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Mobile Coupons - Global Strategic Business Report

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    Report

  • 234 Pages
  • November 2024
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 5030720
The global market for Mobile Coupons is estimated at US$630.3 Billion in 2023 and is projected to reach US$1.6 Trillion by 2030, growing at a CAGR of 14.7% from 2023 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions.

The growth in the mobile coupons market is driven by several factors. The widespread adoption of smartphones and the increasing use of mobile apps for shopping and payments are major drivers. Advances in mobile marketing technologies, including geolocation and personalized targeting, have enhanced the ability of businesses to deliver relevant and timely coupons to consumers. The shift towards digital marketing and the growing importance of data analytics in shaping marketing strategies are also significant drivers. Additionally, the rise of e-commerce and the need for retailers to compete in an increasingly digital landscape have spurred the adoption of mobile coupons as a tool to attract and retain customers. The integration of mobile coupons with loyalty programs and mobile payment systems further enhances their appeal, making them a valuable component of modern marketing campaigns.

Regional Analysis:

Gain insights into the U.S. market, estimated at $174.6 Billion in 2023, and China, forecasted to grow at an impressive 19.5% CAGR to reach $242.5 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global Mobile Coupons Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Mobile Coupons Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global Mobile Coupons Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2023 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of major players such as Apple, Inc., Google LLC, Bharti Airtel Ltd., and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Select Competitors (Total 55 Featured):

  • Apple, Inc.
  • Google LLC
  • Bharti Airtel Ltd.
  • American Express Company
  • Alipay
  • Cumberland Farms, Inc.
  • LivQuik Technology (India) Pvt., Ltd.
  • Groupon, Inc.
  • Airship Group, Inc.
  • Bloomingdale`s
  • Ibotta
  • CodeBroker
  • CityDeals
  • Honey Science LLC
  • JO-ANN STORES, LLC

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Rise of Coupon Marketing Provides the Platform for the Growth of Mobile Coupons
  • Global Economic Update
  • World Shifts to an Endemic COVID-19 Strategy With Focus on Multilateral Approach to Managing Future Pandemics
  • War & Inflation Supersedes COVID-19 as Major Downside Risks for the Global Economy in 2022
  • Stubbornly High Inflation Set to Dampen Growth
  • Here’s What’s Causing the Current Spike in Inflation
  • Shaken by the War, Global Oil Prices Spiral & Feed Inflationary Pressures: Global Average Annual Brent Crude Oil Price (In US$ Per Barrel) for Years 2017 through 2022
  • War-Induced Commodity Price Increases & Broad Based Price Pressures Mark the Return of Global Inflation in 2022: Global Inflation Rates (In %) for the Years 2019 Through 2024
  • After the Pandemic, Global Economic Uncertainty Surges Amidst War, Inflation, Political Tensions & Supply Chain Disruptions Aggravated by China’s Slowdown: World Economic Growth Projections (Real GDP, Annual % Change) for the Years 2020, 2021, 2022 and 2023
  • Competition
  • Mobile Coupons - Global Key Competitors Percentage Market Share in 2024 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • Overview of Mobile Coupons
  • Types of Mobile Coupons
  • Advantages of Mobile Coupons
  • Reasons for the Success of Mobile Coupons
  • Recent Market Activity
  • World Brands
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Increased Investments in Loyalty Management Programs Opens New Opportunities for Implementing Mobile Coupon Strategy
  • Robust Spending on Building Customer Loyalty to Spur Increased Use of Mobile Coupons as an Integral Part of the Loyalty Management Strategy: Global Market for Loyalty Management (In US$ Million) for Years 2021, 2023 and 2025
  • Ubiquitous Smartphone Ownership & Their Growing Use for Shopping to Spur Growth in the Market
  • Healthy Demand for Smartphones Creates a Parallel Opportunity for Mobile Coupon Marketing: Global Shipments of Smartphones (in Million Units) for 2020 through 2025
  • Smartphone Usage Presents Increased Growth Opportunities
  • Robust Growth of E-Commerce & M-Commerce Catalyzed by the Pandemic to Spur Growth in the Market
  • Global B2C E-Commerce Sales in US$ Trillion for the Years 2017, 2019, 2021 and 2023
  • Retail M-Commerce Sales as % of Retail E-commerce Sales Worldwide for the Years 2016, 2018, 2020 & 2022
  • Pandemic Fast Forwards eCommerce Growth
  • Higher Redemption Rate Than Traditional Coupons Drive the Popularity of Mobile Coupons
  • Increased Opportunities for Personalization Spur Adoption of Mobile Coupons
  • Here’s How AI is Transforming Coupon Marketing
  • AI: A Boon for Coupon Marketing Campaigns
  • What Does it Take to Develop a Successful Mobile Coupon Strategy?
  • Mobile Coupon Strategy
  • Location-based Mobile Coupons Help Increase in-store Traffic
4. GLOBAL MARKET PERSPECTIVE
  • Table 1: World Mobile Coupons Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
  • Table 2: World Recent Past, Current & Future Analysis for Mobile Coupons by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
  • Table 3: World Historic Review for Mobile Coupons by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
  • Table 4: World 15-Year Perspective for Mobile Coupons by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2015, 2024 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
  • Table 5: USA Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 6: USA Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
CANADA
  • Table 7: Canada Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 8: Canada Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
JAPAN
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
  • Table 9: Japan Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 10: Japan Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
CHINA
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
  • Table 11: China Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 12: China Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
EUROPE
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
  • Table 13: Europe Recent Past, Current & Future Analysis for Mobile Coupons by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
  • Table 14: Europe Historic Review for Mobile Coupons by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
  • Table 15: Europe 15-Year Perspective for Mobile Coupons by Geographic Region - Percentage Breakdown of Value Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2015, 2024 & 2030
FRANCE
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
  • Table 16: France Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 17: France Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
GERMANY
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
  • Table 18: Germany Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 19: Germany Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
ITALY
  • Table 20: Italy Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 21: Italy Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
UNITED KINGDOM
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
  • Table 22: UK Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 23: UK Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
SPAIN
  • Table 24: Spain Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 25: Spain Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
RUSSIA
  • Table 26: Russia Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 27: Russia Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
REST OF EUROPE
  • Table 28: Rest of Europe Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 29: Rest of Europe Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
ASIA-PACIFIC
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
  • Table 30: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Coupons by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
  • Table 31: Asia-Pacific Historic Review for Mobile Coupons by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
  • Table 32: Asia-Pacific 15-Year Perspective for Mobile Coupons by Geographic Region - Percentage Breakdown of Value Revenues for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2015, 2024 & 2030
AUSTRALIA
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2024 (E)
  • Table 33: Australia Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 34: Australia Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
INDIA
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2024 (E)
  • Table 35: India Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 36: India Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
SOUTH KOREA
  • Table 37: South Korea Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 38: South Korea Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
REST OF ASIA-PACIFIC
  • Table 39: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 40: Rest of Asia-Pacific Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
LATIN AMERICA
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2024 (E)
  • Table 41: Latin America Recent Past, Current & Future Analysis for Mobile Coupons by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
  • Table 42: Latin America Historic Review for Mobile Coupons by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
  • Table 43: Latin America 15-Year Perspective for Mobile Coupons by Geographic Region - Percentage Breakdown of Value Revenues for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2015, 2024 & 2030
ARGENTINA
  • Table 44: Argentina Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 45: Argentina Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
BRAZIL
  • Table 46: Brazil Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 47: Brazil Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
MEXICO
  • Table 48: Mexico Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 49: Mexico Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
REST OF LATIN AMERICA
  • Table 50: Rest of Latin America Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 51: Rest of Latin America Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
MIDDLE EAST
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2024 (E)
  • Table 52: Middle East Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 53: Middle East Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
AFRICA
  • Mobile Coupons Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2024 (E)
  • Table 54: Africa Recent Past, Current & Future Analysis for Mobile Coupons by Segment - Mobile Coupons - Independent Analysis of Annual Revenues in US$ Million for the Years 2023 through 2030 and % CAGR
  • Table 55: Africa Historic Review for Mobile Coupons by Segment - Mobile Coupons Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2022 and % CAGR
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Apple, Inc.
  • Google LLC
  • Bharti Airtel Ltd.
  • American Express Company
  • Alipay
  • Cumberland Farms, Inc.
  • LivQuik Technology (India) Pvt., Ltd.
  • Groupon, Inc.
  • Airship Group, Inc.
  • Bloomingdale`s
  • Ibotta
  • CodeBroker
  • CityDeals
  • Honey Science LLC
  • JO-ANN STORES, LLC

Table Information