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LAMEA Multiexperience Development Platforms Market Size, Share & Trends Analysis Report By Enterprise Size (Large Enterprises, and Small and Medium Enterprises (SMEs)), By Component, By Deployment Type, By End Use, By Country and Growth Forecast, 2024 - 2031

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    Report

  • 166 Pages
  • October 2024
  • Region: Africa, Middle East
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 6020350
The Latin America, Middle East and Africa Multiexperience Development Platforms Market is expected to witness market growth of 24.3 % CAGR during the forecast period (2024-2031).

The Brazil market dominated the LAMEA Multiexperience Development Platforms Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $334.4 million by 2031. The Argentina market is showcasing a CAGR of 26% during 2024-2031. Additionally, the UAE market would register a CAGR of 23.2% during 2024-2031.



Multiexperience development platforms (MXDPs) are integrated development environments that are intended to assist businesses in the development of applications that provide consistent, seamless experiences across a variety of digital touchpoints.

Additionally, these digital touchpoints generally include mobile devices, desktop computers, wearable devices, web browsers, conversational interfaces (such as chatbots and voice assistants), and immersive technologies (e.g., virtual and augmented reality/augmented reality). MXDPs allow developers to build a single application that functions across various environments, ensuring a cohesive user experience no matter the device or platform used.

The LAMEA region is witnessing increasing demand for multiexperience development platforms across various industries, driven by the need for digital transformation and enhanced customer engagement. In Brazil, the retail and consumer goods sector is one of the key drivers behind the increasing demand for multiexperience development platforms (MXDPs). According to the International Trade Administration (ITA), e-commerce sales in Brazil will experience growth of 14.3% and should exceed US$200 billion by 2026. As the country experiences an e-commerce boom, retailers focus on delivering seamless, omnichannel experiences across mobile apps, websites, and in-store services. The Brazilian government's initiatives, such as the "Brasil Digital"strategy, aim to accelerate digital transformation across industries, encouraging retailers to adopt digital platforms to enhance customer interaction and optimize operations.

List of Key Companies Profiled

  • Microsoft Corporation
  • Salesforce, Inc.
  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Siemens AG (Mendix)
  • Pegasystems, Inc.
  • ServiceNow, Inc.
  • Appian Corporation
  • Progress Software Corporation
  • OutSystems

Market Report Segmentation

By Enterprise Size
  • Large Enterprises
  • Small and Medium Enterprises (SMEs)
By Component
  • Platforms
  • Services
By Deployment Type
  • Cloud
  • On-premise
By End Use
  • BFSI
  • Retail & Consumer Goods
  • IT & Telecom
  • Healthcare & Life Sciences
  • Manufacturing
  • Energy & Utilities
  • Government & Public Sector
  • Other End Use
By Country
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA Multiexperience Development Platforms Market, by Enterprise Size
1.4.2 LAMEA Multiexperience Development Platforms Market, by Component
1.4.3 LAMEA Multiexperience Development Platforms Market, by Deployment Type
1.4.4 LAMEA Multiexperience Development Platforms Market, by End Use
1.4.5 LAMEA Multiexperience Development Platforms Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.3 Market Share Analysis, 2023
4.4 Top Winning Strategies
4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
4.4.2 Key Strategic Move: (Partnerships, Collaborations and Agreements: 2020, Jan - 2024, May) Leading Players
4.5 Porter Five Forces Analysis
Chapter 5. LAMEA Multiexperience Development Platforms Market by Enterprise Size
5.1 LAMEA Large Enterprises Market by Country
5.2 LAMEA Small and Medium Enterprises (SMEs) Market by Country
Chapter 6. LAMEA Multiexperience Development Platforms Market by Component
6.1 LAMEA Platforms Market by Country
6.2 LAMEA Services Market by Country
Chapter 7. LAMEA Multiexperience Development Platforms Market by Deployment Type
7.1 LAMEA Cloud Market by Country
7.2 LAMEA On-premise Market by Country
Chapter 8. LAMEA Multiexperience Development Platforms Market by End Use
8.1 LAMEA BFSI Market by Country
8.2 LAMEA Retail & Consumer Goods Market by Country
8.3 LAMEA IT & Telecom Market by Country
8.4 LAMEA Healthcare & Life Sciences Market by Country
8.5 LAMEA Manufacturing Market by Country
8.6 LAMEA Energy & Utilities Market by Country
8.7 LAMEA Government & Public Sector Market by Country
8.8 LAMEA Other End Use Market by Country
Chapter 9. LAMEA Multiexperience Development Platforms Market by Country
9.1 Brazil Multiexperience Development Platforms Market
9.1.1 Brazil Multiexperience Development Platforms Market by Enterprise Size
9.1.2 Brazil Multiexperience Development Platforms Market by Component
9.1.3 Brazil Multiexperience Development Platforms Market by Deployment Type
9.1.4 Brazil Multiexperience Development Platforms Market by End Use
9.2 Argentina Multiexperience Development Platforms Market
9.2.1 Argentina Multiexperience Development Platforms Market by Enterprise Size
9.2.2 Argentina Multiexperience Development Platforms Market by Component
9.2.3 Argentina Multiexperience Development Platforms Market by Deployment Type
9.2.4 Argentina Multiexperience Development Platforms Market by End Use
9.3 UAE Multiexperience Development Platforms Market
9.3.1 UAE Multiexperience Development Platforms Market by Enterprise Size
9.3.2 UAE Multiexperience Development Platforms Market by Component
9.3.3 UAE Multiexperience Development Platforms Market by Deployment Type
9.3.4 UAE Multiexperience Development Platforms Market by End Use
9.4 Saudi Arabia Multiexperience Development Platforms Market
9.4.1 Saudi Arabia Multiexperience Development Platforms Market by Enterprise Size
9.4.2 Saudi Arabia Multiexperience Development Platforms Market by Component
9.4.3 Saudi Arabia Multiexperience Development Platforms Market by Deployment Type
9.4.4 Saudi Arabia Multiexperience Development Platforms Market by End Use
9.5 South Africa Multiexperience Development Platforms Market
9.5.1 South Africa Multiexperience Development Platforms Market by Enterprise Size
9.5.2 South Africa Multiexperience Development Platforms Market by Component
9.5.3 South Africa Multiexperience Development Platforms Market by Deployment Type
9.5.4 South Africa Multiexperience Development Platforms Market by End Use
9.6 Nigeria Multiexperience Development Platforms Market
9.6.1 Nigeria Multiexperience Development Platforms Market by Enterprise Size
9.6.2 Nigeria Multiexperience Development Platforms Market by Component
9.6.3 Nigeria Multiexperience Development Platforms Market by Deployment Type
9.6.4 Nigeria Multiexperience Development Platforms Market by End Use
9.7 Rest of LAMEA Multiexperience Development Platforms Market
9.7.1 Rest of LAMEA Multiexperience Development Platforms Market by Enterprise Size
9.7.2 Rest of LAMEA Multiexperience Development Platforms Market by Component
9.7.3 Rest of LAMEA Multiexperience Development Platforms Market by Deployment Type
9.7.4 Rest of LAMEA Multiexperience Development Platforms Market by End Use
Chapter 10. Company Profiles
10.1 Microsoft Corporation
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expenses
10.1.5 Recent strategies and developments:
10.1.5.1 Partnerships, Collaborations, and Agreements:
10.1.5.2 Product Launches and Product Expansions:
10.1.6 SWOT Analysis
10.2 Salesforce, Inc.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Regional Analysis
10.2.4 Research & Development Expenses
10.2.5 SWOT Analysis
10.3 IBM Corporation
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Regional & Segmental Analysis
10.3.4 Research & Development Expenses
10.3.5 Recent strategies and developments:
10.3.5.1 Partnerships, Collaborations, and Agreements:
10.3.6 SWOT Analysis
10.4 SAP SE
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Acquisition and Mergers:
10.4.6 SWOT Analysis
10.5 Oracle Corporation
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Research & Development Expense
10.5.5 SWOT Analysis
10.6 Pegasystems, Inc.
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Regional Analysis
10.6.4 Research & Development Expenses
10.6.5 Recent strategies and developments:
10.6.5.1 Product Launches and Product Expansions:
10.6.5.2 Acquisition and Mergers:
10.6.6 SWOT Analysis
10.7 ServiceNow, Inc.
10.7.1 Company Overview
10.7.2 Financial Analysis
10.7.3 Regional Analysis
10.7.4 Research & Development Expenses
10.7.5 Recent strategies and developments:
10.7.5.1 Partnerships, Collaborations, and Agreements:
10.7.5.2 Product Launches and Product Expansions:
10.8 Siemens AG (Mendix)
10.8.1 Company Overview
10.8.2 Financial Analysis
10.8.3 Segmental and Regional Analysis
10.8.4 Research & Development Expense
10.8.5 Recent strategies and developments:
10.8.5.1 Partnerships, Collaborations, and Agreements:
10.8.5.2 Acquisition and Mergers:
10.8.6 SWOT Analysis
10.9 Appian Corporation
10.9.1 Company Overview
10.9.2 Financial Analysis
10.9.3 Regional Analysis
10.9.4 Research & Development Expense
10.9.5 Recent strategies and developments:
10.9.5.1 Partnerships, Collaborations, and Agreements:
10.9.5.2 Product Launches and Product Expansions:
10.9.5.3 Acquisition and Mergers:
10.10. Progress Software Corporation
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Regional Analysis
10.10.4 SWOT Analysis
10.11 OutSystems
10.11.1 Company Overview
10.11.2 Recent strategies and developments:
10.11.2.1 Partnerships, Collaborations, and Agreements:
10.11.2.2 Product Launches and Product Expansions:

Companies Mentioned

Some of the key companies profiled in this LAMEA Multiexperience Development Platforms Market include:
  • Microsoft Corporation
  • Salesforce, Inc.
  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Siemens AG (Mendix)
  • Pegasystems, Inc.
  • ServiceNow, Inc.
  • Appian Corporation
  • Progress Software Corporation
  • OutSystems

Methodology

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