PET packaging is gaining share in home care packaging in Italy, driven primarily by its adoption in laundry care. While HDPE bottles continue to be the leading pack type, PET bottles and, in particular, PET jars, albeit for the latter from a still very small base, having been gaining share in laundry care due to several factors.
The Home Care Packaging in Italy report offers insight into key trends and developments driving packaging across the category.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Home Care Packaging in Italy report offers insight into key trends and developments driving packaging across the category.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Home Care Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
KEY DATA FINDINGS2023 DEVELOPMENTS
- PET gaining share in Italian laundry care
- Smaller pack sizes are becoming more popular in Italian air care
- Plastic pouches capturing share in dishwashing packaging in Italy
- Plastic pouches expected to continue gaining share in dishwashing
- Sustainability becoming ever more important in home care packaging
