Application Release Orchestration Software Market Report 2025

This Application Release Orchestration Software market report provides a comprehensive analysis of the market’s characteristics, size, and growth, including segmentation, regional and country-level breakdowns, competitive landscape, market shares, trends, and strategies. It also tracks historical and forecasted market growth across various geographies.

The application release orchestration software market size has grown rapidly in recent years. It will grow from $7.37 billion in 2024 to $8.36 billion in 2025 at a compound annual growth rate (CAGR) of 13.4%. The growth in the historic period can be attributed to integration of artificial intelligence and machine learning technologies, rising adoption of devOps practices, increasing demand for automation in software development processes, growing complexity of software ecosystems, and emphasis on improving software delivery efficiency.

The application release orchestration software market size is expected to see rapid growth in the next few years. It will grow to $13.63 billion in 2029 at a compound annual growth rate (CAGR) of 13%. The growth in the forecast period can be attributed to expansion of cloud-native application development, integration of security into devOps pipelines, demand for end-to-end automation solutions, rise of low-code and no-code development platforms, and accelerated digital transformation initiatives. Major trends in the forecast period include increased adoption of AI and ML for intelligent automation, growing focus on security and compliance in software development processes, rise of hybrid and multi-cloud environments for application deployment, emergence of low-code and no-code development platforms, and continued integration of containerization and microservices architecture.

The growing trend of industrial automation is expected to drive the expansion of the application release orchestration software market in the coming years. Industrial automation involves the use of control systems, robotics, and information technologies to streamline manufacturing processes, enhance efficiency, and boost productivity in industrial environments. This rise in industrial automation is driven by factors such as increased global competition, the demand for higher productivity and efficiency, technological advancements, rising labor costs, and the need for improved safety and quality standards in manufacturing. Application release orchestration software plays a crucial role in industrial automation by streamlining the deployment and management of software updates and releases across manufacturing systems, ensuring smooth integration and minimizing downtime. For example, in September 2023, the International Federation of Robotics, a Germany-based professional non-profit organization, reported that in 2022, there were 553,052 industrial robot installations worldwide, reflecting a 5% year-on-year growth rate. Regionally, 73% of the newly deployed robots were installed in Asia, 15% in Europe, and 10% in the Americas. As a result, the rise in industrial automation is driving the growth of the application release orchestration software market.

Leading companies in the application release orchestration software market are focusing on developing application security orchestration and correlation solutions to bolster the security of software releases and streamline the overall release process. Application security orchestration and correlation solutions are software tools and platforms that automate and simplify managing security-related tasks and events in an application environment. For example, Cycode, an Israel-based software company, introduced the Cycode application security orchestration and correlation (ASOC) platform in April 2023 to transform vulnerability testing and remediation processes by providing visibility into AppSec tools across software delivery pipelines. ASOC empowers security teams with comprehensive visibility into AppSec tools across software delivery pipelines, enabling efficient management of pipeline vulnerabilities and enhancement of development infrastructure. It acts as a management layer between application development and security testing, automatically gathering and correlating data from multiple tools throughout the software development life cycle (SDLC). ASOC supports streamlined and targeted remedial actions by automating tool discovery, analyzing pipeline security posture, and prioritizing vulnerabilities.

In October 2024, Vecima Networks, Inc., a Canada-based technology company, acquired Falcon V Systems for an undisclosed amount. This acquisition supports Vecima's strategy to enhance its offerings in the broadband service provider market by integrating Falcon V's vendor-agnostic, virtualized software solutions. Vecima aims to collaborate with the Falcon V team to strengthen its Video & Broadband Solutions business, including its industry-leading Entra broadband access portfolios. Falcon V Systems is a Poland-based provider of an innovative software orchestration platform.

Major companies operating in the application release orchestration software market are Microsoft Corporation, International Business Machines Corporation, Broadcom Inc., VMware Inc., Red Hat Inc., BMC Software Inc., QualiTest Group, XebiaLabs Inc., Perforce Software Inc., JFrog Ltd., GitLab Inc., JetBrains, Digital.ai, SmartBear Software Inc., CloudBees Inc., Puppet Inc., RapidDeploy, Octopus Deploy Pty Ltd., ARCAD Software, Plutora Inc., Inedo LLC, Clarive Software S.L., ReleaseTEAM Inc., Flexagon LLC, Urbancode Inc.

North America was the largest region in the application release orchestration software market in 2024. The regions covered in the application release orchestration software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the application release orchestration software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Application release orchestration software (AROS) is a tool designed to streamline the deployment of applications by automating tasks such as code deployment, configuration management, and release scheduling. It enables organizations to release software updates more efficiently, reducing the risk of errors and improving overall productivity. AROS also offers visibility and control over the release process, enabling teams to collaborate effectively and monitor release statuses in real time.

The primary types of application release orchestration software are on-premise, cloud-based, and hybrid solutions. On-premise systems involve deploying and managing software or hardware within an organization's physical premises, typically in its own data center or server room, rather than relying on cloud-based or web-based services. These solutions are used across various industries such as banking, financial services, and insurance (BFSI), retail and e-commerce, healthcare and life sciences, manufacturing, telecommunications and information technology, government and public services, among others, catering to small and medium enterprises (SMEs) as well as large enterprises.

The application release orchestration software market research report is one of a series of new reports that provides application release orchestration software market statistics, including application release orchestration software industry global market size, regional shares, competitors with an application release orchestration software market share, detailed application release orchestration software market segments, market trends and opportunities, and any further data you may need to thrive in the application release orchestration software industry. This application release orchestration software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The application release orchestration software market consists of revenues earned by entities by providing services such as software licensing, application automation release services, DevOps consulting, managed services, and integration services. The market value includes the value of related goods sold by the service provider or included within the service offering. The application release orchestration software market also includes sales of servers, networking equipment, storage devices, load balancers, and security devices. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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