The North America Internet Protocol Television Market is expected to witness market growth of 15.9% CAGR during the forecast period (2024-2031).
The US market dominated the North America Internet Protocol Television Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $58.67 billion by 2031. The Canada market is experiencing a CAGR of 18.3% during 2024-2031. Additionally, the Mexico market would exhibit a CAGR of 17.4% during 2024-2031.
The technological advancements that support IPTV services have also been instrumental in driving market growth. Innovations in video compression and streaming technologies, such as High-Efficiency Video Coding (HEVC), have enabled IPTV platforms to deliver high-definition video content with minimal bandwidth requirements. These advancements ensure that users can enjoy HD and 4K content without experiencing buffering or latency issues, even in areas with slower internet connections.
Furthermore, IPTV services increasingly leverage cloud computing and content delivery networks (CDNs) to enhance their scalability and performance. Cloud-based IPTV services allow providers to store and distribute content more efficiently, reducing the need for extensive physical infrastructure while improving the reliability and speed of content delivery.
IPTV platforms have a significant opportunity to attract new users and expand in this region, given the expanding popularity of digital content and the high level of internet penetration. In the United States, where approximately 67% of the population uses the Internet, broadband Internet's widespread availability fueled the shift from traditional cable to IPTV services. The Federal Communications Commission (FCC) reported a surge in mobile broadband connections, reaching 384 million by the end of 2021, highlighting the infrastructure that supports seamless IPTV streaming across devices. Programs like the Rural Digital Opportunity Fund (RDOF) aim to improve internet infrastructure and make IPTV services more accessible to rural populations. As broadband connectivity increases, IPTV providers can tap into previously underserved markets, contributing to the robust growth of IPTV in the U.S.
The US market dominated the North America Internet Protocol Television Market by Country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $58.67 billion by 2031. The Canada market is experiencing a CAGR of 18.3% during 2024-2031. Additionally, the Mexico market would exhibit a CAGR of 17.4% during 2024-2031.
The technological advancements that support IPTV services have also been instrumental in driving market growth. Innovations in video compression and streaming technologies, such as High-Efficiency Video Coding (HEVC), have enabled IPTV platforms to deliver high-definition video content with minimal bandwidth requirements. These advancements ensure that users can enjoy HD and 4K content without experiencing buffering or latency issues, even in areas with slower internet connections.
Furthermore, IPTV services increasingly leverage cloud computing and content delivery networks (CDNs) to enhance their scalability and performance. Cloud-based IPTV services allow providers to store and distribute content more efficiently, reducing the need for extensive physical infrastructure while improving the reliability and speed of content delivery.
IPTV platforms have a significant opportunity to attract new users and expand in this region, given the expanding popularity of digital content and the high level of internet penetration. In the United States, where approximately 67% of the population uses the Internet, broadband Internet's widespread availability fueled the shift from traditional cable to IPTV services. The Federal Communications Commission (FCC) reported a surge in mobile broadband connections, reaching 384 million by the end of 2021, highlighting the infrastructure that supports seamless IPTV streaming across devices. Programs like the Rural Digital Opportunity Fund (RDOF) aim to improve internet infrastructure and make IPTV services more accessible to rural populations. As broadband connectivity increases, IPTV providers can tap into previously underserved markets, contributing to the robust growth of IPTV in the U.S.
List of Key Companies Profiled
- Akamai Technologies, Inc.
- AT&T Inc.
- Verizon Communications, Inc.
- MatrixStream Technologies, Inc.
- Cisco Systems, Inc.
- Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
- Ericsson AB
- Muvi
- Setplex LLC
- Minerva Networks, Inc.
Market Report Segmentation
By Subscription- Subscription Based IPTV
- Subscription Free IPTV
- Hardware
- Software
- Media & Entertainment
- Advertising & Marketing
- Gaming
- Telecom & IT
- Healthcare & Medical
- Online Stores
- Other End Use
- Smartphones & Tablets
- Smart TVs
- Desktops & Laptops
- Other Device
- US
- Canada
- Mexico
- Rest of North America
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. North America Internet Protocol Television Market by Subscription
Chapter 5. North America Internet Protocol Television Market by Component
Chapter 6. North America Internet Protocol Television Market by End Use
Chapter 7. North America Internet Protocol Television Market by Device
Chapter 8. North America Internet Protocol Television Market by Country
Chapter 9. Company Profiles
Companies Mentioned
Some of the key companies profiled in this North America Internet Protocol Television Market include:- Akamai Technologies, Inc.
- AT&T Inc.
- Verizon Communications, Inc.
- MatrixStream Technologies, Inc.
- Cisco Systems, Inc.
- Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
- Ericsson AB
- Muvi
- Setplex LLC
- Minerva Networks, Inc.
Methodology
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