Europe Organic Food Market Report by Product Types, Distribution Channel, Country and Company Analysis 2024-2032

Europe Organic Food Market value is forecasted to be around US$ 132.82 Billion by 2032. The CAGR for the Europe organic food industry between 2024 and 2032 is 10.25%. The publisher said that it amounted to US$ 55.21 Billion in the year 2023.

Organic meals are fresh or processed food produced through organic farming strategies. It is grown without synthetic chemicals, consisting of human-made pesticides and fertilizers, and does not comprise genetically changed organisms (GMOs). Fresh produce, meats, dairy products, and processed goods, including drinks, crackers, and frozen foods, are examples of ingredients that are considered organic. The organic food market has grown notably since the late 20th century. It is now a multi-million-dollar sector with its distribution, retail, processing, and production processes. The World of Organic Agriculture report said that at least 3.7 million farmers manage more than 76 million hectares of agricultural land organically, and organic agriculture is implemented in 191 countries.

Europe Organic Food Market Growth Drivers

The expansion of Organic Farmland is Progressing Steadily

Organic farming is increasingly identified by clients, farmers, environmentalists, and policy-makers as one among several possible trends for environmental, social, and monetary sustainability in agriculture. It has taken a long time to get this position. In recent years, organic farming in Europe has seen a swift increase. This is propelling the Europe organic food market. The European Union stated that, between 2012 and 2020, the proportion of EU agricultural area used for organic farming climbed by more than 50%, or 5.7% annually. Organic farming accounted for 9.1% of the EU's total agricultural area in 2020. Permanent grassland accounted for 42% of the EU's organic farming area, with green fodder (17%), cereals (16%), and permanent crops like fruit, olives, and vineyards (11%), following in order.

Increasing Prevalence of Vegan and Vegetarian Diets

Plant-based diets have become increasingly popular thanks to their health benefits and tremendous environmental impact. Vegetarianism, particularly veganism, has expanded in popularity in Europe during the last few years. According to a study on International Lifestyles Survey results estimate that more than 3% of Europeans said they were vegans, approx 11% said they were flexitarians, and 23% said they ate less meat. This growth in vegan diets and veganism adds to the Europe organic food market's growth. Manufacturers are making more extensive organic plant-based offerings to satisfy demand, driving the increase in the European organic food industry. According to 88% of professionals in the food sector worldwide surveyed by NSF in 2021, there will be a greater demand for plant-based products. 60% of respondents said plant-based food was more environmentally friendly, and 74% said customers chose it for a better lifestyle.

Growing emphasis on Health Awareness

European demand for "healthy" food and drink products has grown in recent years. A recent IRI International survey revealed that two-thirds (70%) of European people buy healthy food with less salt, sugar, fat, or calories, an increase of 41% in just three years. This growth in healthy eating has led to the rise of the Europe organic food market. Google reported a more than 5000% surge in searches for "vegan food near me" in 2021. The growth in health awareness has led to increased interest in organic food. Consumer interest in organic food has spiked. European consumers are paying extra attention to the ingredients of their food and drinks, leading to a modern substitute for artificial ingredients with natural elements. Plant-based diets are very much 'on trend,' driving demand for natural and contemporary alternatives in the categories.

Government backing and Emphasis on Sustainability

Stable government support is crucial for boosting growth and improving the sector of organic agriculture. The European Green Deal's key component is a sustainable food system. The European Commission has set a goal of having at least 25% of the EU's agricultural area under organic farming and a notable rise in organic aquaculture by 2030 as part of the Green Deal's Farm to Fork agenda. The Commission plans to allocate at least 30% of the funding for research and innovation initiatives in agriculture, forestry, and rural areas to subjects unique to or pertinent to the organic sector to support the action plan's goals. It is likely to make the European organic food market a global leader. And that ambition is reflected in national food policies. For instance, in Copenhagen, 88 percent of the components in meals offered at the city's 1,000 public schools are organic. Similarly, in Italy, more than 13,000 school meals contain organic ingredients.

Germany Organic Food Market

Germany might register the highest increase rate in the European organic food market. This is due to purchasers' developing cognizance of health. Mintel's record states that 66% of Germans try to eat and drink healthily, always or most of the time. 73% of Germans agree that many healthy habits additionally benefit the surroundings. Therefore, plant-based dieting will continue to be preferred for personal and planetary fitness motives. The significant presence of organic food stores also propels the organic food market in Germany. The USDA estimates that there are more than 2,400 retail organic food stores in Germany.

Government initiatives further propel the market. In 2021, the German organic business group BÖLW reported that over 36,000 organic farmers in the country farmed over 4.3 Million acres of land. The German government is working on big projects. Its goal is to increase the agricultural area used for organic farming from 20% to 30% by 2030. Achieving these objectives requires the Federal Scheme for Organic Farming and Other Forms of Sustainable Agriculture (BÖLN). It was established in 2002 with the goals of enhancing the general environment in Germany for organic farming and other sustainable agricultural practices, as well as opening up opportunities for a balanced supply and demand increase. The total funds were € 33.38 Million in 2021.

Cultural shifts in sustainability and ethics, like vegetarianism and veganism, align with organic food consumption. The 2023 Nutrition Report of Germany, disclosed by the Federal Minister of Food and Agriculture, demonstrates a notable reduction in daily meat intake, dropping from 34% in 2015 to 20% in 2023. This coincides with an upward thrust in plant-based alternatives, with 53% of respondents having purchased them. Younger age groups choose those alternatives, especially those aged 14 to 29-12 months. Continuous innovation in organic farming complements product quality and range, fostering a robust boom in Germany's organic food market.

Europe Organic Food Industry News

The critical Europe organic food market businesses are the Danone S.A., General Mills Inc., Sprouts Farmers Market Inc., the Hain Celestial Group Inc., The Kroger Company, United Natural Foods Inc., Dole Food Company Inc., and Newman's Own.

In November 2023 - Danone is considering a "multi-stage collaboration" with a vegan start-up. Aptamil's owner has entered into a letter of intent with Else Nutrition, a company producing formula for babies and children using almonds, buckwheat, and tapioca.

In October 2023 - Nestle is introducing three new varieties of plant-based alternatives to white fish in several European countries, including Germany, Spain, Italy, Austria, Poland, the Czech Republic, and Slovakia. These alternatives, including marine-style crispy filets and marine-style crispy nuggets, will be launched in Europe under the Garden Gourmet brand.

In November 2022 - Ocado and Planet Organic were the initial supermarkets to feature the plant-based meal brand allplants. The brand offers items like Protein Powder Buddha Bowl, Mac and Greens, Sticky Teriyaki Udon Noodles, and Truffle Mushroom Orzo, starting at EUR 5.50. Other selections from the brand's menu remained accessible through online stores.

In November 2022 - Partnering with Narayan Foods, a prominent organic foods player, MeliBio, the pioneer in producing genuine honey without bees, secured an additional USD 2.2 Million in funding. They aim to distribute their products in 75,000 European stores. Narayan Foods intends to launch MeliBio's plant-based honey under the Better Foodie brand in early 2023.

Product Types - Market breakup in 6 viewpoints:

1. Organic Fruits and Vegetables
2. Organic Meat, Poultry and Dairy
3. Organic Processed Food
4. Organic Bread and Bakery
5. Organic Cereal and Food Grains
6. Others

Distribution Channel - Market breakup in 5 viewpoints:

1. Supermarkets/ Hypermarkets
2. Specialty Stores
3. Convenient Stores
4. Online Retail Stores
5. Others

Country - Market breakup of 9 Countries:

1. France
2. Germany
3. Italy
4. Spain
5. United Kingdom
6. Belgium
7. Netherlands
8. Turkey
9. Rest of Europe

All the Key players have been covered from 3 Viewpoints:

• Overview
• Recent Development
• Revenue Analysis

Company Analysis:

1. Danone S.A.
2. General Mills Inc.
3. Sprouts Farmers Market Inc.
4. The Hain Celestial Group Inc.
5. The Kroger Company
6. United Natural Foods Inc.
7. Dole Food Company Inc.
8. Newman's Own