Europe Agricultural Sprayer Market - Growth, Trends, and Forecasts (2023 - 2028)

The European agricultural sprayers market is expected to register a CAGR of 4.3% during the forecast period.

Key Highlights

• Some companies have highly indulged in constantly upgrading their technology to meet the growing technology demand. For instance, companies like ASPEE and GUSS have been investing heavily in R&D to launch more advanced sprayers.
• With the enforcement of the new European Union Framework Directive on the sustainable use of pesticides, it is anticipated to enhance the value of the field crop and air-assisted sprayers market. The demand for production capacity is increasing directly with the rise in farms.
• The Spanish government has made it easier for farmers to acquire loans from banks to purchase agricultural equipment and forestry machinery, which is one of the major reasons for the high adoption rate of sprayers during the forecast period. Owing to technological advancements, vendors are introducing self-propelled sprayers and battery-operated sprayers, among others, to ease the work of farmers. For instance, solar-powered sprayers are gradually gaining the attention of farmers in Europe, as they can be charged using solar energy and electricity.
• Globally, Europe is the largest market for agricultural sprayers. The expanding farm sizes and an increase in replacement demand are some of the factors that are likely to fuel the growth of the agricultural sprayer market in Europe during the forecast period. Farm robotics and the adoption of new technologies are becoming increasingly popular in European agrarian lands.
• The introduction of robotics into the fieldwork, in turn, helps reduce the labor concerns currently witnessed in the European agricultural industry. Spraying and weeding robots are becoming immensely popular in the European market, with these being able to address the current labor issues and excess pesticide spraying challenges faced by the market.

Europe Agricultural Sprayer Market Trends

Technological Advancements in Spraying Equipment

• In Europe, various technologies, such as drones and driverless sprayers, are providing essential and attractive opportunities for the growth of the agricultural sprayer market in the region. GPS mapping and simulation modeling help in the precise application of pesticides, fertilizers, and herbicides, which results in higher yields. Furthermore, it enables farmers to protect the environment by providing pesticides, fertilizers, and herbicides in variable amounts and in the exact locations where they are needed the most.
• The European Agriculture Machinery Association started various developmental programs for training farmers on new technologies. For instance, the INNOSETA project under Horizon 2020 is aimed at establishing an innovative and self-sustaining thematic network on crop protection and sustainable plant protection products (spray equipment, training, and advice) to close the gap between the numerous European research projects resulting in new developments and farmers using and exploitation of all of these.
• Companies are heavily investing in these technologies to have a strong foothold in the market and thus capture a larger share. With the unprecedented growth of precision farming in the region, European associations such as Conveyor Equipment Manufacturers Association (CEMA) and European Crop Protection Association (ECPA) are also planning to launch a website to help farmers understand the benefits of spraying technology. This, coupled with the rising importance of agriculture and the decreasing crop acreage, is likely to enhance farm mechanization in the region. The CEMA study cited under "Industry Proposal on the Inspection of Sprayer in Use" estimated that CEMA members would likely produce more than 90% of new sprayers manufactured in the European Union.
• An increase in crop acreage and the development of spraying technology and penetration rate will increase the demand for sprayers in the country during the forecast period.

Germany Dominates the Market

• Germany, a country known for its engineering expertise, also incorporates its technical ingenuity to develop its agricultural sector. Backed by the massive technological progress of the country, Germany has also developed a very well-trained and skilled workforce to use its state-of-the-art agricultural machinery, which enables the utilization of leading technology in crop fields. The country is one of the largest manufacturers and exporters of agricultural sprayers in the European and global markets, accounting for around 25% share in the European agricultural sprayers market in 2021.
• The country's harvested area for primary crops has seen an increasing trend in the past few years, from 8.2 million hectares in 2020 to 8.3 million hectares in 2021. German farmers also receive a subsidy from the European Union annually for farm investment. This enables them to invest in modern machinery that is otherwise expensive. The above factors are substantially driving the country's agricultural sprayer usage market.
• France, Austria, Netherlands, United Kingdom, Belgium, and Sweden are the major countries importing agricultural sprayers from Germany. Owing to stringent regulations on pesticide use in the country, the demand for agricultural sprayers is on the rise to optimize the application of pesticides. High-ability design, coupled with the use of advanced and sophisticated technology in manufacturing agricultural equipment, including sprayers, makes German-based sprayers a preferred choice in other international markets.

Europe Agricultural Sprayer Industry Overview

The European agricultural sprayers market is moderately fragmented, with the presence of a large number of players offering a comprehensive product portfolio to consumers. With the impressive growth in precision farming, companies are heavily investing in expanding their R&D base. The major players in the market include Hardi International A/S, Kuhn Group, Exel Industries, Deere & Company, and KFMR Krukowiak.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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