Motor Home Market Report 2026

The motor home market size has grown strongly in recent years. It will grow from $163.79 billion in 2025 to $172.86 billion in 2026 at a compound annual growth rate (CAGR) of 5.5%. The growth in the historic period can be attributed to growth of road tourism, rising disposable income, popularity of long distance travel, campground infrastructure expansion, early rv lifestyle adoption.

The motor home market size is expected to see strong growth in the next few years. It will grow to $220.96 billion in 2030 at a compound annual growth rate (CAGR) of 6.3%. The growth in the forecast period can be attributed to growth of experiential tourism, demand for mobile living solutions, electrification of motor homes, expansion of rv rental platforms, advancements in interior modular design. Major trends in the forecast period include rising demand for luxury recreational travel, growing adoption of compact motor homes, increasing preference for self contained living units, expansion of rental and sharing models, integration of smart interior technologies.

The growing preference for outdoor activities is expected to drive the growth of the motor home market in the coming years. Outdoor activities encompass any leisure pursuits conducted outside, typically in natural settings. Examples include backpacking, canoeing, canyoning, caving, climbing, hiking, hill walking, hunting, kayaking, rafting, water sports, snow sports, horseback riding, and more. Motor homes are popular for camping as they offer a comfortable and convenient way to enjoy nature. They provide a home-like environment with amenities such as a sleeping area, kitchen, and restroom, allowing people to explore scenic routes without sacrificing comfort. Motor homes also offer an opportunity to disconnect from urban life and embrace a minimalist travel experience. For instance, in November 2024, according to the US Bureau of Economic Analysis, a US-based government institution, the outdoor recreation economy in the United States generated US$639.5 billion in value-added in 2023, representing 2.3% of the US GDP. Therefore, the increasing preference for outdoor activities is propelling the motor home market.

Major companies in the motor home market are focusing on innovations such as fully electric modular motorhomes to enhance sustainability, energy efficiency, and off-grid travel capabilities. Fully electric modular motorhomes are recreational vehicles (RVs) built on electric van platforms, featuring battery-powered drivetrains and modular interior systems that support emission-free travel and adaptable living spaces. These enable features such as remote energy management, flexible interior layouts, and onboard renewable power generation. For instance, in March 2023, Grounded, a US-based electric-RV manufacturer, launched the Grounded G1, a fully electric smart RV designed for low-emission, customizable road-trip living. It features a modular interior layout, up to 108 miles of electric driving range, and integrated 650 W solar power to support appliances during off-grid camping. The Grounded G1 enhances environmental sustainability, travel flexibility, and digital control of onboard systems.

In September 2024, Thor Industries Inc., a US-based motor home manufacturer, partnered with Harbinger Motors to co-develop a hybrid Class A motorhome built on an electric vehicle chassis with a gasoline range extender. Through this collaboration, Thor Industries and Harbinger Motors aim to integrate advanced electric drivetrains and range-extended technology to improve vehicle performance and energy efficiency, enhance convenience, reduce range anxiety for recreational vehicle users, and deliver a more sustainable, scalable, and cost-effective motorhome with lower emissions. Harbinger Motors Inc. is a US-based automotive company specializing in medium-duty electric and hybrid vehicle chassis for commercial and recreational applications.

Major companies operating in the motor home market report include Thor Industries Inc., Trigano SA, Knaus Tabbert Group GmbH, Winnebago Industries Inc., REV Group, Swift Group Limited, Tiffin Motor Homes Inc., Spartan Motors Inc., Apollo Tourism & Leisure Ltd., Northwood Manufacturing Inc., Airstream, American Coach, Chinook RV, Coach House Inc., Coachmen RV, Dutchmen RV, Entegra Coach, Fleetwood RV, Forest River RV, Genesis Supreme RV, Grand Design RV, Grech Motors, Gulf Stream Coach Inc., Happier Camper Inc., Heartland RV, Highland Ridge RV, Holiday Rambler Corporation, Jayco inc., Keystone RV Company, K-Z RV, Lazy Daze Motor Homes, Triple E Recreational Vehicles, Midwest Automotive Design, Monaco Coach Corporation, New Horizons RV, New Trend Custom Trailer Inc., Newmar Corporation, Nexus RV, Outdoors RV Manufacturing Inc., Phoenix USA Inc.

Asia-Pacific was the largest region in the motor home market in 2025. Western Europe was the second largest region in the motor home market. The regions covered in the motor home market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the motor home market report include China, India, Japan, Australia, Indonesia, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, Taiwan, New Zealand, UK, Germany, France, Italy, Spain, Austria, Belgium, Denmark, Finland, Ireland, Netherlands, Norway, Portugal, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.

The motorhome market consists of sales of class A, class B, and class C motorhomes. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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