Lack of Cold Chain Infrastructure in Developing Countries Fuel the North America Frozen Entrée Market
In recent years, the emergence of e-commerce has revolutionized consumer shopping and spending habits. Smartphone and internet penetration, emerging technologies, rising purchasing power, and convenience provided by online retail shopping platforms from anywhere at any time are among the key factors favoring the e-commerce industry. According to the US Department of Commerce Retail Indicator Division, e-commerce sales in the US reached US$ 870 billion in 2021, up by 14.2% from 2020. Online grocery sales grew by 170% in 2021, accounting for 9.6% of total grocery sales in the US.People increasingly prefer online retail platforms for purchasing frozen food products such as frozen entrée. According to American Frozen Food Institute, online sales of frozen food products increased by 75% in 2020 compared to a year ago, with frozen dinners/entrees, meat, poultry, and seafood being the biggest online sellers. During the pandemic, online sales of food and beverages rose significantly due to the shutdown of brick-and-mortar stores and the social restrictions imposed by governments.
Heavy discounts, wide availability of brands under one roof, and home delivery options are the key factors driving consumers’ focus toward online shopping. The rising penetration of e-commerce across different geographies prompted manufacturers of frozen entrée such as Kellogg's Company, Conagra Brands, and Nestle SA to expand their online presence by selling their products through well-known e-commerce platforms such as Amazon, Lidl, and Walmart. This factor contributes to the growth of the North America frozen entrée market by eliminating the dependency on offline retail stores.
North America Frozen Entrée Market Overview
The Frozen Entrée Market is segmented into the US, Canada, and Mexico. Frozen food products are among the widely consumed food in North America because of the rising preference for quick and easy meal solutions. Frozen entrée is a preferred quick food solution among working individuals and dual-income households as it offers convenience and saves preparation time. Moreover, consumers are increasingly adopting a healthy lifestyle and demanding gluten-free, low-carb, whole-grain, and organic diet products. The growth of the North America Frozen Entrée Market across North America is also backed by the factors such as increasing preferences for plant-based foods owing to rising environmental concerns. Continuous product innovation, including new flavors, healthier options, and international cuisines, attracts consumers and drives market growth. In September 2022, Impossible Foods Inc launched frozen plant-based entrées in eight different bowls. These eight frozen entrée bowls are available at ~4,000 Walmart outlets worldwide. Hence, such product innovations with different flavors and tastes by manufacturers are anticipated to boost the demand for frozen entrées in North America.North America Frozen Entrée Market Revenue and Forecast to 2030 (US$ Million)
North America Frozen Entrée Market Segmentation
The North America frozen entrée market is segmented into type, category, distribution channel, and country.Based on type, the North America frozen entrée market is bifurcated into meat-based entrees, plant-based entrée. The plant-based entrées segment is further categorized into sweet potato entrées, plant-based meat entrées, vegetable entrées, and other plant-based entrées. The meat-based entrees segment held a largest share of the North America frozen entrée market in 2022.
Based on category, the North America frozen entrée market is segmented into organic and conventional. The conventional segment held the largest share of the North America frozen entrée market in 2022.
Based on distribution channel, the North America frozen entrée market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest share of the North America frozen entrée market in 2022.
Based on country, the North America frozen entrée market is segmented int o the US, Canada, and Mexico. The US dominated the North America frozen entrée market in 2022.
Impossible Foods Inc, Kellogg Co, Daiya Foods Inc, Conagra Brands Inc, Nestle SA, Del Monte Foods Inc, Waffle Waffle LLC Inc, B & G Food Inc, Mars Inc, and Amy’s Kitchen Inc are some of the leading companies operating in the North America frozen entrée market.
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Executive Summary
At 4.3% CAGR, the North America Frozen Entrée Market is speculated to be worth US$ 18,890.75 million by 2030.According to this research, the North America frozen entrée market was valued at US$ 13,474.88 million in 2022 and is expected to reach US$ 18,890.75 million by 2030, registering a CAGR of 4.3% from 2022 to 2030. Growing consumption of convenience foods and flourishing e-commerce industry are among the critical factors attributed to the North America frozen entrée market.
The surge in the consumption of high-quality convenience food owing to changing lifestyles is one of the biggest trends in the food industry. Convenience foods, such as frozen snacks, frozen meals, frozen entrée, and ready-to-eat products, allow consumers to save time and effort associated with ingredient shopping, meal preparation, cooking, consumption, and post-meal cleaning activities. The development and popularity of these food items are ascribed to many social changes; the most notable of these, are the increasing number of smaller households and the rising millennial population worldwide. Due to hectic work schedules, millennials prefer quick and easy meals without compromising on taste and nutrition. These factors are significantly promoting the demand for convenience food among consumers, thereby propelling the North America frozen entrée market growth.
The percentage of households with one or two persons is growing in countries such as the US, Canada. There were 36.1 million single-person households in the US, i.e., 28% of all households, according to the 2020 Current Population Survey. The growing number of one or two-person families has surged the demand for ready-to-eat convenience food. Frozen meals have extended shelf life and are suitable for single serve. The frozen entrées are ready-to-eat meals, which saves time on food preparation. According to a report titled “Power of Frozen,” published by the American Frozen Food Institute and Food Industry Association, sales of frozen food in the US increased by 21% in 2020. Thus, the rising demand for convenience food is supporting the growth of the North America frozen entrée market.
On the contrary, lack of cold chain infrastructure in developing countries hampers the North America frozen entrée market.
Based on type, the North America frozen entrée market is bifurcated into meat based entrées and plant-based entrées. The plant-based entrées segment is further categorized into sweet potato entrées, plant-based meat entrées, vegetable entrées, and other plant-based entrées. The meat based entrées segment held 94.3% share of North America frozen entrée market in 2022, amassing US$ 12,707.67 million. It is projected to garner US$ 17,673.84 million by 2030 to expand at 4.2% CAGR during 2022-2030.
Based on category, the North America frozen entrée market is segmented into organic and conventional. The conventional segment held 85.5% share of North America frozen entrée market in 2022, amassing US$ 11,518.81 million. It is projected to garner US$ 15,973.65 million by 2030 to expand at 4.2% CAGR during 2022-2030.
Based on distribution channel, the North America frozen entrée market is segmented into supermarkets and hypermarket, convenience Stores, online retail, and others. The supermarkets and hypermarket segment held 47.9% share of North America frozen entrée market in 2022, amassing US$ 6,455.61 million. It is projected to garner US$ 8,786.31 million by 2030 to expand at 3.9% CAGR during 2022-2030.
Based on country, the North America frozen entrée market has been categorized into the US, Canada, and Mexico. Our regional analysis states that the US captured 82.2% share of North America frozen entrée market in 2022. It was assessed at US$ 11,075.01 million in 2022 and is likely to hit US$ 15,312.85 million by 2030, exhibiting a CAGR of 4.1% during 2022-2030.
Key players dominating the North America frozen entrée market are Impossible Foods Inc, Kellogg Co, Conagra Brands Inc, daiya Foods Inc, Nestle SA, Del Monte Foods Inc, B & G Food Inc, Waffle Waffle LLC, Mars Inc, and Amy’s Kitchen Inc among others.
Companies Mentioned
- Impossible Foods Inc
- Kellogg Co
- Conagra Brands Inc
- Daiya Foods Inc
- Nestle SA
- Del Monte Foods Inc
- B & G Foods Inc
- Waffle Waffle LLC
- Mars Inc
- Amy’s Kitchen Inc
Table Information
Report Attribute | Details |
---|---|
No. of Pages | 85 |
Published | December 2023 |
Forecast Period | 2022 - 2030 |
Estimated Market Value in 2022 | 13.47 Billion |
Forecasted Market Value by 2030 | 18.89 Billion |
Compound Annual Growth Rate | 4.3% |
Regions Covered | North America |
No. of Companies Mentioned | 10 |