Social media catalyzes the adoption of sheet masks, transforming them into must-have items in beauty arsenals. Consumers are increasingly seeking personalized skincare solutions that cater to their specific needs. Sheet masks, with their diverse formulations targeting various skin concerns, provide an avenue for customization. The ability to choose masks based on skin type, concerns, or desired outcomes adds a level of personalization that resonates with consumers, further fueling their adoption. The ease of integration into existing skincare routines has contributed to the widespread adoption of sheet masks.
Continuous innovation within the market, such as introducing new materials, formulations, and technological enhancements, intrigues consumers. The novelty factor and a genuine desire for effective skincare encourage individuals to explore and adopt the latest sheet mask offerings. This innovative landscape ensures that sheet masks remain a dynamic and evolving category within the skincare industry.
As per the International Trade Administration (ITA), the German e-commerce industry is one of the most extensive in Europe. The projected growth of the online population in Germany indicates that it will increase from 62.4 million in 2020 to 68.4 million in 2025. In 2021, the percentage of e-commerce in the German region reached 77%. According to ITA, in Spain, e-commerce consumers reached 30 million in 2021. Internet penetration is 83%, while eCommerce penetration is 63%. The number of eCommerce users is predicted to increase by 25% to 37 million by 2025. Thus, all these factors will uplift the regional market’s expansion in the coming years.
The Germany market dominated the Europe Sheet Face Mask Market, By Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $36,644.5 Thousands by 2030. The UK market is exhibiting a CAGR of 6.7% during (2023 - 2030). Additionally, The France market would experience a CAGR of 8.5% during (2023 - 2030).
Based on Category Type, the market is segmented into Mass, and Premium. Based on End User, the market is segmented into Female, and Male. Based on Distribution Channel, the market is segmented into Offline, and Online. Based on Fabric Type, the market is segmented into Cotton, Non-woven, Hydrogel, Bio-cellulose, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- Tonymoly Co., Ltd.
- BIO NATURAL INC. (BioRepublic)
- Shiseido Company Limited
- Amorepacific Corporation
- Kracie, Ltd
- The Estee Lauder Companies, Inc.
- Guerlain SA
- L'Oreal S.A.
- STARSKIN BV
- Himalaya Global Holdings Ltd.
Market Report Segmentation
By Category Type (Volume, Thousand Units, USD Million, 2019-2030)- Mass
- Premium
- Female
- Male
- Offline
- Online
- Cotton
- Non-woven
- Hydrogel
- Bio-cellulose
- Others
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Table of Contents
Companies Mentioned
- Tonymoly Co., Ltd.
- BIO NATURAL INC. (BioRepublic)
- Shiseido Company Limited
- Amorepacific Corporation
- Kracie, Ltd
- The Estee Lauder Companies, Inc.
- Guerlain SA
- L'Oreal S.A.
- STARSKIN BV
- Himalaya Global Holdings Ltd.
Methodology
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