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Middle East & Africa Automotive Steering Market Outlook, 2029

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    Report

  • 78 Pages
  • May 2024
  • Region: Africa, Middle East
  • Bonafide Research
  • ID: 5978397
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The evolution of the automotive steering market in the Middle East & Africa region mirrors a gradual transformation, molded by shifting consumer preferences, regulatory developments, and technological innovations. In its formative years, the market primarily catered to functional requirements, focusing on conventional steering systems and components for mainstream vehicles. However, as the automotive landscape diversified and consumer aspirations evolved, the demand for advanced steering technologies surged across various vehicle segments, including luxury, performance, and off-road vehicles.

The market landscape across the Middle East & Africa is heterogeneous, reflecting variations in consumer behaviors, regulatory frameworks, and infrastructure development across different countries and regions. While affluent nations like the united arab emirates and Saudi Arabia boast a thriving market for premium and technologically advanced steering solutions, emerging economies in africa present untapped opportunities for market expansion. This growth is fueled by increasing urbanization, rising disposable incomes, and a burgeoning interest in performance-oriented and off-road vehicles.

Regulatory mandates governing steering systems and their integration with safety features such as lane departure warning systems, automatic emergency braking, and advanced driver assistance systems (adas) vary across the region. Some countries have implemented stringent requirements, while others are in the process of developing or enforcing regulations to enhance vehicle safety and align with Global standards. The automotive steering market in the Middle East & Africa is characterized by a dynamic and constantly evolving landscape, with key players vying for market share amidst changing consumer trends, regulatory dynamics, and technological breakthroughs.

As the region witnesses a surge in demand for electric and autonomous vehicles, steering suppliers are actively investing in research and development to deliver innovative solutions tailored to these emerging needs. Lightweighting initiatives and the exploration of alternative materials for steering components, such as aluminum, magnesium, and advanced composites, have gained traction as automakers and suppliers strive to optimize vehicle performance, efficiency, and sustainability.

According to the research report, the middle east & africa automotive steering market is anticipated to reach market size of more thanUSD 1.00 billion by 2029. The MEA automotive steering market is experiencing significant evolution, marked by a rising demand for advanced steering systems among vehicle owners across the region. One of the key factors driving this growth is the region's burgeoning middle class and increasing disposable incomes, which have led to a surge in vehicle sales. As more individuals can afford personal vehicles, the demand for automotive components, including steering systems, increases Accordingly.

The MEA region's diverse terrain, ranging from vast deserts to bustling urban centers, accentuates the need for reliable and responsive steering systems to ensure vehicle safety and comfort in varying conditions. A noticeable cultural shift towards embracing vehicles as a reflection of personal style and status is also impacting the market. This shift is particularly evident among younger demographics, who view vehicles not just as a mode of transportation but also as an extension of their identity. Consequently, there is a growing demand for vehicles equipped with advanced steering systems that offer better handling, comfort, and safety features.

This trend is driving automotive manufacturers to innovate and diversify their steering system offerings, catering to a wide spectrum of consumer tastes and requirements. Technological advancements are reshaping the landscape of the automotive steering market in the MEA region. Manufacturers are investing in research and development to engineer steering systems that offer superior performance, comfort, and safety. Electric power steering (eps) systems, which provide better fuel efficiency and easier maneuverability, are gaining popularity in the region. Additionally, the integration of advanced driver-assistance systems (adas) and semi-autonomous driving features is driving the demand for more sophisticated steering systems.

major drivers:

  • Emphasis on vehicle localization: several MEA nations, most notably Saudi Arabia and the united arab emirates, have started programs to promote the growth of indigenous automotive manufacturing capacities and localize the production of vehicles. As a result, in order to satisfy regional requirements, advanced steering systems have been used and partnerships with foreign suppliers have been established.
  • Growth of the commercial vehicle segment: trucks, buses, and construction equipment are among the commercial vehicles that have seen tremendous growth in the MEA region. The need for specialized and long-lasting steering solutions is driven by this industry's need for sturdy and dependable steering systems that can handle big loads and difficult terrain.

major challenges:

  • Supply chain vulnerabilities: for automobile manufacturers in the MEA region, supply chain vulnerabilities such as delays in the flow of raw materials, difficulties with logistics, and traffic jams can cause production schedules to be disrupted and lead to higher costs.
  • Environmental and geographical challenges: the MEA region's manufacturing, distribution, and service activities can be negatively impacted by environmental elements that might interrupt automobile operations. These issues include extreme weather occurrences, desert conditions, and physical barriers.

Market Trends:

  • Impact of urbanization: A shift in demand toward steering devices designed to be more maneuverable in city settings.
  • Aftermarket development: Building a robust aftermarket network to accommodate an increasing number of vehicles.
  • Gradual technology adoption: Cutting-edge technologies like eps will be gradually included as infrastructure and customer preferences change.
Power steering are growing in the middle-east & africa’s automotive steering market due to its performance, reliability, and cost-effectiveness to market trends.

HPS systems give significant steering help, which is especially useful in difficult terrains and large trucks seen in many parts of the MEA region. The continuous dependence on hps is mostly owing to its durability and well-established infrastructure for maintenance and repair. The market is quickly transitioning toward electric power steering systems, which are emerging as the new leader because to their significant advantages over hps. Eps systems are more fuel efficient since they work only when needed, as opposed to hps systems, which run continually. This efficiency is consistent with the Global trend of more environmentally friendly and fuel-efficient vehicles.

Furthermore, eps systems are lighter, lowering the overall weight of the vehicle and increasing fuel efficiency. Eps also works smoothly with modern vehicle technology including advanced driver assistance systems (adas) and self-driving features. This compatibility is critical as the Middle East & Africa area gradually adopts these advanced automobile technologies.

The capacity of eps to operate with electronic control units allows for features such as lane-keeping assistance, adaptive cruise control, and automatic parking, all of which are becoming increasingly popular among regional customers. The factor driving eps growth in the MEA market is the rise of electric and hybrid vehicles. These vehicles naturally employ eps since it takes power from the vehicle's electrical system rathe r than a hydraulic pump, which is less efficient for electric drivetrains.

Commercial vehicles are growing in the middle-east & africa’s automotive steering market due to their demand for efficient transportation solutions and rapid urbanization to market trends


The demand for trucks and cargo vans is rising as a result of the increased urbanization that has made dependable logistics systems necessary for the efficient transportation of consumer goods and necessities. The MEA region has seen a major increase in infrastructure because to large expenditures made in ports, logistics centers, and road networks. A greater fleet of commercial vehicles has been required as a result of these infrastructure investments, which have made it easier for goods and services to move freely. The movement of large machinery and building supplies has increased the need for specialist trucks and heavy-duty vehicles, so construction activities have also been quite important.

The Middle East & Africa (mea) has witnessed a notable surge in the e-commerce industry as more customers choose to purchase online. This development has accelerated the need for delivery vehicles, including lightweight. In order to meet the increasing demand for effective last-mile delivery services, this trend has accelerated the requirement for delivery vehicles, such as vans and light commercial vehicles (lcvs). Companies involved in e-commerce and logistics have been aggressively growing their fleets in order to fulfill the growing demand for prompt delivery. The MEA region has seen an increase in intraregional trade operations, fueled by free trade agreements and initiatives for economic cooperation.

The need for dependable cross-border transportation of commodities has increased as trade barriers are removed and cross-border commerce thrives, driving up demand for heavy-duty trucks and semi-trailers with long-haul capabilities. The MEA region is home to a wide variety of commercial vehicle models that meet different transportation requirements. Urban deliveries, courier services, and the transportation of light items are common uses for light commercial vehicles (lcvs), which include vans, pickups, and small trucks. Medium-duty trucks are frequently used for municipal services, construction, and intra-city distribution.

Steering gear is leading in the middle-east & africa’s automotive steering market due to its advancements in automotive technology, increasing vehicle production to market trends


The transition in vehicle production necessitates a higher demand for premium components, including steering sensors, which are critical for modern steering mechanisms. Technological progress is a major catalyst for the steering sensor market. The advent of sophisticated electronic control units (ecus) and the integration of diverse sensors into vehicles have transformed automotive steering systems. Steering sensors are essential for providing real-time data on steering angles, torque, and direction, which are crucial for the precise control of steering functions.

Continuous improvements in sensor technologies, enhancing their accuracy, reliability, and longevity, make steering sensors increasingly appealing to automotive manufacturers striving to improve vehicle performance and safety. The growing implementation of adas and autonomous driving technologies is also a significant driver for the demand for steering sensors in the MEA region. Adas features such as lane-keeping assist, automated parking, and collision avoidance systems rely extensively on accurate steering data to operate effectively. Steering sensors supply the necessary inputs for these systems, allowing real-time adjustments to ensure safe vehicle operation.

With increasing consumer awareness and regulatory mandates for vehicle safety, the adoption of adas is becoming more prevalent, thereby escalating the demand for steering sensors. The transition towards electric and hybrid vehicles is contributing to the growth of the steering sensor market. Electric power steering (eps) systems, favored over traditional hydraulic systems for their energy efficiency and compatibility with advanced technologies, depend on precise sensor inputs for optimal performance. Steering sensors are vital for eps systems, providing crucial data for smooth and responsive steering control. As MEA countries invest more in sustainable transportation solutions, the adoption of electric and hybrid vehicles is expected to rise, further driving the need for advanced steering sensors.

After market is growing in the middle-east & africa’s automotive steering market due to its rising demands for spare parts, maintenance services, and vehicle customization to market trends


MEA steering aftermarket's growth is the increasing number of vehicles on the road, particularly in rapidly urbanizing countries. As the vehicle population expands, so does the need for steering system repairs and replacement components. The significant factor is the region's diverse automotive landscape, which features a mix of old and new vehicles. This blend creates a consistent demand for steering components and services, catering to both basic maintenance needs and advanced steering technologies found in modern vehicles. Infrastructure development and the growth of the logistics sector in the MEA region have led to increased usage of commercial vehicles.

Since commercial vehicles undergo significant wear and tear on their steering systems due to heavy use, the demand for aftermarket steering components and services increases Accordingly. The growing awareness among MEA consumers regarding vehicle safety and performance also contributes to the expansion of the steering aftermarket. As vehicle owners gain more knowledge about the importance of steering system maintenance, they are increasingly likely to invest in high-quality replacement parts and services to ensure optimal performance and safety. The rising popularity of online shopping platforms and retailers in the MEA region simplifies the process of price comparison and purchasing steering components and accessories.

This convenience boosts aftermarket sales and encourages competition among suppliers, resulting in improved pricing and availability for consumers. The MEA region's increasing focus on vehicle customization and modification creates opportunities for aftermarket steering components, such as performance-enhancing steering systems and customized steering wheels.

This trend appeals to vehicle owners who seek to personalize their vehicles and enhance driving experiences. The governments in the MEA region are implementing stricter vehicle safety regulations, which emphasize the importance of proper steering system maintenance and replacement. This regulatory focus on safety is expected to drive demand for aftermarket steering components and services.

The United Arab Emirates (UAE) is leading in the automotive steering market in middle-east & africa due to its economical center


In the Middle East & Africa (mea) region, the united arab emirates (uae) emerges as a frontrunner in the automotive aftermarket steering market. Benefiting from its status as a thriving economic center, particularly in cities like dubai and abu dhabi, the uae boasts a high rate of vehicle ownership fueled by its affluent population and conducive regulations for vehicle imports. This robust vehicle ownership culture, coupled with sophisticated infrastructure and modern automotive service facilities, has fostered a flourishing aftermarket for steering components and services.

Additionally, the uae's increasing focus on vehicle safety and performance aligns with growing consumer awareness, driving demand for high-quality aftermarket steering products. As a regional trade hub, the uae offers a diverse range of steering components and accessories, attracting suppliers and manufacturers from across the globe and ensuring competitive pricing and availability. Moreover, the country's strategic location facilitates efficient distribution networks, enabling seamless access to steering components for both local consumers and neighbouring markets within the MEA region.

The uae's commitment to innovation and technological advancement further enhances its position in the steering aftermarket, with local companies investing in research and development to offer cutting-edge solutions tailored to the needs of modern vehicles. Furthermore, the presence of specialized automotive exhibitions and trade events in the uae provides a platform for industry stakeholders to showcase their latest products and forge strategic partnerships, fostering growth and collaboration within the aftermarket sector.

Years considered in this report:

  • Historic year: 2018
  • Base year: 2023
  • Estimated year: 2024
  • Forecast year: 2029

Aspects covered in the report:

  • Automotive Steering market Outlook with its value and forecast along with its segments
  • Various drivers and challenges
  • On-going trends and developments
  • Top profiled companies
  • Strategic recommendations

By Type of Steering System:

  • Manual Steering
  • Power Steering (Hydraulic Power Steering, Electric Power Steering)
  • Others(Variable Gear Ratio Steering,Rack and Pinion Steering, Recirculating Ball Steering)

By Vehicle Type:

  • Passenger Vehicles (Cars, SUVs, Vans)
  • Commercial Vehicles (Trucks, Buses)
  • Off-road Vehicles (ATVs, UTVs, Dirt Bikes)

By Component:

  • Steering Column
  • Steering Wheel
  • Steering Gear
  • Steering Pump
  • Steering Sensor
  • Others

By End Use:

  • OEMs (Original Equipment Manufacturers)
  • Aftermarket

The approach of the report:

This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases.

After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. After this, the analysts made primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once they acquired the primary data, they started verifying the details obtained from secondary sources.

Intended audience:

This report can be useful to industry consultants, manufacturers, suppliers, associations, and organizations related to the automotive steering industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.

Table of Contents

1. Executive Summary
2. Research Methodology
2.1. Secondary Research
2.2. Primary Data Collection
2.3. Market Formation & Validation
2.4. Report Writing, Quality Check & Delivery
3. Market Structure
3.1. Market Considerate
3.2. Assumptions
3.3. Limitations
3.4. Abbreviations
3.5. Sources
3.6. Definitions
4. Economic/Demographic Snapshot
5. Global Automotive Steering Market Outlook
5.1. Market Size by Value
5.2. Market Share by Region
5.3. Market Size and Forecast, by Type of Steering System
5.4. Market Size and Forecast, by Vehicle Type
5.5. Market Size and Forecast, by Component
6. Middle East & Africa Automotive Steering Market Outlook
6.1. Market Size by Value
6.2. Market Share by Country
6.3. Market Size and Forecast, by Type of Steering System
6.4. Market Size and Forecast, by Vehicle Type
6.5. Market Size and Forecast, by Component
7. Market Dynamics
7.1. Market Drivers & Opportunities
7.2. Market Restraints & Challenges
7.3. Market Trends
7.4. COVID-19 Effect
7.5. Supply Chain Analysis
7.6. Policy & Regulatory Framework
7.7. Industry Experts Views
7.8. UAE Automotive Steering Market Outlook
7.8.1. Market Size by Value
7.8.2. Market Size and Forecast by Type of Steering System
7.8.3. Market Size and Forecast by Vehicle Type
7.8.4. Market Size and Forecast by Component
7.9. Saudi Arabia Automotive Steering Market Outlook
7.9.1. Market Size by Value
7.9.2. Market Size and Forecast by Type of Steering System
7.9.3. Market Size and Forecast by Vehicle Type
7.9.4. Market Size and Forecast by Component
7.10. South Africa Automotive Steering Market Outlook
7.10.1. Market Size by Value
7.10.2. Market Size and Forecast by Type of Steering System
7.10.3. Market Size and Forecast by Vehicle Type
7.10.4. Market Size and Forecast by Component
8. Competitive Landscape
8.1. Competitive Dashboard
8.2. Business Strategies Adopted by Key Players
8.3. Key Players Market Positioning Matrix
8.4. Porter's Five Forces
8.5. Company Profiles
8.5.1. Robert Bosch GmbH
8.5.1.1. Company Snapshot
8.5.1.2. Company Overview
8.5.1.3. Financial Highlights
8.5.1.4. Geographic Insights
8.5.1.5. Business Segment & Performance
8.5.1.6. Product Portfolio
8.5.1.7. Key Executives
8.5.1.8. Strategic Moves & Developments
8.5.2. JTEKT Corporation
8.5.3. Hyundai Mobis
8.5.4. NSK Ltd
8.5.5. ZF Friedrichshafen AG
8.5.6. DENSO Corporation
8.5.7. Hella GmbH & Co. KGaA
8.5.8. Mitsubishi Electric Corporation
9. Strategic Recommendations
10. Annexure
10.1. FAQs
10.2. Notes
10.3. Related Reports
11. Disclaimer
List of Figures
Figure 1: Global Automotive Steering Market Size (USD Billion) by Region, 2023 & 2029
Figure 2: Market attractiveness Index, by Region 2029
Figure 3: Market attractiveness Index, by Segment 2029
Figure 4: Global Automotive Steering Market Size by Value (2018, 2023 & 2029F) (in USD Billion)
Figure 5: Global Automotive Steering Market Share by Region (2023)
Figure 6: Middle East & Africa Automotive Steering Market Size by Value (2018, 2023 & 2029F) (in USD Billion)
Figure 7: Middle East & Africa Automotive Steering Market Share by Country (2023)
Figure 8: UAE Automotive Steering Market Size by Value (2018, 2023 & 2029F) (in USD Billion)
Figure 9: Saudi Arabia Automotive Steering Market Size by Value (2018, 2023 & 2029F) (in USD Billion)
Figure 10: South Africa Automotive Steering Market Size by Value (2018, 2023 & 2029F) (in USD Billion)
Figure 11: Competitive Dashboard of top 5 players, 2023
Figure 12: Porter's Five Forces of Global Automotive Steering Market
List of Tables
Table 1: Global Automotive Steering Market Snapshot, by Segmentation (2023 & 2029) (in USD Billion)
Table 2: Top 10 Counties Economic Snapshot 2022
Table 3: Economic Snapshot of Other Prominent Countries 2022
Table 4: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 5: Global Automotive Steering Market Size and Forecast, by Type of Steering System (2018 to 2029F) (In USD Billion)
Table 6: Global Automotive Steering Market Size and Forecast, by Vehicle Type (2018 to 2029F) (In USD Billion)
Table 7: Global Automotive Steering Market Size and Forecast, by Component (2018 to 2029F) (In USD Billion)
Table 8: Middle East & Africa Automotive Steering Market Size and Forecast, by Type of Steering System (2018 to 2029F) (In USD Billion)
Table 9: Middle East & Africa Automotive Steering Market Size and Forecast, by Vehicle Type (2018 to 2029F) (In USD Billion)
Table 10: Middle East & Africa Automotive Steering Market Size and Forecast, by Component (2018 to 2029F) (In USD Billion)
Table 11: Influencing Factors for Automotive Steering Market, 2023
Table 12: United Arab Emirates Automotive Steering Market Size and Forecast by Type of Steering System (2018 to 2029F) (In USD Billion)
Table 13: United Arab Emirates Automotive Steering Market Size and Forecast by Vehicle Type (2018 to 2029F) (In USD Billion)
Table 14: United Arab Emirates Automotive Steering Market Size and Forecast by Component (2018 to 2029F) (In USD Billion)
Table 15: Saudi Arabia Automotive Steering Market Size and Forecast by Type of Steering System (2018 to 2029F) (In USD Billion)
Table 16: Saudi Arabia Automotive Steering Market Size and Forecast by Vehicle Type (2018 to 2029F) (In USD Billion)
Table 17: Saudi Arabia Automotive Steering Market Size and Forecast by Component (2018 to 2029F) (In USD Billion)
Table 18: South Africa Automotive Steering Market Size and Forecast by Type of Steering System (2018 to 2029F) (In USD Billion)
Table 19: South Africa Automotive Steering Market Size and Forecast by Vehicle Type (2018 to 2029F) (In USD Billion)
Table 20: South Africa Automotive Steering Market Size and Forecast by Component (2018 to 2029F) (In USD Billion)

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Robert Bosch GmbH
  • JTEKT Corporation
  • Hyundai Mobis
  • NSK Ltd
  • ZF Friedrichshafen AG
  • DENSO Corporation
  • Hella GmbH & Co. KGaA
  • Mitsubishi Electric Corporation