The mannequin market, a vital component of the retail and fashion industry, has undergone a transformative journey driven by a confluence of factors. This dynamic marketplace is marked by trends and developments that have propelled the role and significance of mannequins in shaping visual merchandising, branding, and personalization strategies. In recent years, the impact of visual merchandising on the mannequin market has been profound. Retailers and brands recognize the importance of curating compelling in-store and online displays to attract, engage, and retain customers.
Visual merchandising serves as the bridge between a brand's identity and its consumers. It takes the brand's story, values, and aesthetics and translates them into an engaging and immersive shopping experience. Mannequins are central to this process, as they enable retailers to breathe life into their brand narratives. These life-like figures become brand ambassadors, embodying the essence of the brand's collections and styles.
There is a growing movement against "fast fashion," which emphasizes the rapid turnover of inexpensive clothing, often at the expense of ethical production and environmental impact. Customers are growing more aware of how their wardrobe decisions affect the environment and society. This has led to the rise of "slow fashion" brands, focusing on durability, quality, and sustainability. For instance, brands like Everlane and Eileen Fisher are recognized for their commitment to ethical production practices and durable, timeless fashion. Hence, the rising trends in the apparel industry in North America will help in expanding the regional market.
The US market dominated the North America Mannequin Market, by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $1,118.4 Million by 2030. The Canada market is exhibiting a CAGR of 5.3% during (2023 - 2030). Additionally, The Mexico market would experience a CAGR of 4.4% during (2023 - 2030).
Based on Product Type, the market is segmented into Women, Men, Children, and Others. Based on Material, the market is segmented into Fiberglass, Plastic, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Able Art Limited, Genesis Display GMBH, Best Mannequins BV, 3S Mannequins Inc. (Anasys Concept Developers Pvt. Ltd.), IDW Display, EUVEKA, Abstract Mannequins, Hans Boodt Manneqins, Global Mannequins, and Bonaveri Srl.
Scope of the Study
Market Segments Covered in the Report:
By Product Type (Volume, Thousand Units, USD Million, 2019-2030)- Women
- Men
- Children
- Others
- Fiberglass
- Plastic
- Others
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- Able Art Limited
- Genesis Display GMBH
- Best Mannequins BV
- 3S Mannequins Inc. (Anasys Concept Developers Pvt. Ltd.)
- IDW Display
- EUVEKA
- Abstract Mannequins
- Hans Boodt Manneqins
- Global Mannequins
- Bonaveri Srl
Unique Offerings
- Exhaustive coverage
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Table of Contents
Companies Mentioned
- Able Art Limited
- Genesis Display GMBH
- Best Mannequins BV
- 3S Mannequins Inc. (Anasys Concept Developers Pvt. Ltd.)
- IDW Display
- EUVEKA
- Abstract Mannequins
- Hans Boodt Manneqins
- Global Mannequins
- Bonaveri Srl
Methodology
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