The Latin America, Middle East and Africa Hair Perfume Market is expected to witness market growth of 6.8% CAGR during the forecast period (2024-2031).
The Brazil market dominated the LAMEA Hair Perfume Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $270.5 million by 2031. The Argentina market is showcasing a CAGR of 7.6% during 2024-2031. Additionally, the UAE market would register a CAGR of 5.9% during 2024-2031.
Hair perfumes are primarily applied to impart a desirable fragrance to the hair, which can be a subtle and sophisticated extension of one’s scent profile. The applications of hair perfumes extend beyond mere fragrance, encompassing several benefits.
Additionally, hair perfumes effectively neutralize unpleasant odors that can cling to hair, such as those from smoke, pollution, or food. This application is particularly beneficial for individuals who work in environments where odors are prevalent, offering a quick solution to freshen up and maintain a pleasant scent.
The rise of specialized online beauty retailers in the UAE, such as Namshi and Ounass, has created dedicated platforms for hair perfumes. These retailers offer a wide range of products, including exclusive and niche hair perfumes, catering to a growing online consumer base. According to the International Trade Administration (ITA), The UAE is the e-commerce leader among Gulf Cooperation Council (GCC) states, where the market jumped by 53% in 2020 with a record of $3.9 billion in e-commerce sales, constituting 10% of total retail sales. The UAE e-commerce sector is expected to generate $8 billion in sales by 2025.
The Brazil market dominated the LAMEA Hair Perfume Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $270.5 million by 2031. The Argentina market is showcasing a CAGR of 7.6% during 2024-2031. Additionally, the UAE market would register a CAGR of 5.9% during 2024-2031.
Hair perfumes are primarily applied to impart a desirable fragrance to the hair, which can be a subtle and sophisticated extension of one’s scent profile. The applications of hair perfumes extend beyond mere fragrance, encompassing several benefits.
Additionally, hair perfumes effectively neutralize unpleasant odors that can cling to hair, such as those from smoke, pollution, or food. This application is particularly beneficial for individuals who work in environments where odors are prevalent, offering a quick solution to freshen up and maintain a pleasant scent.
The rise of specialized online beauty retailers in the UAE, such as Namshi and Ounass, has created dedicated platforms for hair perfumes. These retailers offer a wide range of products, including exclusive and niche hair perfumes, catering to a growing online consumer base. According to the International Trade Administration (ITA), The UAE is the e-commerce leader among Gulf Cooperation Council (GCC) states, where the market jumped by 53% in 2020 with a record of $3.9 billion in e-commerce sales, constituting 10% of total retail sales. The UAE e-commerce sector is expected to generate $8 billion in sales by 2025.
List of Key Companies Profiled
- Byredo (PUIG, S.L.)
- LVMH SE
- Jennifer McKay Design Inc. (DefineMe)
- Diptyque SAS (Manzanita Capital UK LLP)
- NEST Fragrances (North Castle Partners, LLC)
- Jo Malone London (The Estee Lauder Companies, Inc.)
- Unilever PLC
- L'OCCITANE Group
- Percy and Reed Product Limited
- Chanel S.A.
Market Report Segmentation
By Application
- Women
- Men
By Product
- Floral
- Fruity
- Woody
- Oriental
- Other Products
By End User
- Hypermarkets and Supermarkets
- Convenience Stores
- Specialty Stores
- Online
- Other Distribution Channels
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. LAMEA Hair Perfume Market by Application
Chapter 5. LAMEA Hair Perfume Market by Product
Chapter 6. LAMEA Hair Perfume Market by Distribution Channel
Chapter 7. LAMEA Hair Perfume Market by Country
Chapter 8. Company Profiles
Companies Mentioned
Some of the key companies profiled in this LAMEA Hair Perfume market report include:- Byredo (PUIG, S.L.)
- LVMH SE
- Jennifer McKay Design Inc. (DefineMe)
- Diptyque SAS (Manzanita Capital UK LLP)
- NEST Fragrances (North Castle Partners, LLC)
- Jo Malone London (The Estee Lauder Companies, Inc.)
- Unilever PLC
- L'OCCITANE Group
- Percy & Reed Product Limited
- Chanel S.A.
Methodology
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