The Europe Broccoli Powder Market is expected to witness market growth of 10.6% CAGR during the forecast period (2024-2031). In the year 2021, the Europe market's volume surged to 147.22 tonnes, showcasing a growth of 9.1% (2020-2024).
Organic broccoli powder is gaining popularity due to its rich nutritional profile, being packed with antioxidants, vitamins (A, C, K), fiber, and minerals. It's commonly used in smoothies, supplements, and health foods, offering a convenient way to boost immunity and support digestion. As a pesticide-free and GMO-free option, organic broccoli powder appeals to health-conscious consumers seeking clean, natural products. Thus, in Germany, 4.58 tonnes of organic broccoli powder was utilized in 2023.
The Germany market dominated the Europe Broccoli Powder Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $7.53 millions by 2031. The UK market is exhibiting a CAGR of 9.7% during 2024-2031. Additionally, the France market would experience a CAGR of 11.5% during 2024-2031.
The growing awareness of the benefits cruciferous vegetables, such as broccoli, have on one's health is one of the key drivers that is driving the market for broccoli powder. The high content of antioxidants, particularly sulforaphane, in broccoli is widely recognized for its potent health-promoting properties, which include its ability to support heart health, aid digestion, and provide protection against specific types of cancer. As scientific research highlights these benefits, more consumers are looking for convenient ways to incorporate broccoli into their diets, especially in cases where fresh broccoli may not be easily accessible. Broccoli powder solves this problem, providing the same nutritional benefits in a more versatile and long-lasting form.
The rise of the health-conscious consumer is another key factor propelling the growth of the broccoli powder market. In recent years, there has been a notable shift in consumer behavior, with more individuals seeking to adopt healthier lifestyles and make informed food choices. As the incidence of lifestyle-related disorders, such as obesity, diabetes, and cardiovascular ailments, continues to rise, individuals have been compelled to take a more proactive approach to their own health.
In Italy, the demand for broccoli powder is driven by the country’s focus on healthy living and the versatility of incorporating nutrient-dense ingredients into traditional Italian dishes. The Italian Ministry of Agricultural, Food, and Forestry Policies (MIPAAF) emphasizes the growing trend toward adding more vegetables to Mediterranean diets, and broccoli powder serves as a convenient way to enrich popular meals like pasta, sauces, and soups.
The ease of using powdered broccoli helps Italian consumers add essential nutrients to their diet without altering the flavors or authenticity of their cuisine. Additionally, Italy’s commitment to reducing food waste, supported by initiatives from the Italian Ministry for the Environment, Land, and Sea, aligns with the long shelf life and minimal waste associated with broccoli powder. As such, the European broccoli powder market is well-positioned to thrive by catering to consumer health trends and embracing sustainability.
Organic broccoli powder is gaining popularity due to its rich nutritional profile, being packed with antioxidants, vitamins (A, C, K), fiber, and minerals. It's commonly used in smoothies, supplements, and health foods, offering a convenient way to boost immunity and support digestion. As a pesticide-free and GMO-free option, organic broccoli powder appeals to health-conscious consumers seeking clean, natural products. Thus, in Germany, 4.58 tonnes of organic broccoli powder was utilized in 2023.
The Germany market dominated the Europe Broccoli Powder Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $7.53 millions by 2031. The UK market is exhibiting a CAGR of 9.7% during 2024-2031. Additionally, the France market would experience a CAGR of 11.5% during 2024-2031.
The growing awareness of the benefits cruciferous vegetables, such as broccoli, have on one's health is one of the key drivers that is driving the market for broccoli powder. The high content of antioxidants, particularly sulforaphane, in broccoli is widely recognized for its potent health-promoting properties, which include its ability to support heart health, aid digestion, and provide protection against specific types of cancer. As scientific research highlights these benefits, more consumers are looking for convenient ways to incorporate broccoli into their diets, especially in cases where fresh broccoli may not be easily accessible. Broccoli powder solves this problem, providing the same nutritional benefits in a more versatile and long-lasting form.
The rise of the health-conscious consumer is another key factor propelling the growth of the broccoli powder market. In recent years, there has been a notable shift in consumer behavior, with more individuals seeking to adopt healthier lifestyles and make informed food choices. As the incidence of lifestyle-related disorders, such as obesity, diabetes, and cardiovascular ailments, continues to rise, individuals have been compelled to take a more proactive approach to their own health.
In Italy, the demand for broccoli powder is driven by the country’s focus on healthy living and the versatility of incorporating nutrient-dense ingredients into traditional Italian dishes. The Italian Ministry of Agricultural, Food, and Forestry Policies (MIPAAF) emphasizes the growing trend toward adding more vegetables to Mediterranean diets, and broccoli powder serves as a convenient way to enrich popular meals like pasta, sauces, and soups.
The ease of using powdered broccoli helps Italian consumers add essential nutrients to their diet without altering the flavors or authenticity of their cuisine. Additionally, Italy’s commitment to reducing food waste, supported by initiatives from the Italian Ministry for the Environment, Land, and Sea, aligns with the long shelf life and minimal waste associated with broccoli powder. As such, the European broccoli powder market is well-positioned to thrive by catering to consumer health trends and embracing sustainability.
List of Key Companies Profiled
- Nutra Green Biotechnology Co., Ltd.
- Saipro Biotech Private Limited
- Nutradry Pty. Ltd.
- Xi'an Lifewe Biological Technology Co., Ltd.
- Pioneer Herb Industrial Co.,Ltd.
- American International Foods, Inc.
- Nutraonly (Xi'an) Nutritions Inc.
- Incoltec
- VehGro B.V.
Market Report Segmentation
By Nature (Volume, Tonnes, USD Million, 2020-2031)
- Conventional
- Organic
By Distribution Channel (Volume, Tonnes, USD Million, 2020-2031)
- B2B
- B2C
By Application (Volume, Tonnes, USD Million, 2020-2031)
- Food and Beverages
- Nutritional Supplements
- Cosmetics
- Animal Feed
- Other Applications
By Country (Volume, Tonnes, USD Million, 2020-2031)
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Europe Broccoli Powder Market by Nature
Chapter 5. Europe Broccoli Powder Market by Distribution Channel
Chapter 6. Europe Broccoli Powder Market by Application
Chapter 7. Europe Broccoli Powder Market by Country
Chapter 8. Company Profiles
Companies Mentioned
Some of the key companies profiled in this Europe Broccoli Powder market report include:- Nutra Green Biotechnology Co., Ltd.
- Saipro Biotech Private Limited
- Nutradry Pty. Ltd.
- Xi'an Lifewe Biological Technology Co., Ltd.
- Pioneer Herb Industrial Co.,Ltd.
- American International Foods, Inc.
- Nutraonly (Xi'an) Nutritions Inc.
- Incoltec
- VehGro B.V.
Methodology
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