North America Real-Time Location Systems Market Forecast to 2030 - Regional Analysis by Offering, Technology, Industry Vertical, and Application

The North America real-time location systems market was valued at US$ 1.68 billion in 2022 and is expected to reach US$ 8.36 billion by 2030; it is estimated to record a CAGR of 22.1% from 2022 to 2030 .

Rising Demand for Connected Devices Fuels North America Real-Time Location Systems Market

The demand for connected devices, including smartphones; tablets; and different wearable devices such as smartwatches, fitness trackers, VR headsets, web-enabled glasses, smart jewelry, and Bluetooth headsets, is increasing across the world. Smartphones and tablets help the user accurately track location information in real time. The devices help the user to know the real-time traffic scenario and find the fastest route to the destination. It also assists parents to monitor the movement of their children through different location-tracking apps. Therefore, the adoption of smartphones and tablets is increasing tremendously.

According to the Groupe Speciale Mobile Association (GSMA), smartphone adoption across the world was 76% in 2022, totaling 6.4 billion smartphone connections. The adoption is expected to rise to 92% by 2030, making 9 billion connections globally. According to the same report, smartphone adoption in North America was 84% in 2022 and is expected to climb to 90% by 2030. In many industries, wearables are used to track and manage personnel.

For instance, miners can be tracked under deep tunnels and alerted if signs of distress occur. Similarly, wearables are used for dementia patients to track their location if they go missing or get themselves in danger and need emergency help. The demand for connected devices is increasing owing all the above benefits, which is fueling the growth of the North America real-time location systems market .

North America Real-Time Location Systems Market Overview

The real-time location systems market in North America is segmented into the US, Canada, and Mexico. North America is a technologically advanced region owing to factors such as a positive outlook for advanced hardware adoption, a high inclination toward technological innovation, high GDP, developed infrastructure, and favorable economic policies. The region has a highly developed manufacturing sector. The sector integrates real-time location systems to maintain a robust supply chain across verticals. For instance, in 2020, ILR Industries, a manufacturer of plastic products, deployed a real-time location system at its manufacturing facility in Hamilton, Ontario, Canada for monitoring and adhering to COVID-19 precautionary practices.

The retail sector in North America is a major adopter of tracking Hardware, which facilitates data transfer and details from tags attached to objects using scanning systems, thereby enabling automatic identification and tracking. According to the International Trade Administration (ITA), in 2022, there were ~27 million e-commerce users in Canada, accounting for 75% of the Canadian population, and the number is expected to reach 77.6% by 2025. In March 2022, e-commerce sales were ~US$ 2.34 billion and are estimated to reach US$ 40.3 billion by 2025.

North America has a well-established healthcare industry. Inventory management operations are efficiently performed using advanced technologies, which act as a prerequisite for several decision-making processes. Hospitals in the region are highly inclined toward implementing the best practices in the hospital supply management system to allow efficient inventory management. They are deploying a real-time location system, which can help healthcare professionals in the institution search for equipment in less time. In addition, the RTLS solution can also help track and monitor critical patients in ICU or patients with dementia and mental distress.

The rising use of real-time location systems in healthcare infrastructure is supporting the growth of the real-time location system market. Moreover, North America has a highly matured construction industry. As the region is known for its high emphasis on labor safety, the demand for real-time location tracking is high, which may further contribute to the adoption of real-time location systems. All these factors are propelling the growth of the North America real-time location systems market.

The healthcare sector in North America is experiencing significant growth. Several companies in North America are investing in new technologies in RLTS. For instance, Enlighted, one of the leading prop-tech companies owned by Siemens, announced the extended use of artificial intelligence (AI) in the company's location intelligence solution. With the integration of AI models into Enlighted's RTLS system, the precision of finding assets and personnel has been recorded to be more than 98%. These AI capabilities are built on the existing Enlighted Temperature Control solution, that allows occupants to control workplace comfort.

North America Real-Time Location Systems Market Segmentation

• The North America real-time location systems market is categorized into offering, technology, industry vertical, application, and country.
• Based on offering, the North America real-time location systems market is categorized into hardware, software, and services. The hardware segment held the largest market share in 2022.
• By technology, the North America real-time location systems market is segmented into RFID, UWB, BLE, Ultrasound, Infrared, GPS, Wi-Fi, and ZIGBEE. The BLE segment held the largest market share in 2022.
• In terms of industry vertical, the North America real-time location systems market is categorized into retail, government and defense, manufacturing, healthcare, logistics, heavy industries, construction, oil and gas, automotive, and others. The healthcare segment held the largest market share in 2022.
• In terms of application, the North America real-time location systems market is segmented into personnel/staff locating and monitoring, environmental monitoring, access control and security, warehouse management and monitoring, supply chain management and operational automation/visibility, and others. The supply chain management and operational automation/visibility management segment held the largest market share in 2022.
• By country, the North America real-time location systems market is segmented into the US, Canada, and Mexico. The US dominated the North America real-time location systems market share in 2022.
• Aruba Networks, AiRISTA Flow Inc, Qorvo Inc, Impinj Inc, Siemens AG, Zebra Technologies Corp, Sonitor Technologies AS, Stanley Black & Decker Inc, TeleTracking Technologies Inc, and Ubisense Ltd are some of the leading companies operating in the North America real-time location systems market.

Market Highlights

• Based on offering, the North America real-time location systems market is categorized into hardware, software, and services. The hardware segment held 68.7% market share in 2022, amassing US$ 1.16 billion. It is projected to garner US$ 5.56 billion by 2030 to register 21.6% CAGR during 2022-2030.
• In terms of technology, the North America real-time location systems market is categorized into RFID, UWB, BLE, Ultrasound, Infrared, GPS, Wi-Fi, and ZIGBEE. The BLE segment held 28.1% share of North America real-time location systems market in 2022, amassing US$ 473.84 million. It is projected to garner US$ 2.14 billion by 2030 to expand at 20.8% CAGR from 2022 to 2030.
• The healthcare segment held 17.0% share of North America real-time location systems market in 2022, amassing US$ 286.33 million. It is predicted to garner US$ 1.75 billion by 2030 to expand at 25.5% CAGR between 2022 and 2030.
• In terms of application, the North America real-time location systems market is segmented into personnel/staff locating and monitoring, environmental monitoring, access control and security, warehouse management and monitoring, supply chain management and operational automation/visibility, and others. The supply chain management and operational automation/visibility management segment held 28.4% share of North America real-time location systems market in 2022, amassing US$ 478.85 million. It is estimated to garner US$ 2.27 billion by 2030 to expand at 21.5% CAGR during 2022-2030.
• This analysis states that the US captured 69.4% share of North America real-time location systems market in 2022. It was assessed at US$ 1.17 billion in 2022 and is likely to hit US$ 5.60 billion by 2030, registering a CAGR of 21.6% during 2022-2030.
• In January 2023, Enloe Medical Center, based in Chico, California, has expanded its Aruba network by adding Aruba Edge Connect SD-WAN gateways and Aruba Location Services. This expansion allows Enloe to enhance patient care by doubling branch networking capacity, ensuring reliable connectivity, managing connected devices, and tracking vital healthcare equipment. The deployment also enables significant IT time savings through advanced network automation.
• In August 2021, AiRISTA Flow, Inc. has added Bluetooth Low Energy (BLE) 5.1 to its portfolio of location-based services. This new technology increases location accuracy, allows tracking in the vertical dimension, thereby improving the overall performance.

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