The North America Tongue Cleaner Market is projected to witness market growth of 4.1% CAGR during the forecast period (2024-2031). In the year 2020, the North America market's volume surged to 18.38 million units, showcasing a growth of 10.2% (2020-2023).
Consumers often choose metal tongue cleaners for their effectiveness, sustainability, and the assurance of a thorough cleaning experience, making them a popular choice in the diverse landscape of oral care products. Metal materials offer durability and effectiveness in maintaining oral hygiene. Typically made from stainless steel or copper, these tongue cleaners are valued for their robustness and antimicrobial properties. Therefore, in United States, 9.70 million units of metal tongue cleaners would be sold by the year 2031.
The US market dominated the North America Tongue Cleaner Market by Country in 2023, and is forecast to continue being a dominant market till 2031; thereby, achieving a market value of $108.95 millions by 2031. The Canada market is exhibiting a CAGR of 6.3% during (2024 - 2031). Additionally, The Mexico market is projected to experience a CAGR of 5.4% during (2024 - 2031).
A tongue cleaner, also known as a tongue scraper or tongue brush, is a dental hygiene tool specifically designed for cleaning the tongue's surface. It removes bacteria, food debris, dead cells, and other residues that can accumulate on the tongue's surface and contribute to bad breath (halitosis) and oral hygiene issues.
Tongue cleaners serve several important applications in maintaining oral hygiene and overall health. The primary function of tongue cleaners is to remove bacteria, food particles, dead cells, and other debris that accumulate on the tongue's surface. This buildup can harbor bacteria responsible for bad breath (halitosis), plaque formation, and oral diseases. Tongue cleaners are highly effective in reducing bad breath by eliminating the source of odor-causing bacteria on the tongue. The bacterial film on the tongue's surface, especially towards the back where most bacteria accumulate, can contribute significantly to halitosis.
The expansion of the personal care industry in Mexico includes heightened awareness of oral hygiene practices. Dental health education campaigns and promotions by personal care brands emphasize the importance of tongue cleaning in preventing bad breath, reducing bacteria, and promoting oral health. This awareness encourages consumers to incorporate tongue cleaners into daily oral care routines.
According to the International Trade Administration (ITA), Mexico's personal care products industry is estimated at USD 7.24 million in 2022, making it an important sub-sector of consumer goods in Mexico. Exports of personal care products from Mexico in 2022 amounted to USD 2.2 billion, and the top three destinations for these exports were the United States, which had over 55 percent, and the rest to Central and South America. Hence, the increasing personal care industry and high rates of dental visits are driving the market's growth.
Consumers often choose metal tongue cleaners for their effectiveness, sustainability, and the assurance of a thorough cleaning experience, making them a popular choice in the diverse landscape of oral care products. Metal materials offer durability and effectiveness in maintaining oral hygiene. Typically made from stainless steel or copper, these tongue cleaners are valued for their robustness and antimicrobial properties. Therefore, in United States, 9.70 million units of metal tongue cleaners would be sold by the year 2031.
The US market dominated the North America Tongue Cleaner Market by Country in 2023, and is forecast to continue being a dominant market till 2031; thereby, achieving a market value of $108.95 millions by 2031. The Canada market is exhibiting a CAGR of 6.3% during (2024 - 2031). Additionally, The Mexico market is projected to experience a CAGR of 5.4% during (2024 - 2031).
A tongue cleaner, also known as a tongue scraper or tongue brush, is a dental hygiene tool specifically designed for cleaning the tongue's surface. It removes bacteria, food debris, dead cells, and other residues that can accumulate on the tongue's surface and contribute to bad breath (halitosis) and oral hygiene issues.
Tongue cleaners serve several important applications in maintaining oral hygiene and overall health. The primary function of tongue cleaners is to remove bacteria, food particles, dead cells, and other debris that accumulate on the tongue's surface. This buildup can harbor bacteria responsible for bad breath (halitosis), plaque formation, and oral diseases. Tongue cleaners are highly effective in reducing bad breath by eliminating the source of odor-causing bacteria on the tongue. The bacterial film on the tongue's surface, especially towards the back where most bacteria accumulate, can contribute significantly to halitosis.
The expansion of the personal care industry in Mexico includes heightened awareness of oral hygiene practices. Dental health education campaigns and promotions by personal care brands emphasize the importance of tongue cleaning in preventing bad breath, reducing bacteria, and promoting oral health. This awareness encourages consumers to incorporate tongue cleaners into daily oral care routines.
According to the International Trade Administration (ITA), Mexico's personal care products industry is estimated at USD 7.24 million in 2022, making it an important sub-sector of consumer goods in Mexico. Exports of personal care products from Mexico in 2022 amounted to USD 2.2 billion, and the top three destinations for these exports were the United States, which had over 55 percent, and the rest to Central and South America. Hence, the increasing personal care industry and high rates of dental visits are driving the market's growth.
List of Key Companies Profiled
- Church & Dwight Co., Inc.
- Oxyfresh Worldwide, Inc.
- AMANO Products limited
- Wisdom Toothbrushes Ltd.
- Banyan Botanicals Products
- Prestige Consumer Healthcare, Inc.
- supersmile
- TePe Munhygienprodukter AB
- Tung's Products, Inc.
Market Report Segmentation
By Material (Volume, Thousand Units, USD Million, 2020-2031)- Metal
- Plastic
- Supermarket/Hypermarket
- Retail Store
- Online Store
- Others
- Adults
- Kids
- US
- Canada
- Mexico
- Rest of North America
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. North America Tongue Cleaner Market by Material
Chapter 5. North America Tongue Cleaner Market by Distribution Channel
Chapter 6. North America Tongue Cleaner Market by Demographics
Chapter 7. North America Tongue Cleaner Market by Country
Chapter 8. Company Profiles
Companies Mentioned
- Church & Dwight Co., Inc.
- Oxyfresh Worldwide, Inc.
- AMANO Products limited
- Wisdom Toothbrushes Ltd.
- Banyan Botanicals Products
- Prestige Consumer Healthcare, Inc.
- supersmile
- TePe Munhygienprodukter AB
- Dr. Tung's Products, Inc.
Methodology
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