The Europe Virtual Production Market is expected to witness market growth of 14.8% CAGR during the forecast period (2024-2031).
The Germany market dominated the Europe Virtual Production Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $436.9 million by 2031. The UK market is exhibiting a CAGR of 14% during 2024-2031. Additionally, the France market is expected to experience a CAGR of 15.7% during 2024-2031.
The adoption of virtual production has accelerated due to technological advancements, industry demand, and the shift toward digital content creation. The growing popularity of Netflix, Disney+, Amazon Prime, and Apple TV+ has increased the demand for high-quality content, driving studios to adopt this type of production for faster and more efficient content creation.
LED volumes, such as Industrial Light & Magic’s Stagecraft, have become a game-changer in this market. These massive LED walls display photorealistic backgrounds in real-time, replacing traditional green screens. Cloud computing has enabled remote collaboration in virtual production. Cloud-based workflows allow production teams to share assets, render scenes in real time, and work across different locations seamlessly.
The European creative and entertainment industry has expanded rapidly, with many enterprises contributing to the region’s cultural and digital economy. According to Eurostat, in 2021, approximately half a million active enterprises were involved in creative, arts, and entertainment activities across the European Union (EU). This growth highlights the increasing demand for innovative content creation and advanced production technologies, driving the adoption of this type of production. As digital transformation accelerates and immersive media experiences become more mainstream, Europe is poised to become a key player in the market. The presence of half a million active enterprises in Europe’s creative, arts, and entertainment sectors underscores the region’s vast content production capabilities. As competition intensifies and audiences demand high-quality, visually captivating content, European production houses turn to this technology to enhance efficiency and creativity. Thus, the increasing number of creative enterprises, the rise of digital content consumption, and strong government support are driving the growth of the market in Europe.
The Germany market dominated the Europe Virtual Production Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $436.9 million by 2031. The UK market is exhibiting a CAGR of 14% during 2024-2031. Additionally, the France market is expected to experience a CAGR of 15.7% during 2024-2031.
The adoption of virtual production has accelerated due to technological advancements, industry demand, and the shift toward digital content creation. The growing popularity of Netflix, Disney+, Amazon Prime, and Apple TV+ has increased the demand for high-quality content, driving studios to adopt this type of production for faster and more efficient content creation.
LED volumes, such as Industrial Light & Magic’s Stagecraft, have become a game-changer in this market. These massive LED walls display photorealistic backgrounds in real-time, replacing traditional green screens. Cloud computing has enabled remote collaboration in virtual production. Cloud-based workflows allow production teams to share assets, render scenes in real time, and work across different locations seamlessly.
The European creative and entertainment industry has expanded rapidly, with many enterprises contributing to the region’s cultural and digital economy. According to Eurostat, in 2021, approximately half a million active enterprises were involved in creative, arts, and entertainment activities across the European Union (EU). This growth highlights the increasing demand for innovative content creation and advanced production technologies, driving the adoption of this type of production. As digital transformation accelerates and immersive media experiences become more mainstream, Europe is poised to become a key player in the market. The presence of half a million active enterprises in Europe’s creative, arts, and entertainment sectors underscores the region’s vast content production capabilities. As competition intensifies and audiences demand high-quality, visually captivating content, European production houses turn to this technology to enhance efficiency and creativity. Thus, the increasing number of creative enterprises, the rise of digital content consumption, and strong government support are driving the growth of the market in Europe.
List of Key Companies Profiled
- Adobe, Inc.
- Autodesk, Inc.
- HTC Corporation
- NVIDIA Corporation
- Epic Games, Inc.
- 360Rize
- Arashi Vision, Inc. (Insta360)
- HumanEyes Technologies, Ltd. (Vuze Camera)
- Mo-Sys Engineering, Ltd.
- Boris FX, Inc.
Market Report Segmentation
By Component
- Software
- Hardware
- Services
By Type
- Post-production
- Production
- Pre-production
By End User
- Movies
- TV Series
- Commercial Ads
- Online Videos
- Other End User
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Competition Analysis - Global
Chapter 5. Europe Virtual Production Market by Component
Chapter 6. Europe Virtual Production Market by Type
Chapter 7. Europe Virtual Production Market by End User
Chapter 8. Europe Virtual Production Market by Country
Chapter 9. Company Profiles
Companies Mentioned
- Adobe, Inc.
- Autodesk, Inc.
- HTC Corporation
- NVIDIA Corporation
- Epic Games, Inc.
- 360Rize
- Arashi Vision, Inc. (Insta360)
- HumanEyes Technologies, Ltd. (Vuze Camera)
- Mo-Sys Engineering, Ltd.
- Boris FX, Inc.
Methodology
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