Drinking Milk Products in China

Retail sales of drinking milk products in China are expected to see a slight decline in current value terms in 2024, due to several compounding factors. For instance, the overall economic environment remains weak, therefore dampening consumer demand. In addition, the current surplus of raw milk in China has led to a significant drop in milk prices, resulting in a decrease in product unit prices and subsequently driving down retail value sales.

The Drinking Milk Products in China report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Flavoured Milk Drinks, Milk, Powder Milk.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Drinking Milk Products market
• Pinpoint growth sectors and identify factors driving change
• Understand the competitive environment, the market’s major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop.