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Asia Pacific Home Fragrance Market Size, Share & Industry Trends Analysis Report By Product (Sprays, Scented Candles, Essential Oils, Incense Sticks and Others), By Distribution Channel, By Country and Growth Forecast, 2023 - 2030

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    Report

  • 83 Pages
  • June 2023
  • Region: Asia Pacific
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 5852160
The Asia Pacific Home Fragrance Market should witness market growth of 9.4% CAGR during the forecast period (2023-2030).

Developing goods compatible with smart home technologies is an emerging trend in the market. For instance, some businesses are creating aroma diffusers that can be operated by a smartphone app, enabling users to schedule fragrance delivery and change the scent intensity. The industry has also benefited from more public awareness of home fragrances due to media like television ads, and others.

As people place greater value on the upkeep and enhancement of their houses, home fragrances are steadily gaining popularity. Among the benefits of using the product is its ability to reduce or eliminate offensive odors, increase energy, sharpen attention, and help the immune system. In addition, the booming rise of the spa industry, which is frequently utilized to relax and de-stress its clientele, has made a substantial contribution to the rising demand.

It is anticipated that the young population will have a positive impact on economic growth because they make up a sizeable proportion of the working population. This is attributed to the fact that this portion of the population rents and buys homes and apartments on a massive scale. For instance, Southeast Asia is expected to have the highest youth labor force, with almost 100,000 people entering the workforce every day, according to figures published by UNICEF in October 2019. In terms of merging technologies or coming up with appealing appearances and designs, a sizeable number of businesses producing items geared exclusively at the youth demographic are anticipated to play a big effect in helping the market gain traction.

The China market dominated the Asia Pacific Home Fragrance Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $1,610.5 million by 2030. The Japan market is experiencing a CAGR of 8.6% during (2023-2030). Additionally, The India market would showcase a CAGR of 10% during (2023-2030).

Based on Product, the market is segmented into Sprays, Scented Candles, Essential Oils, Incense Sticks and Others. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Convenience Stores, Specialty Store, Online, and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Seda France, Inc., Newell Brands, Inc., Bath & Body Works, NEST Fragrances, S. C. Johnson & Son, Inc., The Estee Lauder Companies, Inc., The Procter and Gamble Company, Reckitt Benckiser Group PLC, Bougie et Senteur and Scentair Technologies, Inc.

Scope of the Study

By Product

  • Sprays
  • Scented Candles
  • Essential Oils
  • Incense Sticks
  • Others

By Distribution Channel

  • Supermarkets & Hypermarkets
  • Convenience Stores
  • Specialty Store
  • Online
  • Others

By Country

  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific

Key Market Players

List of Companies Profiled in the Report:


  • Seda France, Inc.
  • Newell Brands, Inc.
  • Bath & Body Works
  • NEST Fragrances
  • S.C. Johnson & Son, Inc.
  • The Estee Lauder Companies, Inc.
  • The Procter and Gamble Company
  • Reckitt Benckiser Group PLC
  • Bougie et Senteur
  • Scentair Technologies, Inc.

Unique Offerings

  • Exhaustive coverage
  • The highest number of Market tables and figures
  • Subscription-based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Home Fragrance Market, by Product
1.4.2 Asia Pacific Home Fragrance Market, by Distribution Channel
1.4.3 Asia Pacific Home Fragrance Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market composition & scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 Analyst's Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.2.4 Geographical Expansions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2021, Feb - 2023, Jun) Leading Players
Chapter 4. Asia Pacific Home Fragrance Market by Product
4.1 Asia Pacific Sprays Market by Country
4.2 Asia Pacific Scented Candles Market by Country
4.3 Asia Pacific Essential Oils Market by Country
4.4 Asia Pacific Incense Sticks Market by Country
4.5 Asia Pacific Others Market by Country
Chapter 5. Asia Pacific Home Fragrance Market by Distribution Channel
5.1 Asia Pacific Supermarkets & Hypermarkets Market by Country
5.2 Asia Pacific Convenience Stores Market by Country
5.3 Asia Pacific Specialty Store Market by Country
5.4 Asia Pacific Online Market by Country
5.5 Asia Pacific Others Market by Country
Chapter 6. Asia Pacific Home Fragrance Market by Country
6.1 China Home Fragrance Market
6.1.1 China Home Fragrance Market by Product
6.1.2 China Home Fragrance Market by Distribution Channel
6.2 Japan Home Fragrance Market
6.2.1 Japan Home Fragrance Market by Product
6.2.2 Japan Home Fragrance Market by Distribution Channel
6.3 India Home Fragrance Market
6.3.1 India Home Fragrance Market by Product
6.3.2 India Home Fragrance Market by Distribution Channel
6.4 South Korea Home Fragrance Market
6.4.1 South Korea Home Fragrance Market by Product
6.4.2 South Korea Home Fragrance Market by Distribution Channel
6.5 Singapore Home Fragrance Market
6.5.1 Singapore Home Fragrance Market by Product
6.5.2 Singapore Home Fragrance Market by Distribution Channel
6.6 Malaysia Home Fragrance Market
6.6.1 Malaysia Home Fragrance Market by Product
6.6.2 Malaysia Home Fragrance Market by Distribution Channel
6.7 Rest of Asia Pacific Home Fragrance Market
6.7.1 Rest of Asia Pacific Home Fragrance Market by Product
6.7.2 Rest of Asia Pacific Home Fragrance Market by Distribution Channel
Chapter 7. Company Profiles
7.1 Newell Brands, Inc.
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Segmental and Regional Analysis
7.1.4 Research & Development Expenses
7.1.5 Recent strategies and developments:
7.1.5.1 Partnerships, Collaborations, and Agreements:
7.1.5.2 Product Launches and Product Expansions:
7.1.5.3 Geographical Expansions:
7.2 The Estee Lauder Companies, Inc.
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Segmental and Regional Analysis
7.2.4 Research & Development Expense
7.2.5 Recent strategies and developments:
7.2.5.1 Product Launches and Product Expansions:
7.3 The Procter and Gamble Company
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 Research & Development Expense
7.3.5 Recent strategies and developments:
7.3.5.1 Product Launches and Product Expansions:
7.4 Reckitt Benckiser Group PLC
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Segmental and Regional Analysis
7.4.4 Research & Development Expenses
7.5 S. C. Johnson & Son, Inc.
7.5.1 Company Overview
7.5.2 Recent strategies and developments:
7.5.2.1 Product Launches and Product Expansions:
7.6 Scentair Technologies, Inc.
7.6.1 Company Overview
7.6.2 Recent strategies and developments:
7.6.2.1 Product Launches and Product Expansions:
7.6.2.2 Acquisition and Mergers:
7.7 Bath & Body Works
7.7.1 Company Overview
7.7.2 Recent strategies and developments:
7.7.2.1 Partnerships, Collaborations, and Agreements:
7.7.2.2 Geographical Expansions:
7.8 NEST Fragrances
7.8.1 Company Overview
7.8.2 Recent strategies and developments:
7.8.2.1 Partnerships, Collaborations, and Agreements:
7.9 Seda France, Inc.
7.9.1 Company Overview
7.10. Bougie et Senteur
7.10.1 Company Overview

Companies Mentioned

  • Seda France, Inc.
  • Newell Brands, Inc.
  • Bath & Body Works
  • NEST Fragrances
  • S. C. Johnson & Son, Inc.
  • The Estee Lauder Companies, Inc.
  • The Procter and Gamble Company
  • Reckitt Benckiser Group PLC
  • Bougie et Senteur
  • Scentair Technologies, Inc.

Methodology

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