Honey Spread Market Report 2025

The honey spread market size has grown strongly in recent years. It will grow from $10.33 billion in 2024 to $10.93 billion in 2025 at a compound annual growth rate (CAGR) of 5.8%. The growth in the historic period can be attributed to gourmet and specialty food trends, rising concerns about sugar content, varied flavor profiles, marketing as a natural sweetener, and educational marketing.

The honey spread market size is expected to see strong growth in the next few years. It will grow to $14.06 billion in 2029 at a compound annual growth rate (CAGR) of 6.5%. The growth in the forecast period can be attributed to rise of functional ingredients, expansion of specialty and artisanal offerings, global culinary fusion, sustainable sourcing practice, innovations in flavor combinations. Major trends in the forecast period include innovation in packaging, clean label and transparency, sustainable and ethical sourcing, sugar reduction and alternative sweeteners.

The increasing consumption of honey is projected to boost the growth of the honey spread market in the future. Honey is a sweet, viscous liquid produced by bees from floral nectar, which they store in their nests for nourishment. The use of honey has risen in various forms, particularly as a spread on bread, pastries, and other items, due to its role as a natural sweetener and its significant antioxidant properties, along with numerous health benefits. For instance, in April 2024, a report from the CBI Ministry of Foreign Affairs, a government agency in the Netherlands, noted that honey imports from developing countries and the demand for honey from these regions increased by 32% between 2021 and 2022. Thus, the growing consumption of honey is a key factor driving the expansion of the honey spread market.

The expansion of the cosmetics industry is expected to contribute to the growth of the honey spread market. The cosmetics industry, focusing on the production and sale of beauty and personal care products, utilizes honey spread for its natural moisturizing and antibacterial properties, enhancing the effectiveness and nourishing qualities of skincare products. For instance, according to the International Trade Administration, the cosmetic market in Canada generated approximately USD 1.24 billion in revenue in 2021, with an anticipated annual growth rate of 1.45%, expected to reach USD 1.8 billion by 2024. Therefore, the growth in the cosmetics industry is a driving force for the honey spread market.

Leading companies in the honey spread market are concentrating on creating new products, such as Scottish milk and Scottish blossom honey. Scottish milk is sourced from cows raised in Scotland and is recognized for its high quality and rich flavor, attributed to the region’s fertile pastures. It is often preferred for its nutritional benefits and taste, making it a popular ingredient in various dairy products. Scottish blossom honey is made by bees that pollinate flowers in Scotland and is noted for its unique floral flavor and aroma. This type of honey is often praised for its natural sweetness and potential health advantages, including vitamins and antioxidants. For example, in October 2024, the Scottish Bee Company, a food and beverage company based in Scotland, introduced a luxurious new chocolate spread to counteract the decreasing popularity of traditional spreads and jams in the UK. This launch aims to cater to the rising consumer demand for artisanal, sustainable products that emphasize taste and ethical sourcing while offering a healthier and more ethical alternative.

Key players in the honey spread market are concentrating on creating flavorful products, such as honey-infused sweets, to meet the changing preferences of consumers. Honey-infused sweets are confections or treats that use honey as a primary ingredient, contributing its unique flavor and sweetness. In January 2024, Apis India Ltd., a company based in India known for its honey and food products, launched a new line of organic honey designed to enhance its product offerings, particularly for honey spreads. This initiative demonstrates the company's dedication to sustainability and health by offering a product that complies with organic farming practices. Organic honey is recognized for its health benefits, including being rich in antioxidants that help protect the body from oxidative stress. Additionally, it serves as a natural sweetener and may assist in weight management by helping to regulate blood sugar levels.

In February 2023, Sweet Harvest Foods Holdings, a US-based natural sweetener industry, acquired Sweet River Honey for an undisclosed amount. The acquisition of Sweet River Honey is set to add valuable resources to SHFH, including additional hives and extensive beekeeping experience. Sweet River Honey, is a US-based provider of honey.

Major companies operating in the honey spread market include Unilever plc, Nestlé SA, The J.M. Smucker Co., Conagra Brands Inc., B & G Foods Inc., Ferrero International SA, The Hershey Company, The Kraft Heinz Company, Sioux Honey Association Co-op, Comvita Limited, Hive & Wellness Australia Pty Ltd., Dabur Ltd., Honey-Butter Products Co. Inc., Alberta Honey Producers Cooperative Limited., Dutch Gold Honey Inc., J M Smucker Company, Nature Nate’s Honey Co., Bee Maid Honey Limited, Capilano Honey Ltd., McCormick & Company Incorporated, Golden Acres Honey Products Ltd., New Zealand Honey Co., Barkman Honey LLC, African Bronze Honey Company, Streamland Biological Technology Ltd., Oha Honey LP, Beeyond the Hive, Ames Farm Ltd., Cox Honeyland.

North America was the largest region in the honey spread market in 2024. The regions covered in the honey spread market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the honey spread market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Honey spread is a type of edible viscous product crafted from honey or creamed honey, often combined with additional ingredients such as fruits and nuts.

The primary types of honey spread include pure honey spread, mixed honey spread, honey fruit spread, honey nut or butter spread, among others. Pure honey spread is produced using solely pure honey, which undergoes a gentle filtering process and does not incorporate any other substances such as corn syrup. The processing methods, including conventional and organic approaches, are implemented across various distribution channels such as hypermarkets, supermarkets, online platforms, convenience stores, and others.

The honey spread market research report is one of a series of new reports that provides honey spread market statistics, including honey spread industry global market size, regional shares, competitors with a honey spread market share, detailed honey spread market segments, market trends and opportunities, and any further data you may need to thrive in the honey spread industry. This honey spread market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The honey spread market consists of sales of spreads made by using comb honey, liquid honey, and crystallized honey. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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