In the B2C sales channel, this powder is increasingly popular among consumers for home baking and cooking. It is commonly available through online retailers, specialty food stores, and supermarkets. The convenience of purchasing this powder in retail formats appeals to consumers who seek natural, versatile ingredients for their culinary needs. Market trends indicate a growing preference for this powder due to its long shelf life, ease of use, and the rise in home baking and cooking activities. The expansion of e-commerce platforms and the increasing availability of premium, organic options are driving sales. Thus, the B2C sales channel in Germany market registered a volume of 2,600.44 Tonnes in 2023.
The Germany market dominated the Europe Buttermilk Powder Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $326.2 Million by 2031. The UK market is exhibiting a CAGR of 4.8% during (2024 - 2031). Additionally, The France market would experience a CAGR of 6.7% during (2024 - 2031).
This powder is incorporated into baby food products to enrich them with essential nutrients. Its mild flavour and nutrient profile make it suitable for infant and toddler nutrition, providing a source of protein, calcium, and vitamins necessary for growth and development. The powder is used as a functional ingredient in pet food formulations. It adds nutritional value, improves palatability, and supports pet digestive health. Its inclusion in pet food products caters to the growing demand for high-quality, nutrient-rich pet nutrition.
Artisan cheese makers use this powder to achieve specific flavour profiles and textures. It contributes to the development of unique cheese varieties by enhancing the richness and complexity of the final product. This powder is also a flavour enhancer in snack foods like savoury chips and crackers. It provides a tangy and creamy flavour profile that differentiates these snacks from others, appealing to consumers seeking unique taste experiences.
Europe’s expanding dairy industry fosters significant innovation in dairy-based products, including this powder. European dairy processors are developing new formulations and applications for this powder in a wide range of products, from gourmet cheeses to functional dairy drinks, enhancing its market presence. As per the Eurostat, raw milk production on the EU’s farms was an estimated 160.0 million tonnes in 2022. The apparent annual milk yield in the EU continued to rise, reaching 7,653 kg per dairy cow in 2022. The rise of specialty dairy ingredients in Europe is boosting the demand for this powder. European producers focus on high-value dairy ingredients for niche markets, such as organic and artisanal products, leading to greater use of buttermilk powder in premium and specialty food products. Thus, the expansion of the dairy industry in the region is driving the market's growth.
Based on Distribution Channel, the market is segmented into B2B and B2C (Hypermarkets & Supermarkets, Convenience stores, Online, and Others). Based on Nature, the market is segmented into Conventional and Organic. Based on Application, the market is segmented into Food & Beverages (Bakery & Confectionery, Dairy Products, Beverages, and Others), Foodservice, and Household. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- Fonterra Co-operative Group Limited
- Dairy Farmers of America, Inc.
- Arla Foods amba
- Agropur Dairy Cooperative
- Kerry Group plc.
- NOW Foods, Inc.
- Uelzena Group
- Valio Ltd.
- North Cork Creameries Ltd.
- Numidia B.V.
Market Report Segmentation
By Distribution Channel (Volume, Tonnes, USD Billion, 2020-2031)
- B2B
- B2C
- Hypermarkets & Supermarkets
- Convenience stores
- Online
- Others
By Nature (Volume, Tonnes, USD Billion, 2020-2031)
- Conventional
- Organic
By Application (Volume, Tonnes, USD Billion, 2020-2031)
- Food & Beverages
- Bakery & Confectionery
- Dairy Products
- Beverages
- Others
- Foodservice
- Household
By Country (Volume, Tonnes, USD Billion, 2020-2031)
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Table of Contents
Companies Mentioned
- Fonterra Co-operative Group Limited
- Dairy Farmers of America, Inc.
- Arla Foods amba
- Agropur Dairy Cooperative
- Kerry Group plc.
- NOW Foods, Inc.
- Uelzena Group
- Valio Ltd.
- North Cork Creameries Ltd.
- Numidia B.V.
Methodology
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