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The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by expanding product portfolio influencing product premiumization, rising emergence of eco-friendly toys, and presence of toy gifting culture in the region.
The toys market in Europe is segmented as below:
By Product
- Activity toys and accessories
- Soft toys and accessories
- Outdoor and vehicle toys
- Games and puzzles
- Infant and preschool toys and Others
By Distribution Channel
- Specialty stores
- E-retailers
- Hypermarkets
- Department stores
The report on the toys market in Europe covers the following areas:
- Toys market in Europe sizing
- Toys market in Europe forecast
- Toys market in Europe industry analysis
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.
Table of Contents
Executive Summary
The analyst recognizes the following companies as the key players in the toys market in Europe: 4M Industrial Development Ltd., Clementoni Spa, Evertoys, First Celtic Toys and Learning Ltd., Goliath Games, HABA Group B.V. and Co.KG, Hamleys of London Ltd., Hasbro Inc., JWS Europe Ltd., Kids2 Inc., Learning Resources Ltd., LEGO System AS, Mattel Inc., MGA Entertainment Inc., Ravensburger AG, Simba Dickie Group GmbH, Takara Tomy Co. Ltd., The Toy Co., Theo Klein GmbH, and VTech Holdings Ltd.Commenting on the report, an analyst from the research team said: 'The latest trend gaining momentum in the market is increasing number of strategic alliances.'
According to the report, one of the major drivers for this market is the expanding product portfolio influencing product premiumization.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- 4M Industrial Development Ltd.
- Clementoni Spa
- Evertoys
- First Celtic Toys and Learning Ltd.
- Goliath Games
- HABA Group B.V. and Co.KG
- Hamleys of London Ltd.
- Hasbro Inc.
- JWS Europe Ltd.
- Kids2 Inc.
- Learning Resources Ltd.
- LEGO System AS
- Mattel Inc.
- MGA Entertainment Inc.
- Ravensburger AG
- Simba Dickie Group GmbH
- Takara Tomy Co. Ltd.
- The Toy Co.
- Theo Klein GmbH
- VTech Holdings Ltd.