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The marketing consulting market is forecasted to grow by USD 37.9 billion during 2023-2028, accelerating at a CAGR of 4.35% during the forecast period. The report on the marketing consulting market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.Speak directly to the analyst to clarify any post sales queries you may have.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising need for improved customer digital experience, custom-made solutions provided by marketing consulting firms, and subscription-based consulting models gaining traction.
The marketing consulting market is segmented as below:
By Service
- Sales management and development services
- Marketing strategy development and implementation services
- Others
By Application
- Automotive
- Chemicals
- Machine industry
- Others
By Geographical Landscape
- North America
- Europe
- APAC
- Middle East and Africa
- South America
The report on the marketing consulting market covers the following areas:
- Marketing consulting market sizing
- Marketing consulting market forecast
- Marketing consulting market industry analysis
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The report presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.
Table of Contents
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Service
7 Market Segmentation by Application
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
List of Exhibits
Executive Summary
The following companies are recognized as the key players in the global marketing consulting market: Accenture Plc, Alvarez and Marsal Holdings LLC, Bain and Co. Inc., BearingPoint Holding BV, Boston Consulting Group Inc., Cedar Management Consulting International LLC, Deloitte Touche Tohmatsu Ltd., Elixirr International plc, Ernst and Young Global Ltd., INNOPAY B.V., KPMG International Ltd., L.E.K. Consulting LLC, McKinsey and Co., Nextcontinent, OC and C Strategy Consultants, PricewaterhouseCoopers LLP, RGA Media Group Inc., The Nielsen Co. US LLC, YCP Solidiance, and ZS Associates Inc..Commenting on the report, an analyst from the research team said: "The latest trend gaining momentum in the market is increasing mergers and acquisitions in global marketing consulting market."
According to the report, one of the major drivers for this market is the rising need for improved customer digital experience.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Accenture Plc
- Alvarez and Marsal Holdings LLC
- Bain and Co. Inc.
- BearingPoint Holding BV
- Boston Consulting Group Inc.
- Cedar Management Consulting International LLC
- Deloitte Touche Tohmatsu Ltd.
- Elixirr International plc
- Ernst and Young Global Ltd.
- INNOPAY B.V.
- KPMG International Ltd.
- L.E.K. Consulting LLC
- McKinsey and Co.
- Nextcontinent
- OC and C Strategy Consultants
- PricewaterhouseCoopers LLP
- RGA Media Group Inc.
- The Nielsen Co. US LLC
- YCP Solidiance
- ZS Associates Inc.
