the higher prices of dishwashers make it difficult for the average residential population to install the machine. Furthermore, rising hygiene concerns and the development of new and innovative products are expected to drive market growth. Moreover, as people in the Asia-Pacific region upgrade their homes, they are increasingly choosing to install modern and energy-efficient appliances, including dishwashers. This trend is particularly strong in countries like China and India, where urbanisation and rising incomes have led to increased demand for modern homes and appliances.

According to the research report, Asia-Pacific Dishwasher Market Outlook, 2028, the market is anticipated to add USD 7.49 Billion from 2023 to 2028. The dishwasher market is constantly evolving, with manufacturers introducing new features and technologies that improve the efficiency, usability, and effectiveness of dishwashers. These advancements are making dishwashers more appealing to consumers, particularly in the Asia Pacific region, where consumers are looking for the latest and greatest products, and the market will grow as a result. Furthermore, as people become more conscious of the importance of hygiene, they seek ways to improve the cleanliness of their homes, including their dishes. Dishwashers are more efficient and hygienic than hand washing dishes, so they are in high demand. The popularity of smart kitchen equipment has grown over time. The demand for dishwashers with sustainable technology and innovative functions is now being driven by key companies. Dishwashers are becoming more popular among the primary target audience, which includes married couples, the working population, bachelors, and single families. The widespread availability of dishwashers with localized designs and water and energy-saving capabilities is also expected to boost dishwasher sales. During the forecast period, this factor is expected to drive demand for the Asia Pacific dishwasher market.

The market is divided into two categories: built-in and freestanding. The numerous advantages of the freestanding segment, it captured the largest market share in 2022, accounting for more than 90% of the market. The products' ease of movement and handling make them indispensable for commercial consumers. They are usually less expensive than built-in products. During the forecasted period, the built-in segment is expected to have the highest CAGR. Built-in products have more features than freestanding products, such as specialized wash cycles, targeted sprays, and multiple spray arms. The market is divided into commercial and residential applications. In 2022, the Residential segment will have the largest market share in the Asia Pacific market. Factors contributing to the growth of the regional application segment include increased awareness of sanitary methods and a preference for modal kitchens, which are expected to drive the segment during the forecast period. During the forecasted period, the Commercial Segment will have the highest CAGR in the Asia Pacific dishwasher market. Increased demand for dishwashers in restaurants, hotels, workplaces, bars, and pubs. Based on distribution channel, the market is segmented into multi-brand stores, specialty stores, and online. Due to the wide availability of branded dishwashing items in these stores, multi-brand stores are expected to have the largest market share. Furthermore, users can see a product performance demo in person with the assistance of store staff at these locations, which aids in revenue generation from this segment. There are several multi-brand stores in the Asia Pacific that sell dishwashers from various brands. Some of the popular ones include Best Denki, Harvey Norman, Courts, Gain City, Tangs and many more.

Furthermore, the Asia-Pacific dishwasher market is segmented into various major countries, such as China, Japan, India, Australia, and South Korea. Among the countries in the Asia-Pacific region, China is currently leading the market due to its massive population, which means there is a high demand for household appliances such as dishwashers. In recent years, there has been a significant increase in disposable income in China, which has led to an increase in demand for household appliances such as dishwashers. Furthermore, China is a major manufacturing hub, and many global brands have set up manufacturing plants in China to take advantage of the low labour and production costs. This has resulted in a wide variety of dishwashers being available on the Chinese market at competitive prices. Moreover, the Chinese government has implemented several initiatives to promote the use of energy-efficient appliances, including dishwashers. This has further contributed to the growing demand for dishwashers in the country. According to a 2020 survey conducted by the Japan Electrical Manufacturers' Association, dishwasher penetration in Japanese households is estimated to be around 14%. One reason for this is that many Japanese households prefer to wash dishes by hand because it is considered a more hygienic and careful method of cleaning dishes. Furthermore, the smaller size of many Japanese kitchens and homes makes it more difficult to fit large appliances like dishwashers. Dishwashers are becoming more popular in Japan, particularly among younger generations who are more accustomed to using appliances for household chores. Manufacturers such as Panasonic, Toshiba, and Sharp offer a variety of dishwashers tailored to the needs of Japanese consumers, including compact models designed for smaller kitchens and apartments.

Restraints:

Washing dishes by hand is seen as a more traditional and preferred method in some Asian Pacific cultures, making it difficult to persuade consumers to switch to using a dishwasher. Furthermore, space can be limited in densely populated urban areas, making it difficult for consumers to install a dishwasher in their homes. Moreover, water and electricity supply can be unreliable, affecting dishwasher performance and making them less appealing to consumers.

Developments:

• In February 2021, Haier launched a new dishwasher model in China, the Haier JBL-5200TX, which features an artificial intelligence algorithm that can automatically detect the type and level of soiling on dishes and adjust the wash cycle accordingly. This model also has a smart app that allows users to control the dishwasher remotely.
• In April 2021, LG announced the launch of its new QuadWash dishwasher series in Australia, which features four spray arms instead of the traditional two, resulting in a more thorough clean. The series also includes models with TrueSteam technology, which uses steam to remove tough stains.
• In July 2021, Samsung launched a new dishwasher model, the DW60R7060FS, in India. This model features an Auto cycle that can detect the level of soiling on dishes and adjust the wash cycle accordingly, as well as a Delay Start option that allows users to set the dishwasher to start at a specific time.
• In October 2021, Bosch announced the launch of its new Serie 2 dishwasher in Australia, which features a Quick Wash program that can wash and dry dishes in just 60 minutes. The model also has an EcoSilence Drive motor that is designed to be energy-efficient and quiet.
• In December 2021, Electrolux launched a new range of dishwashers in Singapore, the ComfortLift range, which features a unique lifting mechanism that makes it easier to load and unload dishes. The range also includes models with an AutoFlex program that can adjust the wash cycle based on the level of soiling on dishes.

Start-ups:

• Qettle is an Australian-based start-up that has developed a portable dishwasher that can be used in homes, apartments, and other small living spaces. The Qettle dishwasher is designed to be eco-friendly and energy-efficient, and can wash up to 6 place settings at a time.
• Tersa is a Singapore-based start-up that has developed a dishwasher that uses ultrasonic technology to clean dishes. The Tersa dishwasher is designed to be compact and energy-efficient, and can clean dishes in just 15 minutes.
• AQUA REVO is a Japanese start-up that has developed a dishwasher that uses electrolyzed water to clean dishes. The AQUA REVO dishwasher is designed to be eco-friendly and can reduce water usage by up to 70% compared to traditional dishwashers.
• Dishmatic is an Indian-based start-up that has developed a dishwasher that uses a combination of ultrasonic technology and a special detergent to clean dishes. The Dishmatic dishwasher is designed to be portable and can be powered by a battery or a USB cable.
• Dishcraft is a US-based start-up that has expanded its operations to the Asia Pacific region, offering a robotic dishwasher service to commercial kitchens. The Dishcraft system uses AI and machine learning to clean and sanitize dishes, reducing the need for human intervention.

Major Companies present in the market:

Asko Appliances AB, Haier Group Corporation, Electrolux AB, Whirlpool Corporation, Robert Bosch GmbH, Miele & Cie, Samsung Electronics Co, LG Electronics Inc, Robam, Midea Group Co Ltd, Panasonic Corporation, Middleby Corporation, Techtronic Industries, Godrej & Boyce, Siemens AG, Sub ZeRo, Faber, Vantage Group (Vatti) , IFB Appliances.

Considered in this report

• Geography: Asia Pacific
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Asia Pacific Dishwasher market with its value and forecast along with its segments
• Region-wise Dishwasher market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Regions & Countries covered in the report:

• China
• Japan
• India
• Australia
• South Korea

By Product Type:

• Built-in
• Free Standing

By Sales Channel:

• Multi-brans Stores
• Speciality Store
• Online

By Application Type:

• Residential
• Commercial

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Dishwasher industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.