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Europe CRM Analytics Market Size, Share & Trends Analysis Report By Deployment (Cloud and On-premise), By End-User, By Type, By Country and Growth Forecast, 2024 - 2031

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    Report

  • 136 Pages
  • December 2024
  • Region: Europe
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 6033835
The Europe CRM Analytics Market is expected to witness market growth of 10.2% CAGR during the forecast period (2024-2031).

The Germany market dominated the Europe CRM Analytics Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $1.20 billion by 2031. The UK market is exhibiting a CAGR of 9.3% during 2024-2031. Additionally, the France market is expected to experience a CAGR of 11.2% during 2024-2031.



Another pivotal factor driving the expansion of the CRM analytics market is the rising demand for tailored customer experiences. Modern consumers expect businesses to understand their unique needs and preferences, and CRM analytics makes this possible by uncovering patterns and trends within customer data.

Moreover, with the help of advanced technologies such as artificial intelligence (AI) and machine learning (ML), businesses can predict customer behavior, anticipate their needs, and tailor their offerings accordingly. This level of personalization not only enhances customer satisfaction but also drives revenue growth by fostering loyalty and encouraging repeat business.

The Europe region’s focus on leveraging technology to enhance customer engagement and government initiatives promoting innovation has created a favorable environment for CRM analytics adoption. Luxembourg is a global financial hub with significant potential for CRM analytics implementation in its thriving financial sector. Contributing over 30% to the country’s GDP, Luxembourg’s financial industry comprises numerous international banks, investment funds, and insurance companies. This sector's reliance on customer insights and personalized services creates a robust demand for CRM analytics solutions. By utilizing these tools, financial companies in Luxembourg can augment client engagement, refine service delivery, and sustain their competitive advantage in an increasingly data-driven global marketplace.

List of Key Companies Profiled

  • Salesforce, Inc.
  • Microsoft Corporation
  • SAP SE
  • Oracle Corporation
  • Zoho Corporation Pvt. Ltd.
  • Pegasystems, Inc.
  • Adobe, Inc.
  • SugarCRM, Inc.
  • Insightly, Inc.
  • Creatio

Market Report Segmentation

By Deployment
  • Cloud
  • On-premise
By End-User
  • Retail
  • BFSI
  • Healthcare
  • Media & Entertainment
  • Telecom & IT
  • Transportation & Logistics
  • Other End-User
By Type
  • Sales & Marketing Analytics
  • Customer Analytics
  • Contact Center Analytics
  • Other Type
By Country
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe CRM Analytics Market, by Deployment
1.4.2 Europe CRM Analytics Market, by End-User
1.4.3 Europe CRM Analytics Market, by Type
1.4.4 Europe CRM Analytics Market, by Country
1.5 Methodology for the Research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
4.1 The Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.3 Market Share Analysis, 2023
4.4 Top Winning Strategies
4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
4.4.2 Key Strategic Move: (Product Launches and Product Expansions: 2020, Apr - 2024, Oct) Leading Players
4.5 Porter Five Forces Analysis
Chapter 5. Europe CRM Analytics Market by Deployment
5.1 Europe Cloud Market by Country
5.2 Europe On-premise Market by Country
Chapter 6. Europe CRM Analytics Market by End-User
6.1 Europe Retail Market by Country
6.2 Europe BFSI Market by Country
6.3 Europe Healthcare Market by Country
6.4 Europe Media & Entertainment Market by Country
6.5 Europe Telecom & IT Market by Country
6.6 Europe Transportation & Logistics Market by Country
6.7 Europe Other End-User Market by Country
Chapter 7. Europe CRM Analytics Market by Type
7.1 Europe Sales & Marketing Analytics Market by Country
7.2 Europe Customer Analytics Market by Country
7.3 Europe Contact Center Analytics Market by Country
7.4 Europe Other Type Market by Country
Chapter 8. Europe CRM Analytics Market by Country
8.1 Germany CRM Analytics Market
8.1.1 Germany CRM Analytics Market by Deployment
8.1.2 Germany CRM Analytics Market by End-User
8.1.3 Germany CRM Analytics Market by Type
8.2 UK CRM Analytics Market
8.2.1 UK CRM Analytics Market by Deployment
8.2.2 UK CRM Analytics Market by End-User
8.2.3 UK CRM Analytics Market by Type
8.3 France CRM Analytics Market
8.3.1 France CRM Analytics Market by Deployment
8.3.2 France CRM Analytics Market by End-User
8.3.3 France CRM Analytics Market by Type
8.4 Russia CRM Analytics Market
8.4.1 Russia CRM Analytics Market by Deployment
8.4.2 Russia CRM Analytics Market by End-User
8.4.3 Russia CRM Analytics Market by Type
8.5 Spain CRM Analytics Market
8.5.1 Spain CRM Analytics Market by Deployment
8.5.2 Spain CRM Analytics Market by End-User
8.5.3 Spain CRM Analytics Market by Type
8.6 Italy CRM Analytics Market
8.6.1 Italy CRM Analytics Market by Deployment
8.6.2 Italy CRM Analytics Market by End-User
8.6.3 Italy CRM Analytics Market by Type
8.7 Rest of Europe CRM Analytics Market
8.7.1 Rest of Europe CRM Analytics Market by Deployment
8.7.2 Rest of Europe CRM Analytics Market by End-User
8.7.3 Rest of Europe CRM Analytics Market by Type
Chapter 9. Company Profiles
9.1 Salesforce, Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Regional Analysis
9.1.4 Research & Development Expenses
9.1.5 Recent Strategies and Developments
9.1.5.1 Partnerships, Collaborations, and Agreements
9.1.5.2 Product Launches and Product Expansions
9.1.5.3 Acquisition and Mergers
9.1.6 SWOT Analysis
9.2 Microsoft Corporation
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Research & Development Expenses
9.2.5 Recent Strategies and Developments
9.2.5.1 Partnerships, Collaborations, and Agreements
9.2.5.2 Product Launches and Product Expansions
9.2.6 SWOT Analysis
9.3 SAP SE
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Regional Analysis
9.3.4 Research & Development Expense
9.3.5 Recent Strategies and Developments
9.3.5.1 Partnerships, Collaborations, and Agreements
9.3.5.2 Product Launches and Product Expansions
9.3.5.3 Acquisition and Mergers
9.3.6 SWOT Analysis
9.4 Oracle Corporation
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expense
9.4.5 Recent Strategies and Developments
9.4.5.1 Partnerships, Collaborations, and Agreements
9.4.5.2 Product Launches and Product Expansions
9.4.6 SWOT Analysis
9.5 Zoho Corporation Pvt. Ltd.
9.5.1 Company Overview
9.5.2 Recent Strategies and Developments
9.5.2.1 Partnerships, Collaborations, and Agreements
9.5.2.2 Product Launches and Product Expansions
9.5.3 SWOT Analysis
9.6 Pegasystems, Inc.
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Regional Analysis
9.6.4 Research & Development Expenses
9.6.5 Recent Strategies and Developments
9.6.5.1 Partnerships, Collaborations, and Agreements
9.6.5.2 Product Launches and Product Expansions
9.6.5.3 Acquisition and Mergers
9.6.6 SWOT Analysis
9.7 Adobe, Inc.
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 Research & Development Expense
9.7.5 Recent Strategies and Developments
9.7.5.1 Partnerships, Collaborations, and Agreements
9.7.5.2 Product Launches and Product Expansions
9.7.5.3 Acquisition and Mergers
9.7.6 SWOT Analysis
9.8 SugarCRM, Inc.
9.8.1 Company Overview
9.8.2 Recent Strategies and Developments
9.8.2.1 Product Launches and Product Expansions
9.8.2.2 Acquisition and Mergers
9.9 Insightly, Inc.
9.9.1 Company Overview
9.9.2 Recent Strategies and Developments
9.9.2.1 Product Launches and Product Expansions
9.10. Creatio
9.10.1 Company Overview
9.10.2 Recent Strategies and Developments
9.10.2.1 Partnerships, Collaborations, and Agreements
9.10.2.2 Product Launches and Product Expansions

Companies Mentioned

  • Salesforce, Inc.
  • Microsoft Corporation
  • SAP SE
  • Oracle Corporation
  • Zoho Corporation Pvt. Ltd.
  • Pegasystems, Inc.
  • Adobe, Inc.
  • SugarCRM, Inc.
  • Insightly, Inc.
  • Creatio

Methodology

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