Potato is one of the most produced and consumed crops in India and forms an important part of the regular diet. It is consumed in the form of different snack foods as well as elaborate dishes. Some of the most popular potato snacks include wedges, fries, patties, etc. In recent years, the demand for frozen potato products in India has increased on account of their introduction by various national and multinational companies. Additionally, frozen potato products have rapidly gained prominence in the country as they are convenient to cook and come in a large variety of flavours and shapes.
The biggest factor catalysing the growth of the frozen potato products market is the expansion of fast food service restaurants, such as Subway, McDonald’s, Burger King, KFC, etc., in the country. Moreover, introduction of new product variants with different flavours have attracted a larger consumer-base for frozen potato products, in turn, boosting the growth of the market. Busy lifestyles, inflating income levels and high purchasing power of the consumers in the region have further created a shift towards easy-to-cook frozen food products, thereby maintaining the growth prospects of the market.
Key Market Segmentation
This report provides an analysis of the key trends in each sub-segment of the Indian frozen potato products market report, along with forecasts at the country and regional level from 2024-2032. The report has categorized the market based on product type, end-use, and distribution channel.Breakup by Product Type:
- French Fries
- Tikkis
- Potato Wedges
- Potato Bites
- Smileys
- Others
Breakup by End-Use:
- Food Services
- Retail
Breakup by Distribution Channel:
- Business to Business
- Supermarkets and Hypermarkets
- Convenience Stores
- Departmental Stores
- Online
- Others
Regional Insights:
- North India
- Central and West India
- South India
- East India
Competitive Landscape
The competitive landscape of the market has also been examined with some of the key players being McCain Foods (India) Private Ltd., Hyfun Frozen Foods Private Ltd., Iscon Balaji Foods Private Limited, Golden Fries Limited and Bhanu Farms.This report provides a deep insight into the Indian frozen potato products industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a frozen potato products manufacturing plant.
The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indian frozen potato products industry in any manner.
Key Questions Answered in This Report
1. How big is the Indian frozen potato products market?2. What is the expected growth rate of the Indian frozen potato products market during 2024-2032?
3. What are the key factors driving the Indian frozen potato products market?
4. What has been the impact of COVID-19 on the Indian frozen potato products market?
5. What is the breakup of the Indian frozen potato products market based on the product type?
6. What is the breakup of the Indian frozen potato products market based on the end-use?
7. What are the key regions in the Indian frozen potato products market?
8. Who are the key players/companies in the Indian frozen potato products market?
Table of Contents
Companies Mentioned
- McCain Foods (India) Private Ltd.
- Hyfun Frozen Foods Private Ltd.
- Iscon Balaji Foods Private Limited
- Golden Fries Limited
- Bhanu Farms
Methodology
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 121 |
Published | April 2024 |
Forecast Period | 2023 - 2032 |
Estimated Market Value ( USD | $ 1.6 Billion |
Forecasted Market Value ( USD | $ 4 Billion |
Compound Annual Growth Rate | 10.7% |
Regions Covered | India |
No. of Companies Mentioned | 5 |