Writing Instruments in France

Writing instruments saw a rather disappointing year in 2024, which failed to see a boost from the back-to-school period in August to early September. Indeed, as witnessed in bags and luggage with schoolbags, the back-to-school period also failed to meet its hoped-for momentum in 2023, as parents continue to display price sensitivity and re-use existing school supplies instead of purchasing new ones.

The Writing Instrumentsin France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Writing Instruments market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.