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Lipstick Market Report by Product Type, Colour, Applicator, Age Group, Gender, Distribution Channel, and Region 2024-2032

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    Report

  • 148 Pages
  • September 2024
  • Region: Global
  • IMARC Group
  • ID: 5912053
The global lipstick market size reached US$ 9.2 Billion in 2023. Looking forward, the market is expected to reach US$ 14.2 Billion by 2032, exhibiting a growth rate (CAGR) of 4.9% during 2023-2032.

Lipstick is a cosmetic product that is used to color the lips and contains oils, pigments, waxes and emollients. It is widely used for enhancing the texture of lips and providing a radiant look to the overall facial appearance. It is manufactured in a multi-stage process that begins with melting and mixing various ingredients, shaping them into tubular molds and then packaging the final product. Nowadays, lipsticks are also being enriched with vitamin E, glycerin and coconut oil to maintain healthy lips. They also act as a lip balm that provides both hydration and color to the lips. They are often worn by both men and women and are among the most commonly used makeup products across the globe.

Lipstick Market Trends:

Growing urbanization coupled with increasing working women base across the globe is the key factor driving the growth of the market. The demand for lipsticks has grown substantially among women owing to their escalating purchasing power along with the growing consciousness about physical appearance. Furthermore, e-commerce platforms have brought massive changes to the beauty industry by providing consumers with a well-designed and immersive shopping experience. Attractive price concession along with easy accessibility offered by online retailers has also resulted in increasing product demand.

Additionally, aggressive promotional activities by leading brands and established manufacturers on popular social media sites such as Facebook and Instagram are also contributing to burgeoning product demand. Moreover, owing to growing health-consciousness, consumers are increasingly opting for organic and lead-free lipsticks. Other factors such as product premiumization along with the introduction of lipsticks with customizable shades and personalized applicators are also fueling the market growth further.

Key Market Segmentation:

This report provides an analysis of the key trends in each sub-segment of the global lipstick market report, along with forecasts at the global and regional level from 2024-2032. The report has categorized the market based on product type, colour, applicator, age group, gender and distribution channel.

Breakup by Product Type:

  • Satin/Sheer
  • Matte
  • Crème
  • Gloss
  • Metallic
  • Shimmer
  • Others

Breakup by Colour:

  • Red
  • Pink
  • Nude
  • Maroon
  • Others

Breakup by Applicator:

  • Lipstick Cream
  • Lipstick Palette
  • Lipstick Pencil
  • Lipstick Tube/Stick
  • Liquid Lipstick

Breakup by Age Group:

  • Under 18
  • 18-30
  • 30-40
  • 40-50
  • Above 50

Breakup by Gender:

  • Female
  • Unisex

Breakup by Distribution Channel:

  • Departmental/Grocery Stores
  • Multi Branded Retail Stores
  • Supermarkets and Hypermarkets
  • Exclusive Retail Stores
  • Online Channels
  • Others

Breakup by Region:

  • North America
  • Asia Pacific
  • Europe
  • Middle East and Africa
  • Latin America

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being L'Oréal SA, Procter & Gamble (P&G) Company, Avon Products, Inc., Shiseido Company, Limited, LVMH Moët Hennessy - Louis Vuitton SE, Estee Lauder Companies Inc., Oriflame Holding AG, Revlon, Inc., Markwins Beauty Brands, Inc., Stargazer Products, Coty Inc., The Clorox Company, DHC Corporation, Johnson& Johnson, Chanel S.A., Inglot Cosmetics, Unilever Group and Rohto Pharmaceutical Co., Ltd.

Key Questions Answered in This Report

1. How big is the global lipstick market?
2. What is the expected growth rate of the global lipstick market during 2024-2032?
3. What are the key factors driving the global lipstick market?
4. What has been the impact of COVID-19 on the global lipstick market?
5. What is the breakup of the global lipstick market based on the product type?
6. What is the breakup of the global lipstick market based on the color?
7. What is the breakup of the global lipstick market based on the applicator?
8. What is the breakup of the global lipstick market based on the age group?
9. What is the breakup of the global lipstick market based on the gender?
10. What is the breakup of the global lipstick market based on the distribution channel?
11. What are the key regions in the global lipstick market?
12. Who are the key players/companies in the global lipstick market?

Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Lipstick Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Product Type
5.5 Market Breakup by Colour
5.6 Market Breakup by Applicator
5.7 Market Breakup by Age Group
5.8 Market Breakup by Gender
5.9 Market Breakup by Distribution Channel
5.10 Market Breakup by Region
5.11 Market Forecast
6 Market Breakup by Product Type
6.1 Satin/Sheer
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Matte
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Crème
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Gloss
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Metallic
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Shimmer
6.6.1 Market Trends
6.6.2 Market Forecast
6.7 Others
6.7.1 Market Trends
6.7.2 Market Forecast
7 Market Breakup by Colour
7.1 Red
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Pink
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Nude
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Maroon
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Applicator
8.1 Lipstick Cream
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Lipstick Palette
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Lipstick Pencil
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Lipstick Tube/Stick
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Liquid Lipstick
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Age Group
9.1 Under 18
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 18-30
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 30-40
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 40-50
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Above 50
9.5.1 Market Trends
9.5.2 Market Forecast
10 Market Breakup by Gender
10.1 Female
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Unisex
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by Distribution Channel
11.1 Departmental/Grocery Stores
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Multi Branded Retail Stores
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Supermarkets and Hypermarkets
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Exclusive Retail Stores
11.4.1 Market Trends
11.4.2 Market Forecast
11.5 Online Channels
11.5.1 Market Trends
11.5.2 Market Forecast
11.6 Others
11.6.1 Market Trends
11.6.2 Market Forecast
12 Market Breakup by Region
12.1 North America
12.1.1 Market Trends
12.1.2 Market Forecast
12.2 Asia Pacific
12.2.1 Market Trends
12.2.2 Market Forecast
12.3 Europe
12.3.1 Market Trends
12.3.2 Market Forecast
12.4 Middle East and Africa
12.4.1 Market Trends
12.4.2 Market Forecast
12.5 Latin America
12.5.1 Market Trends
12.5.2 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porter’s Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Price Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Key Players
17.3 Profiles of Key Players
17.3.1 L'Oréal SA
17.3.2 Procter & Gamble (P&G) Company
17.3.3 Avon Products, Inc.
17.3.4 Shiseido Company, Limited
17.3.5 LVMH Moët Hennessy - Louis Vuitton SE
17.3.6 Estee Lauder Companies Inc.
17.3.7 Oriflame Holding AG
17.3.8 Revlon, Inc.
17.3.9 Markwins Beauty Brands, Inc.
17.3.10 Stargazer Products
17.3.11 Coty Inc.
17.3.12 The Clorox Company
17.3.13 DHC Corporation
17.3.14 Johnson& Johnson
17.3.15 Chanel S.A.
17.3.16 Inglot Cosmetics
17.3.17 Unilever Group
17.3.18 Rohto Pharmaceutical Co., Ltd.
List of Figures
Figure 1: Global: Lipstick Market: Major Drivers and Challenges
Figure 2: Global: Lipstick Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Global: Lipstick Market: Breakup by Product Type (in %), 2023
Figure 4: Global: Lipstick Market: Breakup by Colour (in %), 2023
Figure 5: Global: Lipstick Market: Breakup by Applicator (in %), 2023
Figure 6: Global: Lipstick Market: Breakup by Age Group (in %), 2023
Figure 7: Global: Lipstick Market: Breakup by Gender (in %), 2023
Figure 8: Global: Lipstick Market: Breakup by Distribution Channel (in %), 2023
Figure 9: Global: Lipstick Market: Breakup by Region (in %), 2023
Figure 10: Global: Lipstick Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 11: Global: Lipstick Industry: SWOT Analysis
Figure 12: Global: Lipstick Industry: Value Chain Analysis
Figure 13: Global: Lipstick Industry: Porter’s Five Forces Analysis
Figure 14: Global: Lipstick (Satin/Sheer) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 15: Global: Lipstick (Satin/Sheer) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 16: Global: Lipstick (Matte) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 17: Global: Lipstick (Matte) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 18: Global: Lipstick (Crème) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 19: Global: Lipstick (Crème) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 20: Global: Lipstick (Gloss) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 21: Global: Lipstick (Gloss) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 22: Global: Lipstick (Metallic) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 23: Global: Lipstick (Metallic) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 24: Global: Lipstick (Shimmer) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 25: Global: Lipstick (Shimmer) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 26: Global: Lipstick (Other Product Types) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 27: Global: Lipstick (Other Product Types) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 28: Global: Lipstick (Red) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 29: Global: Lipstick (Red) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 30: Global: Lipstick (Pink) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 31: Global: Lipstick (Pink) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 32: Global: Lipstick (Nude) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 33: Global: Lipstick (Nude) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 34: Global: Lipstick (Maroon) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 35: Global: Lipstick (Maroon) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 36: Global: Lipstick (Other Colour Types) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 37: Global: Lipstick (Other Colour Types) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 38: Global: Lipstick (Lipstick Cream) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 39: Global: Lipstick (Lipstick Cream) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 40: Global: Lipstick (Lipstick Palette) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 41: Global: Lipstick (Lipstick Palette) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 42: Global: Lipstick (Lipstick Pencil) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 43: Global: Lipstick (Lipstick Pencil) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 44: Global: Lipstick (Lipstick Tube/Stick) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 45: Global: Lipstick (Lipstick Tube/Stick) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 46: Global: Lipstick (Liquid Lipstick) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 47: Global: Lipstick (Liquid Lipstick) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 48: Global: Lipstick (Under 18) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 49: Global: Lipstick (Under 18) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 50: Global: Lipstick (18-30) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 51: Global: Lipstick (18-30) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 52: Global: Lipstick (30-40) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 53: Global: Lipstick (30-40) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 54: Global: Lipstick (40-50) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 55: Global: Lipstick (40-50) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 56: Global: Lipstick (Above 50) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 57: Global: Lipstick (Above 50) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 58: Global: Lipstick (Female) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 59: Global: Lipstick (Female) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 60: Global: Lipstick (Unisex) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 61: Global: Lipstick (Unisex) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 62: Global: Lipstick Market: Sales through Departmental/Grocery Stores (in Billion US$), 2018 & 2023
Figure 63: Global: Lipstick Market Forecast: Sales through Departmental/Grocery Stores (in Billion US$), 2024-2032
Figure 64: Global: Lipstick Market: Sales through Multi Branded Retail Stores (in Billion US$), 2018 & 2023
Figure 65: Global: Lipstick Market Forecast: Sales through Multi Branded Retail Stores (in Billion US$), 2024-2032
Figure 66: Global: Lipstick Market: Sales through Supermarkets and Hypermarkets (in Billion US$), 2018 & 2023
Figure 67: Global: Lipstick Market Forecast: Sales through Supermarkets and Hypermarkets (in Billion US$), 2024-2032
Figure 68: Global: Lipstick Market: Sales through Exclusive Retail Stores (in Billion US$), 2018 & 2023
Figure 69: Global: Lipstick Market Forecast: Sales through Exclusive Retail Stores (in Billion US$), 2024-2032
Figure 70: Global: Lipstick Market: Sales through Online Channels (in Billion US$), 2018 & 2023
Figure 71: Global: Lipstick Market Forecast: Sales through Online Channels (in Billion US$), 2024-2032
Figure 72: Global: Lipstick Market: Sales through Other Distribution Channels (in Billion US$), 2018 & 2023
Figure 73: Global: Lipstick Market Forecast: Sales through Other Distribution Channels (in Billion US$), 2024-2032
Figure 74: North America: Lipstick Market: Sales Value (in Billion US$), 2018 & 2023
Figure 75: North America: Lipstick Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 76: Asia Pacific: Lipstick Market: Sales Value (in Billion US$), 2018 & 2023
Figure 77: Asia Pacific: Lipstick Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 78: Europe: Lipstick Market: Sales Value (in Billion US$), 2018 & 2023
Figure 79: Europe: Lipstick Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 80: Middle East and Africa: Lipstick Market: Sales Value (in Billion US$), 2018 & 2023
Figure 81: Middle East and Africa: Lipstick Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 82: Latin America: Lipstick Market: Sales Value (in Billion US$), 2018 & 2023
Figure 83: Latin America: Lipstick Market Forecast: Sales Value (in Billion US$), 2024-2032
List of Tables
Table 1: Global: Lipstick Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: Lipstick Market Forecast: Breakup by Product Type (in Billion US$), 2024-2032
Table 3: Global: Lipstick Market Forecast: Breakup by Colour (in Billion US$), 2024-2032
Table 4: Global: Lipstick Market Forecast: Breakup by Applicator (in Billion US$), 2024-2032
Table 5: Global: Lipstick Market Forecast: Breakup by Age Group (in Billion US$), 2024-2032
Table 6: Global: Lipstick Market Forecast: Breakup by Gender (in Billion US$), 2024-2032
Table 7: Global: Lipstick Market Forecast: Breakup by Distribution Channel (in Billion US$), 2024-2032
Table 8: Global: Lipstick Market Forecast: Breakup by Region (in Billion US$), 2024-2032
Table 9: Global: Lipstick Market: Competitive Structure
Table 10: Global: Lipstick Market: Key Players

Companies Mentioned

  • L'Oréal SA
  • Procter & Gamble (P&G) Company
  • Avon Products Inc.
  • Shiseido Company
  • Limited
  • LVMH Moët Hennessy – Louis Vuitton SE
  • Estee Lauder Companies Inc.
  • Oriflame Holding AG
  • Revlon Inc.
  • Markwins Beauty Brands Inc.
  • Stargazer Products
  • Coty Inc.
  • The Clorox Company
  • DHC Corporation
  • Johnson& Johnson
  • Chanel S.A.
  • Inglot Cosmetics
  • Unilever Group
  • Rohto Pharmaceutical Co. Ltd

Methodology

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Table Information