The Brazil market dominated the LAMEA Service Analytics Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $40.2 million by 2031. The Argentina market is capturing a CAGR of 18% during 2024-2031. Additionally, the UAE market would register a CAGR of 16.3% during 2024-2031.
Service analytics integrated with financial BI tools and ERP systems also provide valuable insights into cost-effectiveness and operational performance. Companies like Citibank use this integration to monitor the costs associated with customer support, ensuring a strong return on service investments. Similarly, General Electric combines service analytics with its ERP system to optimize maintenance services, predict equipment failures, and minimize downtime.
The rise of industry-specific applications for service analytics is another key trend shaping the market. Different sectors have unique service requirements, and analytics solutions are increasingly tailored to meet these needs. In healthcare, service analytics is used to streamline patient care processes, optimize hospital resource allocation, and improve patient satisfaction through better communication and service delivery. In retail, service analytics helps companies manage inventory levels, predict customer demand, and enhance the in-store and online shopping experience. In manufacturing, service analytics is applied to monitor equipment performance, reduce downtime, and optimize supply chain operations.
In South Africa, the healthcare sector increasingly turns to service analytics to improve patient care and manage healthcare resources more efficiently. According to the World Bank, South Africa's healthcare expenditure reached approximately 8.27% of GDP in 2021. The country’s healthcare system, both public and private, faces challenges such as high patient volumes and limited resources, making analytics critical for optimizing service delivery.
The South African government has launched initiatives like the National eHealth Strategy, which supports using digital technologies to improve healthcare services nationwide. Service analytics tools allow healthcare providers to analyze patient data, monitor care quality, and improve resource allocation, ultimately enhancing the patient experience and contributing to better healthcare outcomes nationwide. Hence, various policies to enhance digital infrastructure and promote innovation by region’s governments support the adoption of service analytics.
List of Key Companies Profiled
- Cloudera, Inc.
- MicroStrategy, Inc.
- Microsoft Corporation
- Oracle Corporation
- Salesforce, Inc.
- SAP SE
- ServiceNow, Inc.
- SAS Institute Inc.
- Domo, Inc.
- Google LLC
Market Report Segmentation
By Enterprise Size
- Large Enterprises
- SMEs
By Component
- Solution
- Services
By Deployment
- Cloud
- On-premise
By Application
- Customer Service Analytics
- IT Service Analytics
- Field Service Analytics
By End Use
- BFSI
- IT and Telecom
- Retail
- Healthcare
- Manufacturing
- Government
- Other End Uses
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Companies Mentioned
Some of the key companies profiled in this LAMEA Service Analytics market report include:- Cloudera, Inc.
- MicroStrategy, Inc.
- Microsoft Corporation
- Oracle Corporation
- Salesforce, Inc.
- SAP SE
- ServiceNow, Inc.
- SAS Institute Inc.
- Domo, Inc.
- Google LLC
Methodology
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