Asia-Pacific Speech Analytics Market Size, Share & Trends Analysis Report By Deployment Type, By Component, By Application, By Enterprises Size, By Vertical, By Country and Growth Forecast, 2024 - 2031

The Asia Pacific Speech Analytics Market is expected to witness market growth of 16.1% CAGR during the forecast period (2024-2031).

The China market dominated the Asia Pacific Speech Analytics Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $625.4 million by 2031. The Japan market is experiencing a CAGR of 15.4% during 2024-2031. Additionally, the India market is expected to exhibit a CAGR of 16.9% during 2024-2031.



Adopting cloud-based solutions has accelerated the growth of the market by reducing deployment costs and enhancing scalability. Cloud-based platforms afford enterprises the flexibility to analyze substantial quantities of voice data without necessitating considerable investments in infrastructure. Small and medium-sized enterprises (SMEs) often lack the resources for on-premises solutions and can now access sophisticated speech analytics tools through cloud-based services. This democratization of technology has broadened the adoption of speech analytics across various sectors, further driving market expansion.

The ability of speech analytics to address industry-specific challenges has also been a key factor in its widespread adoption. For instance, technology helps businesses understand customer preferences, optimize inventory, and improve the shopping experience in retail. Within the travel and hospitality sector, speech analytics empowers organizations to discern critical pain points in the customer journey, including prolonged wait times for assistance or dissatisfaction with services. This capability facilitates the implementation of targeted enhancements. In the public sector, government agencies use speech analytics to enhance citizen services, identify areas for policy intervention, and monitor public sentiment.

In Australia, the travel and hospitality industry is a key driver of speech analytics adoption, with businesses striving to improve guest experiences and cater to international tourists. Companies like Qantas Airways and Accor Hotels use speech analytics to analyze customer interactions, identify pain points, and personalize services. Regional trends such as the rise of sustainable tourism and the demand for multilingual customer support are accelerating the adoption of speech analytics in the sector. Government initiatives like Tourism Australia’s digital strategy, which emphasizes innovation in service delivery, further support the integration of AI-driven tools such as speech analytics to enhance the nation’s global competitiveness in tourism. Therefore, the Asia Pacific region is emerging as a dynamic and fast-growing hub for speech analytics innovation and implementation.

List of Key Companies Profiled

• Speechmatics Ltd.
• Almawave S.p.A. (Almaviva S.p.A)
• CallMiner, Inc.
• Qualtrics, LLC (Silver Lake Technology Management, L.L.C.)
• Genesys Cloud Services, Inc.
• Hewlett Packard Enterprise Company
• NICE Ltd.
• Microsoft Corporation
• Verint Systems Inc.
• Amazon Web Services, Inc. (Amazon.com, Inc.)

Market Report Segmentation

By Deployment Type

• On-premise
• Cloud

By Component

• Solution
• Services
• Professional Services
• Managed Services

By Application

• Customer Experience Management
• Agent Performance Monitoring
• Sales Performance Management
• Call Monitoring & Competitive Intelligence
• Other Application

By Enterprises Size

• Large Enterprises
• Small & Medium Enterprises

By Vertical

• BFSI
• Telecom & IT
• Media & Entertainment
• Healthcare
• Retail
• Government
• Travel & Hospitality
• Other Vertical

By Country

• China
• Japan
• India
• South Korea
• Australia
• Malaysia
• Rest of Asia Pacific