North America Virtual Sensors Market Size, Share & Trends Analysis Report By Component (Solutions, and Services), By Deployment (On-Premise, and Cloud), By End Use, By Country and Growth Forecast, 2024 - 2031

The North America Virtual Sensors Market is expected to witness market growth of 28.5% CAGR during the forecast period (2024-2031).

The US market dominated the North America Virtual Sensors Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $1.42 billion by 2031. The Canada market is expected to witness a CAGR of 31.2% during 2024-2031. Additionally, the Mexico market would register a CAGR of 30.2% during 2024-2031.



The market has emerged as a crucial player in the evolving field of advanced sensor technologies. As industries strive for more accurate, cost-effective, and efficient systems, virtual sensors have become integral in providing real-time insights and analytics without traditional physical sensors. These sensors are software-based and rely on algorithms, data fusion, and machine learning to predict and monitor parameters typically measured by physical sensors. Virtual sensors, often called “soft sensors,” are mathematical models or algorithms designed to infer or estimate data that physical sensors would otherwise capture.

In addition, the versatility of virtual sensors allows them to be applied across multiple industries, making them an attractive solution for businesses seeking cost-effective alternatives to traditional physical sensors. Virtual sensors have found a significant application in smart manufacturing systems. By integrating with the Internet of Things (IoT) and advanced analytics, virtual sensors help monitor critical parameters like temperature, pressure, and humidity, all of which can be predicted based on historical and real-time data. In predictive maintenance, for example, virtual sensors analyze data from machines and equipment to forecast failures before they occur, minimizing downtime and improving overall efficiency.

In Canada, the government’s investment of $250 million through the Aerospace Regional Recovery Initiative (ARRI) will play a crucial role in fostering growth in sectors like aerospace and aviation, which are increasingly adopting virtual sensor technologies for performance optimization, condition monitoring, and predictive maintenance. As part of this initiative, Canada’s regional development agencies (RDAs) support innovation in aerospace, providing opportunities for virtual sensor applications in aircraft systems and satellite technologies. Virtual sensors are becoming essential in these industries for tasks such as monitoring structural integrity, fuel efficiency, and environmental conditions while also helping to reduce the need for expensive physical sensors. The aerospace industry’s push towards automation and digital transformation, combined with Canada’s strategic focus on innovation and technological development, will increase demand for virtual sensors in aerospace applications, further contributing to the market’s growth. Thus, the U.S. and Canada prioritize technological advancements in autonomous driving and aerospace sectors, creating a fertile ground for expanding the market.

List of Key Companies Profiled

• Siemens AG
• General Electric Company
• Schneider Electric SE
• Rockwell Automation Inc.
• Honeywell International Inc.
• ABB Group
• Emerson Electric Co.
• Cisco Systems, Inc.
• Infineon Technologies AG
• MediaTek, Inc.

Market Report Segmentation

By Component

• Solutions
• Services

By Deployment

• On-Premise
• Cloud

By End Use

• Manufacturing & Utilities
• Automotive & Transportation
• Aerospace & Defense
• Oil & Gas
• Healthcare
• Electronics
• Other End Use

By Country

• US
• Canada
• Mexico
• Rest of North America