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Home Care Packaging in Germany

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    Report

  • 9 Pages
  • May 2023
  • Region: Germany
  • Euromonitor International
  • ID: 1842866
The rising awareness of climate change has resulted in a heightened focus on sustainability among both manufacturers and consumers in Germany. In response to this trend, in 2022, packaging manufacturer Mondi and Henkel collaborated to introduce a fully recyclable monomaterial refill pouch for the latter’s Pril brand in this country. This pouch, created by Mondi, allows consumers to reduce their plastic usage by 70% per package.

The Home Care Packaging in Germany report offers insight into key trends and developments driving packaging across the category.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Care Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HOME CARE PACKAGING IN GERMANY

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Sustainable packaging trend sees the launch of Pril’s fully recyclable monomaterial refill pouch
  • Blister and strip packs favoured for electric air fresheners
  • Other rigid containers gaining share from flexible plastic in automatic detergents
PROSPECTS AND OPPORTUNITIES
  • Rise in the popularity of liquid tablet detergents will benefit other rigid containers
  • Focus on sustainable and green issues in home care packaging