Cosmetics play a gentle yet significant role in the market, offering parents and caregivers products designed to enhance the health, hygiene, and comfort of infants and toddlers. Specifically formulated with mild, hypoallergenic ingredients, baby cosmetics such as lotions, oils, and creams aim to nourish and protect delicate skin, maintaining its natural balance and moisture levels. Therefore, Germany registered 194.3 million units demand of cosmetics in 2023.
The Germany market dominated the Europe Baby Personal Care Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $9,280.7 Million by 2031. The UK market is exhibiting a CAGR of 4.6% during (2024 - 2031). Additionally, The France market would experience a CAGR of 6.4% during (2024 - 2031).
Skincare products address common concerns such as dryness, irritation, and eczema, providing relief and protection for sensitive baby skin. Lotions, creams, and ointments moisturize and nourish the skin, preventing dryness and maintaining hydration. Diaper rash creams and ointments protect irritated skin, promoting healing and preventing further irritation. Furthermore, sun protection is essential for babies, especially since their delicate skin is more susceptible to sunburn and damage.
Infant sunscreen lotions and sprays provide broad-spectrum protection against dangerous UV rays, preventing sunburn and lowering the chance of long-term damage to the skin. Sun hats, sunglasses, and protective clothing also minimize sun exposure during outdoor activities. Baby hair care products such as shampoo and conditioner are formulated to be gentle on baby’s scalp and hair, cleansing and moisturizing without causing irritation or dryness.
With more children being cared for exclusively by their parents in Europe, there is an increased focus on home-based activities, including childcare and parental responsibilities. Parents may prioritize their babies’ health, hygiene, and well-being by investing in a range of baby personal care products to use at home, such as baby wipes, diaper creams, bath products, and skincare essentials. Therefore, rising childcare arrangements in Europe are driving the market’s growth.
Based on Product, the market is segmented into Toiletries, Cosmetics, and Others. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Online, and Specialty Stores & Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- L'Oreal S.A.
- Dabur India Ltd.
- Abbott Laboratories
- Unilever PLC
- The Procter & Gamble Company
- Kimberly-Clark Corporation
- Johnson & Johnson
- Beiersdorf AG
- Himalaya Wellness Company (Himalaya Global Holdings Ltd.)
- Avon Products, Inc. (Natura &Co Holding S.A.)
Market Report Segmentation
By Product (Volume, Million Units, USD Billion, 2020-2031)- Toiletries
- Cosmetics
- Others
- Hypermarkets & Supermarkets
- Online
- Specialty Stores & Others
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Table of Contents
Companies Mentioned
- L'Oreal S.A.
- Dabur India Ltd.
- Abbott Laboratories
- Unilever PLC
- The Procter & Gamble Company
- Kimberly-Clark Corporation
- Johnson & Johnson
- Beiersdorf AG
- Himalaya Wellness Company (Himalaya Global Holdings Ltd.)
- Avon Products, Inc. (Natura &Co Holding S.A.)
Methodology
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