Video on Demand in Italy

Video on Demand in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

Video on demand is a system for distributing media that enables users to access and watch videos whenever and wherever they prefer. Video on demand platforms provide a range of content that users can browse and play as they wish.
The Italian video on demand market registered revenues of $3.1 billion in 2023, representing a compound annual growth rate (CAGR) of 32.9% between 2018 and 2023.
The subscription VoD segment accounted for the market's largest proportion in 2023, with total revenues of $2 billion, equivalent to 65.5% of the market's overall value.
Italy captured a share of 7.5% in the European video on demand market in 2023.

Scope

Save time carrying out entry-level research by identifying the size, growth, and leading players in the video on demand market in Italy
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the video on demand market in Italy
Leading company profiles reveal details of key video on demand market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Italy video on demand market with five year forecasts by both value and volume

Reasons to Buy

What was the size of the Italy video on demand market by value in 2023?
What will be the size of the Italy video on demand market in 2028?
What factors are affecting the strength of competition in the Italy video on demand market?
How has the market performed over the last five years?
Who are the top competitors in Italy's video on demand market?

1 Executive Summary

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape

2 Market Overview

2.1. Market definition
2.2. Market analysis

3 Market Data

3.1. Market value

4 Market Segmentation

4.1. Category segmentation
4.2. Geography segmentation

5 Market Outlook

5.1. Market value forecast

6 Five Forces Analysis

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 Competitive Landscape

7.1. Who are the leading players in the market?
7.2. What are the strengths of the leading players?
7.3. What are the recent developments in the market?

8 Company Profiles

8.1. Netflix Inc.
8.2. Amazon.com, Inc.
8.3. Sky Italia Srl
8.4. The Walt Disney Company
8.5. RAI Radiotelevisione Italiana SpA

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology
10.2. Industry associations

About the Analyst

List of Tables

Table 1: Italy video on demand market value: $ million, 2018-23
Table 2: Italy video on demand market category segmentation: % share, by value, 2018-2023
Table 3: Italy video on demand market category segmentation: $ million, 2018-2023
Table 4: Italy video on demand market geography segmentation: $ million, 2023
Table 5: Italy video on demand market value forecast: $ million, 2023-28
Table 6: Netflix Inc.: key facts
Table 7: Netflix Inc.: annual financial ratios
Table 8: Netflix Inc.: key employees
Table 9: Netflix Inc.: key employees Continued
Table 10: Amazon.com, Inc.: key facts
Table 11: Amazon.com, Inc.: annual financial ratios
Table 12: Amazon.com, Inc.: key employees
Table 13: Amazon.com, Inc.: key employees Continued
Table 14: Sky Italia Srl: key facts
Table 15: Sky Italia Srl: key employees
Table 16: The Walt Disney Company: key facts
Table 17: The Walt Disney Company: annual financial ratios
Table 18: The Walt Disney Company: key employees
Table 19: The Walt Disney Company: key employees Continued
Table 20: The Walt Disney Company: key employees Continued
Table 21: RAI Radiotelevisione Italiana SpA: key facts
Table 22: RAI Radiotelevisione Italiana SpA: key employees
Table 23: Italy size of population (million), 2019-23
Table 24: Italy gdp (constant 2005 prices, $ billion), 2019-23
Table 25: Italy gdp (current prices, $ billion), 2019-23
Table 26: Italy inflation, 2019-23
Table 27: Italy consumer price index (absolute), 2019-23
Table 28: Italy exchange rate, 2019-23

List of Figures

Figure 1: Italy video on demand market value: $ million, 2018-23
Figure 2: Italy video on demand market category segmentation: $ million, 2018-2023
Figure 3: Italy video on demand market geography segmentation: % share, by value, 2023
Figure 4: Italy video on demand market value forecast: $ million, 2023-28
Figure 5: Forces driving competition in the video on demand market in Italy, 2023
Figure 6: Drivers of buyer power in the video on demand market in Italy, 2023
Figure 7: Drivers of supplier power in the video on demand market in Italy, 2023
Figure 8: Factors influencing the likelihood of new entrants in the video on demand market in Italy, 2023
Figure 9: Factors influencing the threat of substitutes in the video on demand market in Italy, 2023
Figure 10: Drivers of degree of rivalry in the video on demand market in Italy, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

Netflix Inc.
Amazon.com, Inc.
Sky Italia Srl
The Walt Disney Company
RAI Radiotelevisione Italiana SpA

License	Format	Properties	Price
SINGLE USER LICENSE PDF	The product is a PDF.	This is a single user license, allowing one user access to the product.	€494EUR$500USD£411GBP
SITE LICENSE PDF	The product is a PDF.	This is a site license, allowing all users within a given geographical location of your organization access to the product.	€741EUR$750USD£617GBP
ENTERPRISE LICENSE PDF	The product is a PDF.	This is an enterprise license, allowing all employees within your organization access to the product.	€988EUR$1,000USD£822GBP

Key Highlights

Scope

Reasons to Buy

Table of Contents

Companies Mentioned (Partial List)

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