The Latin America, Middle East and Africa LED Billboard Market would witness market growth of 12.8% CAGR during the forecast period (2024-2031).
The Brazil market dominated the LAMEA LED Billboard Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $140.8 million by 2031. The Argentina market is registering a CAGR of 14.2% during (2024 - 2031). Additionally, The UAE market would showcase a CAGR of 11.8% during (2024 - 2031).
LED billboards are iconic landmarks and attractions in public spaces, tourist destinations, and cultural venues. They contribute to the aesthetic appeal of cityscapes and architectural landmarks, drawing visitors and tourists with their vibrant displays and dynamic content. LED billboards in public spaces can display public art installations, cultural exhibitions, historical information, and community announcements, enriching the cultural fabric of cities and fostering civic engagement.
Moreover, corporations utilize LED billboards for branding initiatives, corporate events, trade shows, and product launches. They showcase corporate logos, slogans, and messaging on prominent outdoor displays, reinforcing brand identity and communicating corporate values to stakeholders. LED corporate events and trade show billboards attract attention and create immersive brand experiences, driving engagement with attendees and generating buzz around new products and initiatives.
As per the Government of the United Arab Emirates, in 2022, the travel and tourism industry made up about AED 167 billion, or 9% of the country's overall GDP. In 2022, the total spending of international tourists amounted to AED 117.6 billion. In conclusion, the expansion of the tourism sector and the prominence of live events in the region are driving the market’s growth.
Based on Type, the market is segmented into Full Color and Monochrome. Based on End User, the market is segmented into Advertising & Media, Sports & Entertainment, Government and Others. Based on Application, the market is segmented into Outdoor and Indoor. Based on countries, the market is segmented into Brazil, Argentina, UAE, Chile, South Africa, Morocco, and Rest of LAMEA.
The Brazil market dominated the LAMEA LED Billboard Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $140.8 million by 2031. The Argentina market is registering a CAGR of 14.2% during (2024 - 2031). Additionally, The UAE market would showcase a CAGR of 11.8% during (2024 - 2031).
LED billboards are iconic landmarks and attractions in public spaces, tourist destinations, and cultural venues. They contribute to the aesthetic appeal of cityscapes and architectural landmarks, drawing visitors and tourists with their vibrant displays and dynamic content. LED billboards in public spaces can display public art installations, cultural exhibitions, historical information, and community announcements, enriching the cultural fabric of cities and fostering civic engagement.
Moreover, corporations utilize LED billboards for branding initiatives, corporate events, trade shows, and product launches. They showcase corporate logos, slogans, and messaging on prominent outdoor displays, reinforcing brand identity and communicating corporate values to stakeholders. LED corporate events and trade show billboards attract attention and create immersive brand experiences, driving engagement with attendees and generating buzz around new products and initiatives.
As per the Government of the United Arab Emirates, in 2022, the travel and tourism industry made up about AED 167 billion, or 9% of the country's overall GDP. In 2022, the total spending of international tourists amounted to AED 117.6 billion. In conclusion, the expansion of the tourism sector and the prominence of live events in the region are driving the market’s growth.
Based on Type, the market is segmented into Full Color and Monochrome. Based on End User, the market is segmented into Advertising & Media, Sports & Entertainment, Government and Others. Based on Application, the market is segmented into Outdoor and Indoor. Based on countries, the market is segmented into Brazil, Argentina, UAE, Chile, South Africa, Morocco, and Rest of LAMEA.
List of Key Companies Profiled
- Daktronics, Inc.
- Barco NV
- Shenzhen Absen Optoelectronic Co Ltd.
- Unilumin Group Co., Ltd.
- Lighthouse Worldwide Solutions, Inc.
- Watchfire (H.I.G. Capital)
- Liantronics
- Leyard Optoelectronic Co Ltd.
- Shanghai Sansi Electronic Engineering Co., Ltd.
- Ledman Optoelectronic Co.
Market Report Segmentation
By Type- Full Color
- Monochrome
- Advertising & Media
- Sports & Entertainment
- Government
- Others
- Outdoor
- Indoor
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. LAMEA LED Billboard Market by Type
Chapter 5. LAMEA LED Billboard Market by End User
Chapter 6. LAMEA LED Billboard Market by Application
Chapter 7. LAMEA LED Billboard Market by Country
Chapter 8. Company Profiles
Companies Mentioned
- Daktronics, Inc.
- Barco NV
- Shenzhen Absen Optoelectronic Co Ltd.
- Unilumin Group Co., Ltd.
- Lighthouse Worldwide Solutions, Inc.
- Watchfire (H.I.G. Capital)
- Liantronics
- Leyard Optoelectronic Co Ltd.
- Shanghai Sansi Electronic Engineering Co., Ltd.
- Ledman Optoelectronic Co.
Methodology
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