However, key restraints of the Italy food safety testing market are high cost of testing equipment and lack of awareness toward relevance of food safety screening. Over 50% of the people in Italy are not aware of the importance of food safety testing. The availability of counterfeit and low-quality food safety testing kits acts as the major restraint of the market. On the contrary, rise in demand for ready-to-eat food and frozen food is expected to provide lucrative opportunities for the market growth. In addition, advancement in techniques for food safety testing kits has witnessed traction in the market.
In the coming years, the food safety testing market in Italy is anticipated to witness significant growth owing to rise in demand for ready-to-eat food. Technologies such as PCR-based assays are expected to witness significant traction in the near future. In addition, development of efficient, economical, and precise testing solutions is anticipated to drive the market development. Furthermore, rise in awareness concerning food safety and security is anticipated to propel the market. The market for food safety testing in Italy is presently dominated by companies providing solutions to businesses in retail, catering, and travel sectors. These organizations provide a range of screening solutions that include pathogenic discovery, Genetically Modified Organism (GMO) screening, chemical testing, and toxin testing. The market is aided by the fostering of arising technologies, such as immunoassay-based methods and molecular screening. In addition, the development of economical and reliable screening solutions is projected to thrive
The Porter’s five forces analysis assists to understand the competitive scenario of the Italy food safety testing market and role of each stakeholder. The bargaining power of buyers, bargaining power of suppliers, threat of new participants, threat of substitutes, and competitive rivalry are the key factors that influence the market. The bargaining power of buyers is high due to several key players operating in the market. Moreover, the bargaining power of suppliers is restricted due to the presence of several players in the market. The risk of new entrants depends on the visibility of efficient barriers to entry such as intellectual property legal rights. The threat of substitutes is marginal as food safety testing is a regulated and complex process with no close alternatives. The competitive rivalry is intense due to the presence of several key players. SWOT analysis aids to evaluate the food safety testing market in Italy. The strengths of the market consist of increase in demand for ready-to-eat food, surge in innovations, and rise in awareness regarding food security. On the contrary, the weaknesses include high expense of testing, absence of understanding regarding food security, and availability of adulterated or low-quality products. The opportunities involved are usage of technology-based food safety testing options, rise in demand for ready-to-eat food, and development of cost-effective testing options.
Key Benefits For Stakeholders
- Enable informed decision-making process and offer market analysis based on current market situation and estimated future trends.
- Analyze the key strategies adopted by major market players in italy food safety testing market.
- Assess and rank the top factors that are expected to affect the growth of italy food safety testing market.
- Top Player positioning provides a clear understanding of the present position of market players.
- Detailed analysis of the italy food safety testing market segmentation assists to determine the prevailing market opportunities.
- Identify key investment pockets for various offerings in the market.
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- Analysis of raw material in a product (by %)
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Key Market Segments
By Food Tested
- Meat and meat product
- Dairy and dairy product
- Cereals, grains, and pulses
- Processed food
- Others
By Type
- Pathogen
- Genetically modified organism (GMO)
- Chemical and toxin
- Others
By Technology
- Agar culturing
- PCR-based assay
- Immunoassay-based
- Others
- Key Market Players
- SGS Italia Srl
- Bureau Veritas Italia
- Eurofins Scientific
- Intertek Italia
- Covance Laboratories LTD
- Alapek SRL
- Interfarma Srl
- Istituto Zooprofilattico Sperimentale dell’Umbria e delle Marche
- Associazione Nazionale per la Sicurezza Alimentare
- APAT Agenzia per la Protezione dell’Ambiente e per i Servizi Tecnici
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Table of Contents
Companies Mentioned
- SGS Italia Srl
- Bureau Veritas Italia
- Eurofins Scientific
- Intertek Italia
- Covance Laboratories LTD
- Alapek SRL
- Interfarma Srl
- Istituto Zooprofilattico Sperimentale dell’Umbria e delle Marche
- Associazione Nazionale per la Sicurezza Alimentare
- APAT Agenzia per la Protezione dell’Ambiente e per i Servizi Tecnici
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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