The Brazil market dominated the LAMEA Data Analytics Outsourcing Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $2.43 billion by 2031. The Argentina market is showcasing a CAGR of 37.9% during 2024-2031. Additionally, the UAE market would register a CAGR of 35.9% during 2024-2031.
The data analytics outsourcing market has experienced significant growth and is expected to continue expanding due to various factors driving demand and adoption. Data analytics outsourcing involves delegating data-related tasks to third-party service providers specializing in data management, analysis, and interpretation.
Additionally, Data analytics outsourcing helps retailers implement sophisticated personalization strategies by analyzing customer purchase histories, browsing behavior, and social media interactions. This analysis enables dynamic pricing strategies, where prices are adjusted in real time based on demand, competitor pricing, and inventory levels.
The growth of fintech in the UAE generates vast amounts of complex financial data. This surge necessitates advanced analytics to derive actionable insights. Data analytics outsourcing firms provide the expertise and infrastructure to effectively manage and analyze these large datasets. As per the UAE government, the UAE is leading the MENA’s fintech sector, reaching a record high of USD 2.5 billion by 2022. The largest financial institutions invest in fintech, targeting payments, capital markets, and cybersecurity. The number of fintech businesses in the MENA region is steadily increasing. With the proliferation of digital transactions, real-time fraud detection and prevention have become critical.
List of Key Companies Profiled
- Accenture PLC
- IBM Corporation
- Infosys Limited
- Wipro Limited
- Capgemini SE
- Deloitte Touche Tohmatsu Limited
- Pricewaterhousecoopers LLP (PwC)
- Cognizant Technology Solutions Corporation
- Genpact Limited
- ZS Associates
Market Report Segmentation
By Industry
- BFSI
- IT & Telecom
- Manufacturing
- Healthcare
- Retail & E-commerce
- Others
By Application
- Marketing Analytics
- Financial Analytics
- HR Analytics
- Supply Chain Analytics
- Sales Analytics
- Others
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Companies Mentioned
- Accenture PLC
- IBM Corporation
- Infosys Limited
- Wipro Limited
- Capgemini SE
- Deloitte Touche Tohmatsu Limited
- Pricewaterhousecoopers LLP (PwC)
- Cognizant Technology Solutions Corporation
- Genpact Limited
- ZS Associates
Methodology
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