In the market, powder form stands as a dominant player, revolutionizing the dietary supplement industry and catering to diverse consumer needs. Renowned for its high biological value and complete amino acid profile, egg protein powder is a preferred choice among fitness enthusiasts, athletes, and health-conscious individuals seeking an effective protein source to support muscle growth, recovery, and overall wellness. Thus, the US market consumed 767.01 kilo tonnes of this powder in 2023.
The US market dominated the North America Egg Protein Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $12,288.9 million by 2031. The Canada market is experiencing a CAGR of 8% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 7.1% during (2024 - 2031).
These protein products have a significant customer base in the sports nutrition segment, which serves athletes, fitness enthusiasts, and others looking to maintain an active lifestyle. Protein powders, shakes, and bars are popular among athletes for their high protein content, fast absorption rate, and muscle-building benefits.
Furthermore, this protein is increasingly incorporated into various functional foods and beverages, including energy bars, meal replacement shakes, and fortified beverages. These products are formulated to deliver targeted nutritional benefits, such as satiety, weight management, and sustained energy release. This protein’s functional properties, including emulsification, foaming, and gelling capabilities, make it a versatile ingredient in food formulations, enhancing texture, flavor, and nutritional value.
As per the data from the Government of Mexico, in the fourth quarter of 2023, accommodation and food services recorded a gross domestic product of $583B MX, evidencing an increase of 0.72% compared to the previous quarter and an increase of 1.96% compared to the same period of the previous year. Moreover, as per the data provided by the International Trade Administration in 2021, the cosmetics sector in Canada generated approximately USD 1.24 billion in revenue. Industry revenue is expected to reach USD 1.8 billion by 2024. Hence, North America's rising cosmetics and food service sectors will lead to enhanced demand in the coming years.
Based on Form, the market is segmented into Powder, and Liquid. Based on Type, the market is segmented into Egg White Protein, Whole Egg Protein, and Egg Yolk Protein. Based on Application, the market is segmented into Food & Beverages, Nutrition, Personal Care & Cosmetics, Feed, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Kewpie Corporation
- Merck KGaA
- Bouwhuis Enthoven BV (Van Beek Group B.V.)
- Rose Acre Farms, Inc.
- Rembrandt Foods
- Eurovo Srl
- Igreca SAS
- NOW Foods, Inc.
- Sanovo Technology Group (Thornico A/S)
- Cargill, Incorporated
Market Report Segmentation
By Form (Volume, Kilo Tonnes, USD Billion, 2020-31)- Powder
- Liquid
- Egg White Protein
- Whole Egg Protein
- Egg Yolk Protein
- Food & Beverages
- Nutrition
- Personal Care & Cosmetics
- Feed
- Others
- US
- Canada
- Mexico
- Rest of North America
Table of Contents
Companies Mentioned
- Kewpie Corporation
- Merck KGaA
- Bouwhuis Enthoven BV (Van Beek Group B.V.)
- Rose Acre Farms, Inc.
- Rembrandt Foods
- Eurovo Srl
- Igreca SAS
- NOW Foods, Inc.
- Sanovo Technology Group (Thornico A/S)
- Cargill, Incorporated
Methodology
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