Innovation is the lifeblood of the market, with manufacturers vying for consumer attention through groundbreaking concepts and product enhancements. The push for innovation is driven by a desire to captivate taste buds and address evolving health concerns and sustainability expectations.
Additionally, in response to the increasing preferences of health-conscious consumers, its manufacturers are integrating nutritional supplements. This includes fortifying bars with vitamins, minerals, probiotics, and other functional ingredients, transforming them into a holistic snack option beyond mere sustenance.
The UAE is the e-commerce leader among Gulf Cooperation Council (GCC) states, where e-commerce sales reached a record $3.9 billion in 2020, representing 10% of total retail sales and a 53% increase in the sector. Thus, the growing e-commerce sector and busy lifestyle trends in LAMEA will boost the demand for this in the region.
The Brazil market dominated the LAMEA Cereal Bar Market, by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $430.7 Million by 2030. The Argentina market is exhibiting a CAGR of 10.2% during (2023 - 2030). Additionally, The UAE market would experience a CAGR of 9.2% during (2023 - 2030).
Based on Distribution Channel, the market is segmented into Hypermarket & Supermarket, Food Specialty Stores, Online, and Convenience Stores & Others. Based on Product Type, the market is segmented into Snacks Bar, Energy & Nutrition Bars, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
List of Key Companies Profiled
- General Mills Inc.
- Naturelle Consumer Products Ltd.
- Mars, Inc. (Kind LLC)
- Nestle S.A
- The Hain Celestial Group, Inc.
- Kellogg Company
- Clif Bar & Company
- PepsiCo, Inc.
- The Simply Good Foods Company (Atkins Nutritionals, Inc.)
- McKee Foods Corporation
Market Report Segmentation
By Distribution Channel (Volume, Million Units, USD Billion, 2019-2030)- Hypermarket & Supermarket
- Food Specialty Stores
- Online
- Convenience Stores & Others
- Snacks Bar
- Energy & Nutrition Bars
- Others
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Companies Mentioned
- General Mills Inc.
- Naturelle Consumer Products Ltd.
- Mars, Inc. (Kind LLC)
- Nestle S.A
- The Hain Celestial Group, Inc.
- Kellogg Company
- Clif Bar & Company
- PepsiCo, Inc.
- The Simply Good Foods Company (Atkins Nutritionals, Inc.)
- McKee Foods Corporation
Methodology
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