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Rising demand for automobiles and growing awareness towards safety concerns among people, strict government norms, low price parking sensors & cameras and increase in adoption of ADAS are resulting in the growth of automotive camera market in India.
In India the passenger vehicle sales had declined in the year 2020 due to the COVID-19 pandemic, however the market showed a good recovery in the year 2021. Earlier parking assist systems were featured in the luxury and premium segment cars but nowadays many OEMs are now introducing parking assist system features in mid and small segment cars such as Hyundai Grand i10 and Maruti Ignis etc. to target the mid-market.
The advanced driver assistance system, or ADAS as it is more commonly known, is one of the smart technologies that automakers are implementing to provide safer and future-ready vehicles. ADAS is available for taxi and cab fleets, commercial truck platooning and commercial fleets, delivery vehicles, and passenger vehicle fleets as well. An electronic system called ADAS uses cutting-edge technology to help drivers with things like lane departure warning, traffic sign detection, parking assistance, and pedestrian detection. A detailed 3D representation of the environment is created using a combination of the automotive camera used in ADAS, image processing algorithms, and high-performance computing. The cameras used in automobiles capture sounds and sights while the vehicle is being driven. The footage the cameras produce can be used to show what occurs on the road or inside the vehicle. Most car cameras are mounted on the windscreen rather than the dashboard; previously, forward-facing cameras were the norm, but these days some dual-lens (front and back) cameras are also becoming more and more common.
As soon as the car starts, these cameras get switch on automatically and begin recording as the car engine start. Certain cameras are efficient of recording in high definition and deliver great quality videos. These cameras can record constantly until their limited flash storage is full, these recording can be deleted and recorded again which is very helpful for the driver as one can see in case of accident and identify the culprit.
Initiatives related to safety of vehicles and driver assistance
In India, ADAS innovations have become more prevalent, including camera-based systems. By offering features like lane departure warning, collision avoidance, and adaptive cruise control, these systems which are fitted with automobile cameras improve driver safety. The need for ADAS, which is boosting the growth of the automotive camera market, is being driven by rising awareness of traffic safety and a desire for cutting-edge technologies in cars. For the purpose of improving road safety, the Indian government has put in place a number of laws and standards. The Bharat New Vehicle Safety Assessment Programme (BNVSAP), for instance, requires the installation of specific safety equipment, such as rearview cameras, in all new passenger vehicles. Also, Rapid technological advancements in automotive cameras are allowing for greater resolutions, wider viewing angles, and improved functionality. Better object detection, pedestrian recognition, and traffic sign recognition are made possible by the incorporation of artificial intelligence (AI) and machine learning (ML) algorithms with automobile cameras. The need for car cameras in India is being fueled by technology developments that not only improve safety but also provide a more engaging driving experience.Advancement in Technology
Adaptive cruise control, lane departure warning systems, traffic sign recognition, night vision, pedestrian detection, and other features are supported by autonomous vehicles. Innovations and technological advancements have become essential components of the new technology-driven world. It offers more features, greater efficiency, and brings the development of fully autonomous driving one step closer. All of these benefits encourage people to install ADAS in their cars, which has a positive impact on the expansion of the automotive camera market.Partnership among the companies for the new technologies
The demand for autonomous driving technology keeps rising as more businesses invest in their R&D departments, which quickens the pace at which advancements in luxury, safety, and transportation technology are made. There are numerous new strategic alliances forming between automakers and tech companies, including those with Apple and BMW AG and Daimler AG, Microsoft Corporation and Aktiebolaget Volvo, Google LLC and Fiat Chrysler, Uber Technologies, Inc. and Carnegie Mellon University, as well as Lyft and General Motors, that will pave the way for more advanced driving and increased vehicle safety. The companies involved in this partnership will work on an advanced driver assistance systems where cameras will be essential for the driver's safety.Hefty Cost of Camera Systems
The interior display system is connected to the multi-camera system, which consists of multiple cameras for front, rear, and side views. As a result, the entire system combines electronics systems with complex networks and amplified wiring. The installation of such systems necessitates the installation of additional components, raising the cost of vehicles. Vehicle manufacturers have a tendency to offer sophisticated and useful safety features at a low cost, which in turn prevents many OEMs worldwide from including technologically sophisticated safety features in their vehicles.Market Segmentation
India automotive camera market is segmented based on camera type into monocular camera and stereo camera. Based on vehicle type the market is segmented into passenger cars, LCV, M&HCV. Based on camera class the market is divided into entry level, medium and premium. Based on application into rear view assist and ADAS. Based on technology the market is divided into digital camera and thermal. The India automotive camera market based on camera type, is majorly dominated by monocular camera. The medium class cameras majorly installed in vehicles lead the camera class segment followed by entry level which has low resolution, cheaper and easy to manufacture. The market by vehicle type is primarily dominated by passenger cars.Company Profiles
The presence of multiple regional players has led to a highly fragmented market for automotive cameras in India. However, some of the top competitors, including Magna International Inc., Autoliv Inc., Robert Bosch GmbH, Continental AG, Aptiv Plc (DELPHI AUTOMOTIVE PLC), Denso Corporation, Aei Inc., Gentex Corporation, Omni Vision Technologies Inc., Valeo SA and ZF Friedrichshafen etc., have seized sizeable market shares. These businesses are focusing on strategic joint ventures to increase their market shares and profitability. For instance, in January 2018, Garmin introduced Garmin Speak Plus, a version of its ground-breaking Garmin Speak that includes a built-in dash camera and was made possible by Amazon Alexa.Report Scope
In this report, India automotive camera market has been segmented into following categories, in addition to the industry trends which have also been detailed below:India Automotive Camera Market, by Camera Type:
- Monocular Camera
- Stereo Camera
India Automotive Camera Market, by Vehicle Type:
- Passenger Cars (PC)
- Light Commercial Vehicles (LCV)
- Medium & Heavy Commercial Vehicles (M&HCV)
India Automotive Camera Market, by Camera Class:
- Medium Level
- Entry Level
- Premium Level
India Automotive Camera Market, by Application:
- ADAS
- Rear View Assist
India Automotive Camera Market, by Technology:
- Digital Camera
- Thermal Cameras
India Automotive Camera Market, by Region:
- North
- South
- East
- West
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in India automotive camera market.Available Customizations
The following customization options are available for the report:- Detailed analysis and profiling of additional market players (up to five).
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Table of Contents
Companies Mentioned
- Magna International Inc.
- Autoliv Inc.
- Robert Bosch GmbH
- Continental AG
- Aptiv PLC (DELPHI AUTOMOTIVE PLC)
- Denso Corporation (Japan), Aei Inc.
- Gentex Corporation
- Omni Vision Technologies Inc.
- Valeo SA
- ZF Friedrichshafen